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17th BankManagementConference 2019
From card to eCard
Andreas MarnerisHead of Cards Issuing & Loyalty
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Digital: A Customer Journey!
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Banks that embrace digital transformation
leadthe market
globally2 3
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only
12%go digital
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CostEfficiency
RevenueGrowth
CustomerLoyalty
ImprovedExperience
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Digital Sales
Eurobankembraces the new era
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Digitizedservices Less
workload
“Empowering the role of Branches;we are moving towards a new era that allows gradual release of skilled human resources to take on a new more consultative role”
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Assistance Trust Future
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Listen to Customers
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Online Products
Car Insurance
Time Deposit
Credit & ePrepaid Card
POS
Account
eTransactions
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Putting the Customer First
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Next Best Card Proposal
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Time & Docs Required
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Pre FilledApplication
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Minimum Docs Required
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Real Time Notification
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> 10% of new production
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Eurobank Mobile Experiences
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Eurobank Wallet
Experience I
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Eurobank Wallet
Trend? Tool?Experience
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More thana wallet
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POS
Fast Simple Accurate
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Geolocation
Experience II
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Tailor-made €pistrofi Loyalty Offers
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Full Control
Customizable Features
Experience III
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You want the best