Fort Worth Skydiving
Sloane BaxterKatelyn Jennings
Avery ReiffMaddy Schulz
Reach For the Sun…
Industry Analysis
Corporate
Expansion
Adoption of CRM
Database
Showcase
Mobile Strategy
Social Media
About the Industry $2.4 Billion Industry; 118.2 Million participants as of 2009 Population Growth by Age
Industry Breakdown Largest Income Distribution Segment: approx. $25,000 Largest Demographic: 18-24 Year-Olds
29352
2961021280
13549
14034
9716
Sales<$25K $25K-$49.9K $50K-$74.9K$75K-$99.9K $100K-$149.9K $150K+
Corporate Expansion Expand internationally
Dubai Australia
Avenues of implementation SaaS Legal Compliance
Business Management Software
Customer-Oriented
CRM – Customer
Relationship
Management system
Larger, more complex
ERP – Enterpris
e Resource Planning
ERP vs. CRM
Potential Vendors
Salesforce.com• Cloud-based• Service and
Custom Clouds
SAP• Increased user
customization• Deeper levels of
information security
Salesforce.com vs. SAP
Improved Database
Mobile Strategy
Improve Employee OperationsReal-Time Inventory Tracking
Easy Customer Check-In
Ft. Worth Skydive Mobile App
Utilizing Social Media
Facebook Twitter Google+ YouTube Instagram
Pictures X X X X
Videos X X X X
Source Linking
X X X
Customer Review
X X
User Activity
X X X X X
Land On the Earth.
Industry Analysis
Corporate
Expansion
Adoption of CRM
Database
Showcase
Mobile Strategy
Social Media
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