Finding the Beauty in BeautySkin Care Trends
Co
nte
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e S K I N C A R E T R E N D S
• Skin care market overview
• Impact of COVID-19
• Trends
• Calming Beauty
• Green Beauty
• Clean Beauty
• Recommendations
2
2019 BEAUTY & PERSONAL CARE VALUATION
Source: Euromonitor
PREMIUM VS. MASS
Source: Euromonitor
% Growth, 2019 Constant Prices, Fixed Year Exchange Rate
WORLD COVID-19 RECESSION SCENARIO FORECAST
Source: Euromonitor
% Growth, 2019 Constant Prices, Fixed Year Exchange Rate
Projected decrease
in BPC
-2% to -5%
RISING STARS AMIDST COVID-19
Source: Spate
COVID FORECAST – 2020 & BEYOND
RESCUE
CATEGORIES
Hand sanitizers
Liquid hand soaps
EVERYDAY
BASICS
Shampoos
Deodorants
SOOTHING
SOLUTIONS
Facial care
Nail polishes
CAN-WAIT
CATEGORIES
Fragrances
Color cosmetics
Source: Kline
1 2 3 4
HOW DO OU PRESERVE YOUR BEAUTY?This will never be less important Consumers now are buying more sanitizers…. But skincare will never go away
CONSUMER ATTITUDES FOR MANAGING STRESS
Source: Stylus
96% 74% 61%
In the US, 96% of
millennials say
burnout affects their
everyday life
Nearly ¾ of
millennials in Britain
are so stressed, they
feel unable to cope
Globally, 61% of people
would recommend a brand
with a time-saving
proposition
DEEP BREATH IN, DEEP BREATH OUTAncient Chinese ritual of Jing, representing calmness, stillness & tranquility
Rituals
The Ritual of Jing
Featuring Zizyphus Jujuba Fruit Extract
Global
CALM YOUR MIND, CALM YOUR SOUL
Aurelia
Probiotic Concentrate
Caters to “Stressed” Skin
Featuring Milk Extract + Milk Proteins
UK
Neom
Calming Hand Balm
Helping you Feel Calm & Banish Stress
Featuring Shea Butter + Essential Oils
UK
Boots
Simply Calm
Face Cream
Featuring Cannabis Sativa Seed Oil
UK
STRESSED LIFESTYLES –PRODUCT SOLUTIONS
ENVIRONMENTAL SKIN STRESSORS
Source: Stylus
166% 44% 40%
In April 2019, Liberty London
reported a 166% surge in
sales of its anti-pollution
beauty products
About 44% of female facial
skincare users in China say
that having sensitive skin
causes them to change or
upgrade the skincare
products they use
40% of UK adults agree that
the impact of modern life
makes it harder to have
healthy skin due to factors
such as stress & pollution
HELP SKIN FIGHT BACK AGAINST POLLUTION
Amorepacific’s Soon+
Plant-based Serum
To fight skin imbalances (including air pollution + UV damage)
Featuring Kimchi
KOREA
FACE WASH THAT TARGETS THE SKIN’S BARRIER
HoliFrog
Face Wash
To keep skin healthy & protected
Featuring Squalane & Ceramides
USA
BODY BUTTER THAT REFRESHES & NOURISHES SKIN
Therme
Body Products
With Anti-Pollution Claim
Featuring Tocopherols, Menthol & Sunflower Seed Oil
FINLAND
URBAN DEFENSE –PRODUCT SOLUTIONS
HEY SLEEPY HEAD
Source: Stylus, Yahoo Finance, NY Post, Psychology Today
$18.9mn 64% 72%
Global anti-fatigue cosmetics
market size is expected to
reach $18.9mn by 2025
About 64% of people work in
an “always-on” culture,
which causes stress,
exhaustion & adversely
affects both physical &
mental wellbeing
44% of respondents
complained of tiredness 2-4
days per week, while another
28% said they’re sleepy 5-7
days per week. 72% of
people is sleepy multiple
days a week.
PERK UP, IT’S TIME TO REJUVENATE
Garnier SkinActive
Ultra-Lift Miracle Sleeping Cream
Featuring Jojoba Seed Oil & Sodium Hyaluronate
TIRED FAACE
Faace Hydrating Mask
Water-activated sustainable skincare
Featuring Aloe Vera & Vitamin C
ANTI-FATIGUE –
PRODUCT SOLUTIONS
1. Use wellness-inspired products as an antidote to uncertainty
• Unique format – overnight calming serum, cold cream
• Ingredient that is trusted in specific culture, such as Neem or Moringa
2. Offer pollution-based products as more Millennials & Gen Z live in densely populated areas
• Deep treatment masks, cleanser for barrier defense
• Invisible gel to protect against pollution
3. Calming body rituals for stressed skin
• Traditional Chinese Medicine
• Ayurveda
NATURAL BEAUTY IS STILL ON THE RISE
Source: Stylus
$25.1bn 75% 79%
Global natural & organic
cosmetics market is
predicted to be worth
$25.1bn by 2023
The percentage of US Gen Z
& Millennial consumers who
believe that natural skincare
products are more effective
The percentage of
consumers more likely to buy
a beauty product if it’s
marked as organic
NATURAL ROOTS, ENTICING CLAIMS
Garnier Organic
COSMOS Certified & Certified Organic
Daily Moisturizer
Featuring Aloe Vera & Fresh Lemongrass
UK
An-hydra
The Powder of Youth
Water-activated sustainable skincare
Featuring Sodium Hyaluronate & Willow Bark Extract
CANADA
FARM TO FACE
Cultivate Apothecary
Organic, plant-powered skincare
Featuring Grapeseed Oil & Yarrow
ALL NATURAL –
PRODUCT SOLUTIONS
AYURVEDA GOES GLOBAL
Source: Stylus
$11.4bn 16.2% 17mn
In 2018, the global Ayurvedic
market was worth $5.2bn and
is expected to reach $11.4bn
by the end of 2025
The global Ayurvedic market
has a CAGR of 16.2%
There are over 17 million “self-
care” posts on Instagram
EVERYTHING AYURVEDA
Aveda
Chakra 1 – Feel Grounded
Pure-Fume Mist
Featuring Vetiver & Patchouli
USA
Urban Veda
Soothing Body Scrub
Featuring Ayurvedic Sandalwood & Aloe Vera
Nanaka
AHA Brightening Cream
Featuring AHA’s, Aloe Vera & Neem
DISCOVER YOUR DOSHA ONLINE
YOGA’S SISTER SCIENCE – 3 PIECE SET
SOMA Ayurvedic
Anti-Aging Cream, Gel, Serum
A Way of Life for Mind & Body
Featuring Aloe Vera, Moringa & Saffron
Proudly Made in India
AYURVEDA-PRODUCT SOLUTIONS
CLEAN IS THE NEW COOL
Source: Stylus
2/3 $20.8bn 59%
66% of consumers are in favor
of more transparency in the
beauty industry
The global vegan cosmetics
market is projected to reach
$20.8bn by 2025
The percentage of
consumers who said they
were unable to identify
ingredients and their use
RETAILERS “CLEAN” UP
SEPHORA
The beauty you want,
minus the ingredients you might not
Global
SOURCES
The Temple of Green Beauty
Slow cosmetics with no chemical or toxic ingredients
France
TARGET
Formulated without a group of
unwanted chemicals
USA
Clean Beauty = non-toxic ingredients, transparent labels
CELEBRATING CLEAN BEAUTY WITHOUT COMPROMISE
AVON
New Distillation Line
GLOBAL
CLEAN BEAUTY –
PRODUCT SOLUTIONS
1. Naturally-inspired skincare line with hero ingredient that can be linked back to sustainability
& efficacy
2. Ancient grain story linking back to a trusted protein
3. Offer a Dosha-style diagnosis to offer a new customer shopping experience online or in-store
4. Reinvent Ayurveda as an opportunity to connect with nature in the context of evolving
consumers
5. Balance your skincare regimen with Ayurvedic-based proteins
6. Promote clean beauty with simple ingredients, that consumers feel good about buying &
using
MOISTURIZATION NEEDS NO INTRODUCTION
Source: Stylus
100%
Each age demographic has
different needs, yet
moisturization is a sought-out
solution for all age groups
90%
In the UK, 9 out of 10 (90%)
of women admit to feeling
confused when making
skincare choices
$12.8bn
The global anti-wrinkles
products market is expected
to reach $12.8bn by 2027,
with a CAGR of 5.8%
YOUTHFUL LIKE A JUICY PINEAPPLE
MARC JACOBS
Youthquake
Hydra-Full Retexturizing Gel Crème
Featuring Pineapple Fruit Waters & Sodium Hyaluronate
USA
THE ESSENCE OF WATER
Chanel –
Hydra Beauty
Camelia Water Cream
Featuring Camellia Japonica Alba Plena &
Hyaluronic Acid
USA
Kiehl’s –
Calendula Serum-Infused
Water Cream
Featuring Calendula extract
USA
MOISTURIZE. PROTECT. REVITALIZE.Hyaluronic Acid continues to grow in the market as consumers desire more
The Ordinary
Hyaluronic Acid
Drunk Elephant
B-Hydra Intensive Hydration Serum
Peter Thomas Roth
Water Drench Hyaluronic Cloud Serum
MOISTURIZATION –
PRODUCT SOLUTIONS
YOU’RE JUST GLOWING!
Source: Stylus, Mindbodygreen
387% 60% HOT!
Searches for Vitamin C have
increased by 387% on
boots.com over the last year
About 60% of Japanese
women hold the negative
impression that foundation is
not good for the skin, with
some not using is or
suspending it’s use
Glass skin is emerging out of
K-Beauty to yield smooth,
pillowy, pore-less looking skin
– like a dewdrop!
THE FUTURE OF DEW – GLOSSIER
Featuring Oils, Evodia Rutaecarpa extract, squalene & minerals
USA
FABULOUS & GLOWING!
GLAM GLOW
Glowstarter – Mega Illuminating Moisturizer
Featuring Butters, Ceramides and Lipid complex
USA
SUNDAY RILEY
C.E.O. Glow
Featuring Vitamin C & Turmeric Face Oil
USA
RESTORE YOUR SKIN TO ITS NATURAL ROSY RADIANCE
Clarins
Rosy Radiance Cream
Replenishes, exfoliates, beautifies the skin to reveal
natural, rosy radiance
Featuring Hibiscus acids & Harungana extract
USA
BENEFITS
Upon repeated use in rinse-off applications, hydration
increases
Strong nourishing & moisturizing benefits
Gentle & mild for delicate feel
Protects skin & improves feel
Prevents dry skin caused by surfactants
INCI: Hydrolyzed Milk Protein
MILK TEIN NPNF® - FOR INTENSE HYDRATIONRinse the Day Away, the Moisture Will Stay
Suggested Applications• Face/Body Lotions• Body Wash/Shower
Gel• Hand Wash• Anti-bacterial Soaps
Benefits
Multi-functional skin correcting peptide
Acts as a tone improving agent preventing future melanogenesis
Perceptively diminishes skin blemishes
Smooths and evens texture for healthier, flawless looking skin
Visibly reduces dark spots & hyperpigmentation
Suggested Applications
• BB/CC creams
• Primers
• Serums, creams & lotions
• Body care
INCI: Pisum Sativum (Pea) Extract
NATUREPEP PEA® - A NATURAL GLOWCorrect & rejuvenate your skin with a glow
FISION® ACTIVEWHITE – ILLUMINATE YOUR SKINAchieve the fairness you desire
Benefits
Lighten complexion to even tone & improve fairness
Improves radiance & glow for healthier
looking skin
Reduces dull appearance for
brighter skin
INCI: Water, Hydrolyzed Oat Protein, Ethyl Ascorbic Acid, Alpha-Arbutin
Before treatment areas treated with Fision® ActiveWhite were darker than
placebo & after treatment areas treated with Fision® ActiveWhite were lighter with a more
even tone & fewer dark spots
CHANGES IN MELANIN PRODUCTION
Fision® ActiveWhite limited melanin production better than all three commercial
benchmark whitening actives
DEWY GLOW - PRODUCT SOLUTIONS
COSMECEUTICALS – HAVING WHAT WORK DONE?
Source: Stylus
90% $18.8bn 89%
The percentage of US
consumers who are willing to
spend more on higher-quality
facial skincare products
The worldwide medical
aesthetic market is projected
to be worth $18.8 bn by 2024
Botox and fillers make up 90%
of the non-surgical
treatments carried out in the
UK
IS THIS THE NEW NORMAL FOR YOUNG ADULTS?
8 out of 10 women admitted to changing their look after watching this year’s Love Island TV show
SCIENCE-BACKED SOLUTIONS
MEDIK8 R-RETINOATE
Youth Activating Cream
Visibly reduced lines & wrinkles,
improved tone & brightness
Featuring Retinyl Retinoate &
Sodium Hyaluronate
KOREA
DR. DENNIS GROSS
Clinical Grade –
IPL Dark Spot Correcting Serum
Fades the look of dark spots,
hyperpigmentation & uneven skin tone
Featuring L-ascorbic, lactic & kojic acid
USA
SKINCEUTICALS
Daily Moisture
Lightweight pore-minimizing moisturizer
Featuring algae extracts, sodium hyaluronate
USA
COSMECEUTICALS - PRODUCT SOLUTIONS
1. High end skincare products that pamper consumers and make them feel like they are
indulging themselves
2. Super-rich moisturization products that focus on skin health
3. Enhance your glow with a natural mass solution that is as effective a premium product
4. Beauty glow oil to enhance your inner & outer beauty
HOLISTIC SKIN CARE SOLUTIONS FROM TRI-K!
HYACLEAR® – FATIGUE, BE GONE
PHYTOVIE® DEFENSE - FOR POLLUTION PROTECTION
COLLAPLANT Z NPNF® - INTENSE MOISTURIZATION
NATUREPEP® PEA - A NATURAL GLOW
FISION® INSTANT LIFT – COSMECEUTICAL
NATUREPEP® TEFF – CLEAN & ETHICAL
HEMP TEIN Z NPNF® – AYURVEDA
BAOBAB TEIN NPNF® - CLEAN & ETHICALNATUREPEP® TEFF – FATIGUE, BE GONE
MILK TEIN NPNF® – DE-STRESS YOURSELF
NATUREPEP® PEA – DE-STRESS YOURSELF
HEMP TEIN Z NPNF® –DE-STRESS YOURSELF
TRIGLYPHIX® SENSE - FOR POLLUTION PROTECTION
TRISTAT PCG – BROAD SPECTRUM PRESERVATIVE
NATUREPEP® SACHA INCHI – ALL NATURAL
COLLAPLANT Z NPNF® – ALL NATURAL
NATUREPEP® QUINOA - ALL NATURAL
FISION® PENTAFRUIT V – AYURVEDA
TRISTAT PCG – BROAD SPECTRUM PRESERVATIVEHYACLEAR® – INTENSE MOISTURIZATION
FISION® HYDRATE – INTENSE MOISTURIZATION
MILK TEIN NPNF® – A NATURAL GLOW
NATUREPEP® TEFF – COSMECEUTICALS
NATUREPEP® SACHA INCHI – COSMECEUTICALS
TRISTAT PCG – BROAD SPECTRUM PRESERVATIVE
PROTEINS NATURAL PEPTIDES FISION LINE SPECIALTIES PRESERVATIVES
FISION® ACTIVE WHITE – A NATURAL GLOW
Thank You!Questions?
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