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Q7 . Please express your opinion for the premiums paid for theabove policy?
Particulars No. of Respondents Percentage
Very High 14 28%High 11 22%Moderate 13 26%Low 8 16%Very Low 4 8%Total 50 100%
66
ANALYSIS:
From the survey it was found that amongst 50 respondents
a) 28% of the respondents think that Premium is Very High. b) 22% of the respondents think that Premium is High.c) 23% of the respondents think that Premium is Moderate.d) 15% of the respondents think that Premium is Low.e) 12% of the respondents think that Premium is Very Low.
No. of Respondents
14
1113
8
4
Very High
High
ModerateLow
Very Low
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Q8. How do you come to know about this policy?
Particulars No. of Respondents Percentage
Advertisements 10 20%Friends andRelatives
12 24%
Direct Selling Agents 21 42%Others 7 14%Total 50 100%
67
ANALYSIS:
From the survey it was found that amongst 50 respondents
a) 20% of the respondents know about it from Advertisements. b) 24% of the respondents know about it from Friends andRelatives.c) 42% of the respondents know about it from Direct SellingAgents.d) 14% of the respondents know about it from Other Sources.
No. of Respondents
10
1221
7
Advertisements
Friends and Relatives
Direct Selling Agents
Others
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Q9. Are you satisfied with the incentives (tax benefits or Bonuses)associated with your policy?
Rating No. of Respondents Percentage
Highly satisfied 9 18%Satisfied 12 24%Moderate 10 20%Unsatisfied 11 22%Highly Unsatisfied 8 16%Total 50 100%
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ANALYSIS:
From the survey it was found that amongst 50 respondents
a) 18% of the respondents are Highly Satisfied. b) 24% of the respondents are Satisfied.c) 20% of the respondents are Moderate.d) 22% of the respondents are Unsatisfied.e) 16% of the respondents are Highly Unsatisfied.
No. of Respondents
9
12
10
11
8
Highly Satisfied
Satisfied
Moderate
Unsatisfied
Highly Unsatisfied
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Q10. According to you, in what areas should the insurance companieswork upon?
Particulars No. of Respondents Percentage
Easy Procedures 14 28%Fewer premiums 10 20%More Returns 9 18%Transparency 17 34%Total 50 100%
14
10 9
17
0
2
4
6
8
10
12
14
16
18
Easy Returns Fewer premiums
More Returns Transperancy
N o .
o f R e s p o n
d e n
t s
Series1
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ANALYSIS:
From the survey it was found that amongst 50 respondents
a) 28% of the respondents want Easy procedures. b) 20% of the respondents want Fewer premiums.c) 18% of the respondents want More returns.d) 34% of the respondents want Transparency.
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Q11. Do You think that services have improved after allowing private players in insurance sector ?
Particulars No. of Respondents Percentage
Yes 40 80% No 10 20%Total 50 100%
80%
20%
YesNo
70
ANALYSIS:
From the survey it was found that amongst 50 respondents
a) 80% of the respondents think that services have improved. b)20% of the respondents think that services have not improved.
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CONCLUSION
The balance-sheet along with the income statement is an important tools for investors
and many other parties who are interested in it to gain insight into a company and itsoperation. The balance sheet is a snapshot at a single point of time of the companys
accounts- covering its assets, liabilities and shareholders equity. The purpose of the
balance-sheet is to give users an idea of the companys financial position along with
displaying what the company owns and owes. It is important that all investors know
how to use, analyze and read balance-sheet. P & L account tells the net profit and net
loss of a company and its appropriation.
In the case of Aviva Life Insurance, during fiscal 2008, the bank continued to grow
and diversify its assets base and revenue streams. Bank maintained its leadership in all
main areas such as retail credit, wholesale business, international operation, insurance,
mutual fund, rural banking etc.
Trend analysis of profit & loss account and balance sheet shows the % change in
items of p & l a/c and balance sheet i.e. % change in 2006 from 2005 and % change in
2007 from 2006. It shows that all items are increased mostly but increase in this year
is less than as compared to increase in previous year. In p & l a/c, all items like
interest income, non-interest income, interest expenses, operating expenses, operating
profit, profit before tax and after tax is increased but in mostly cases it is less than
from previous year but in some items like interest income, interest expenses, provision % increase is more. Some items like tax, depreciation, lease income is
decreased. Similarly in balance sheet all items like advances, cash, liabilities, deposits
is increased except borrowings which is decreased. % increase in some item is more
than previous year and in some items it is less.
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Ratio analysis of financial statement shows that banks current ratio is better than the
quick ratio and fixed/worth ratio. It means bank has invested more in current assets
than the fixed assets and liquid assets. Bank have given more advances to its customer
and they have less cash in their hand. Profitability ratio of bank is lower than as
compared to previous year. Return on equity is better than the return on assets.
The cash flow statement shows that net increase in cash generated from operating and
financing activities is much more than the previous year but cash generated from
investing activities is negative in both year. There is increase of 159,708,479 thousand
RS. in Increase in cash & cash equivalents from previous year. Therefore analysis of
cash flow statement shows that cash inflow is more than the cash outflow in Aviva
Life Insurance.
Thus, the ratio analysis and trend analysis and analysis of cash flow statement shows
that Aviva Life Insurance financial position is good. Banks profitability is increasing
but not at high rate. Banks liquidity position is fair but not good because bank invest
more in current assets than the liquid assets. As we all know that Aviva Life Insurance
is on the first position among all the private sector bank of India in all areas but it
should pay attention on its profitability and liquidity. Banks position is stable.
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QUESTIONNAIRE
Study of insurance Advisor work in Insurance Market:-
The personal questions from the advisors:
1). Name ___________________________
2).Sex
MaleFemale.
3).Age?
18 21..21 30..31- 45..Above 45
4).What is your qualification?12 th passgraduate
post graduate
5).Occupation other than an insurance advisor?
Student .Profession..Service Business man.House wife.Other specify..
6).What is your Monthly Income?
5,000 10,000
10,000 20,000.
more than 20,000..
7).Do you understand what Insurance is?
Yes
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No
8).Are you aware about insurance companies?
Yes. No
9).Are you aware about advisors schemes?
Yes. No
10). Are you aware about your job profile?
Yes
No..
11). Are you satisfied with your present employment?
Yes..
No..
12). While choosing an Insurance company, what factors are important for you?
Different factors Wewill gofor it
Preferable butnot compulsory
We dont think it is important
Trustworthy insurance
companyMouth AdvertisingSuitable policy availableIncentives rateBenefits offeredService offeredFinancial strength of companyReliability of companyHow long company existsCertified reports about
companies
13). What do you look for, while selecting for a Life Insurance Company?
incentives & commission.
Goodwill
Additional Benefits
Security
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Others, specify .
14). With whom will I be working in future? And why?
L.I.C..HDFC SLIC..
Tata Aig
Aviva..
Kotak Mahindra.
I.C.I.C.I
SEBI
Max New York
other specify.
15). What kind of advisors are you ?
the Broker
the Trust Department
the Insurance Agent.
the Registered Investment Advisor (RIA)
16). What is the size of your firm and , how many clients do you have?
a).10 20 b).between 20 40 c). More than 40.
17). What is your investment philosophy?
Questions related to the professional experience of the Insurance advisor:-
18). How you search for prospective customers?
through relations.
through e-mail data.
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through reference of past clients
19). Which different Insurance companies are you aware of?
Companies I am aware New for meLICICICIHDFC SLICBirlaTataSBI-LifeAllianz Bajaj LifeKotak MahindraAMP Sanmar
Aviva LifeING VyasyaMax Newyork Metlife
20) .How many policies do you promote in a month?
10- 20.
More than 20.........
21). What type of policy do you prefer to clients? (Put tick mark).
Endowment ..
Money Back..
Term Policy.
Whole Life
Single Premium.
Other, specify
22). What do the customers look for, while opting for a Life Insurance policy?
Tax Saving..
Income Security..
Old Age Benefits.
Savings..
Other, specify
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23). How often you visit for business in a month ?
2 - 5..
5-10.More than 10
24). And are you able to finalise all deals?
Yes.
No..
25). Describe your typical client?who have knowledge of insurance
who are client`s friend..
reference through relatives..
THANK YOU
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BIBLIOGRAPHY
WEBSITES REFFERED:
www.avivalife.co.in
www.irdaindia.org
www.insuranceinstituteofindia.com
www.iloveindia.com/finance/insurance/companies
MAGAZINES & NEWSPAPER
Business Today
India Today
Times of India
Hindustan Times
78
http://www.reliancelife.co.in/http://www.irdaindia.org/http://www.insuranceinstituteofindia.com/http://www.iloveindia.com/finance/insurance/companieshttp://www.reliancelife.co.in/http://www.irdaindia.org/http://www.insuranceinstituteofindia.com/http://www.iloveindia.com/finance/insurance/companies7/27/2019 Financial & Profit Ration_AVIVA.doc
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QUESTIONNAIRE
Name - _____________
Age - _____________
Occupation - _____________
Q1. Are you currently insured?
- Yes
- No
If yes, please give the details of company, plan, premium etc.
Q2. Are you satisfied with your current insurer ?
- Yes
- No
Q3. Which is your favoured insurance company ?
- LIC
- ICICI- HDFC
- Birla sun life
- Bajaj Allianz
- Others
Q4 Are you interested in the products offered by Aviva ?
- Yes- No
- Cant say
Q5. What is your main concern while taking an insurance policy ?
- Tax benefit
- Security
- Investment/Savings
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Q.6 Does this policy satisfy your financial needs? (Please rate on the scale
of 1 to 10 with 1 being least satisfied)
Q.7 Please express your opinion for the premiums paid for the above policy?
-Very high [ ]
-High [ ]
-Moderate [ ]
-Low [ ]
-Very Low [ ]
Q.8 How do you come to know about this policy? (Please tick).
-Advertisements [ ]
-Friends and relatives [ ]
-Direct selling agents [ ].
- Others (please specify) _____________________.
Q.9 Are there any incentives (tax benefits or Bonuses) associated with this
po licy? (Please give appropriate de ta il s about it ).
___________________________________________________________
_____________________________________________________
10. Are you satisfied with the incentives associated with your policy?
-Highly satisfied [ ].
-Satisfied [ ]
-Moderate [ ]
-Unsatisfied [ ]
-Highly Unsatisfied [ ].
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Q11. According to you, in what areas should the insurance companies work upon?
- Less complicated procedures
- Fewer premiums
- More returns
- Transparency
Q12. Do You think that services have improved after allowing private players in
insurance sector ?
- Yes
- No
Your comments on Aviva Life Insurance
__________________________________________________________________
__________________________________________________________________
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