FASHIONPHOTOGRAPHY
from the 50’s
After the World War II, new fashion designers emerged .
Photographers adopted a more spontaneous, photojournalistic
approach.
“The garment was no longer the important object in the
photograph. What wearing the garment could do for you was
now the message.”
Leading figures
NormanParkinson
DavidBailey
DOVIMAWITH
ELEFANTS,1955
RichardAvedon
In the 70s social changes influenced the fashion industry
and the way women were represented
Leading figures
HelmutNewton
HerbRitts
ROSELYNEIN ARCANGUES,
1975
HelmutNewton
BRUCE WEBER 1980 – 90
CORINNE DAY
1990-00