2. Company Confidential and Proprietary2 Best in Class Natural
Language Search Leading independent eCommerce search solution,
ranked number 4, by Internet Retailer Chosen by over 400 preeminent
e-retail leaders Intelligent search lets shoppers simply ask for
what they need in their own words and get the results they
want
3. Company Confidential and Proprietary Why You Should Invest
in EasyAsk Mobile eCommerce is growing exponentially and is the
leading market segment for Venture Investment An intuitive mobile
User Experience (UX): The combination of intelligent voice
recognition and smarter search is the next evolutionary step in
mobile shopping Retailers recognize that customers who find
products instantly have an outstanding UX and will recommend their
site and return to buy again, maximizing customer conversion Your
investment is on par with the founders of the company, pre-venture
capital dilution 3
4. Company Confidential and Proprietary4 mCommerce: Explosive
Growth $0 $60 $120 $180 $240 2013 2014 2015 2016 2017 2018
mCommerce eCommerce $,Billion Source: Forrester Research By 2018,
the mobile commerce (mCommerce) industry will reach $228B, with a
growth rate of 35% per year and account for more than 50% of all
eCommerce sales
5. Company Confidential and Proprietary5 Mobile Technology
Investments by Industry Venture Capital investment in mCommerce is
by far the leading segment in the mobile technology space Source:
Digi-CapitalTM Mobile Internet Investments (LTM $B)
6. Company Confidential and Proprietary6 Conversion Problems in
mCommerce Device Average Page- views Add to Cart Ratio Conversion
Rates Desktop 8.73 8.25% 2.65% Tablet 8.82 8.50% 2.37% Smartphone
4.62 4.85% 0.83% Shoppers cant find the right products on their
smartphones because UX designed for desktops, doesnt function well
on smaller screens. Purchasing (conversion) plummets from poor
mobile search
7. Company Confidential and Proprietary7 Look at the industry
leaders that have already addressed the issue of creating ideal,
intelligent voice enabled user experiences for smartphones: Apple -
Siri Google - GoogleNow Amazon - Voice Search for eCommerce Only
EasyAsk leverages this voice and Natural Language search to provide
an advanced UX for eCommerce retailers Voice is the Future of
Mobile Shopping
8. Company Confidential and Proprietary8 Shoppers can simply
speak and ask for exactly what they want EasyAsk delivers the right
product on the first page, every time A natural alternative to the
frustration of navigating with little buttons or pulldown menus
Delighted shoppers simply speak, select, and purchase Intelligent,
Intuitive . . . Smarter Search Simply. Smarter. Search.
9. Company Confidential and Proprietary Compare EasyAsk Results
to the Competition Search = ladies red ski jackets under $200
9
10. Company Confidential and Proprietary10 Snapshot of EasyAsk
Customers Tacoma Screw Products
11. Company Confidential and Proprietary11 EasyAsk Channel
Partners EasyAsks smarter search solution is optimized to run on
our Partners platforms providing dramatic improvements in
performance, accuracy and conversion
12. Company Confidential and Proprietary12 Validation Gartner
Cool Vendor: Analytics With all the fervor around voice-activated
applications and machine intelligence, EasyAsk can help end-user
organizations and vendors put an Apple Siri- or IBM Watson- like
front end on . . search applications. Gartner Best Practices in
E-Commerce Natural language allows EasyAsk to build shopping
experiences in which users can enter information in various
unpredictable ways. EasyAsk also has strong thesauruses,
vocabularies and lexicons for various commercial categories.
13. Company Confidential and Proprietary13 Board of Directors
Craig Bassin CEO, experienced leader and serial entrepreneur Nick
Halsey CMO, Keynote Systems (acquired August 2013) CMO, SugarCRM
CMO, Alphablox (acquired by IBM) VP Marketing, JasperSoft (acquired
by TIBCO) Manager Applications Marketing, Apple Computer Stuart
Pann SVP, Printing and Personal Systems Division, HP GM - Intel
Corporation, Customer Fulfillment, Planning and Logistics
Responsibilities include, microprocessor and chipset pricing,
demand forecasting and various sales strategies Director of The
Tech Museum of Innovation
14. Company Confidential and Proprietary14 EasyAsk Management
Team Craig Bassin CEO/Entrepreneur Oracle, B2 Systems CEO Founder,
Callixa CEO (Acquired SAP) 3 Exits (1 IPO, 2 Acquisitions) Richard
Wood, PhD CTO/VP Engineering Natural Language Innovator for over 20
years CA, AI Corp, Progress 2 Exits (2 Acquisitions) Marc Schnabolk
SVP CRO Oracle, Open Text, Eloquent, Business Objects, Cartesis,
Endeca 6 Exits (3 IPOs, 3 Acquisitions) John Morrell VP Products
Coral8/Aleri (acquired by SAP), WebMethods/Active Informix, Oracle
4 Exits (1 IPO, 3 Acquisitions)
15. Company Confidential and Proprietary Mobile eCommerce is
growing exponentially and is the leading market segment for Venture
Investment An intuitive mobile User Experience (UX): The
Combination of intelligent voice recognition and smarter search is
the next evolutionary step in mobile shopping Retailers recognize
that customers who find products instantly have an outstanding UX
and will recommend their site and return to buy again, maximizing
customer conversion Your investment is on par with the founders of
the company, pre-venture capital dilution 15 Now ask yourself, Why
Shouldnt I Invest in EasyAsk?
16. Company Confidential and Proprietary EasyAsk has great
Customers, Channel Partners, Board of Directors and Management Team
eCommerce analysts and publications all recognize EasyAsk as an
award winning industry leading solution Your investment provides
resources for the company to aggressively expand sales and
marketing in this explosive mobile market 16 Now ask yourself, Why
Shouldnt I Invest in EasyAsk?