DUAL WORLD TOURISM SHOPPING Concept Rationale for 3D Virtual StoreNext Generation of Online Shopping is 3D Internet Bandwidth Increasing Clothing Sales Increasing Massively Online More Natural Shopping Experience: Immersive, Interactive, Emotional, Fun Merchandising as in physical stores Better Reflection of Brand Try-On Functionalities Improving Personalisation of Avatars Social Shopping Apps for Mobile Devices 3D Virtual Store Financials