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Rosedale
West End
Petworth
Deanwood
Palisades
Northeast
Southeast
Southwest
Woodridge
Anacostia
Georgetown
Takoma Park
Chevy Chase
Lamond-Riggs
Capitol View
Northwest One
Mount Pleasant
Cleveland Park
Parklands-Turner
Tenley-Friendship
Francis A. Gregory
Watha T. Daniel/Shaw
Dorothy I. Height/Benning
WIlliam O. Lockridge/Bellevue
Martin Luther King, Jr. Memorial
Juanita E. Thornton/Shepherd Park
Library Servicesquarterly Performance report
FY2015 Q3
Document #9D.1 – Library Performance Report – FY2015 3Rd Quarter, July 22, 2
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Quarterly Library Services Performance Report
FY2015 – 3rd Quarter
Key Performance Indicators – FY14 Q3 - FY15 Q3
Key Performance Indicators Q3 FY14 Q3 FY15% Change
Q3 FY14/
Q3 FY15
FY15 YTD
FY15Projection
% of FY1Goal
Annual Circulation 992,029 1,024,423 3.27% 2,920,774 4,180,200 69.8
Digital Library
(Subset of Annual Circulation) 188,402 251,269 33.37% 729,605 782,503 93.2
Circulation of children’s materials
(Subset of Annual Circulation) 369,890 356,779 -3.54% 962,415 1,547,191 62.2
Number of Card Holders 380,142 283,407 N/A 283,407 316,161 N
Library Website User Visits* 433,014 385,625 -10.94% 997,131 1,750,000 56.9
Database Searches 229,249 239,239 4.36% 728,429 811,699 89.7
On-line homework help
Tutor.com sessions) 788 1,078 36.80% 4,246 4,816 88.1
Library Sponsored Programs** 3,525 3,895 10.50% 11,121 N/A N
Program Attendance 75,400 87,038 15.44% 233,187 272,489 85.5
Storytime Attendance
(Subset of Program Attendance) 46,853 54,442 16.20% 138,896 159,819 86.9
Community sponsored meetings 6,851 7,823 14.19% 21,291 25,600 83.1
Attendance at community sponsored
meetings 76,851 109,227 42.13% 295,378 317,286 93.1
Children's Computer Use (Sessions) 24,827 28,239 13.74% 79,722 108,479 73.4
Teen & Adult Computer Use (Sessions) 241,016 252,525 4.78% 761,862 972,359 78.3
Notes:
At the beginning of each fiscal year, all DC government agencies are asked to develop a performance plan. The performance plan describes nenitiatives that improve the quality of agency services and highlights metrics, called Key Performance Indicators (KPI), that meaningfully gauge
agency progress against goals. Agency progress throughout the fiscal year can be monitored by the public by using DC.gov/trackdc.
*Hits to the catalog page are not included due to data not collected when catalog was upgraded. Visits directly to pages like Overdrive, Freega
Zinio are also not included. Additionally, users are accessing the library more through social media.
** Library Sponsored programs is not a KPI, as outlined in the annual performance plan.
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Visitor (Traffic) Counts
Locations Q1 FY15 Q2 FY15 Q3 FY15 Q4 FY15 YTD Total
MLK JR. MEMORIAL LIBRARY 162,550 176,685 167,433 506,668
ANACOSTIA 44,447 49,755 51,751 145,953
William O. Lockridge/BELLEVUE 25,649 24,184 26,919 76,752
Dorothy I. Height/BENNING 49,329 55,073 51,684 156,086
CAPITOL VIEW 23,813 23,579 30,065 77,457
CHEVY CHASE 27,751 33,578 35,516 96,845
CLEVELAND PARK 59,067 67,521 54,808 181,396 DEANWOOD 24,299 24,253 25,194 73,746
FRANCIS A. GREGORY 27,424 28,307 32,698 88,429
GEORGETOWN 32,579 21,793 30,158 84,530
LAMOND-RIGGS 24,125 26,651 27,124 77,900
MT. PLEASANT 59,251 60,118 54,513 173,882
NORTHEAST 29,922 27,773 31,414 89,109
NORTHWEST ONE 22,599 22,645 23,280 68,524
PALISADES 24,610 26,092 25,622 76,324
PARKLANDS-TURNER 35,512 34,067 35,776 105,355
PETWORTH 38,890 41,622 42,968 123,480 ROSEDALE 22,763 20,915 26,847 70,525
Watha T. Daniel/SHAW 50,880 53,426 57,741 162,047
Juanita E. Thornton/SHEPHERD PARK 21,784 22,650 23,834 68,268
SOUTHEAST 36,363 38,093 39,551 114,007
SOUTHWEST 25,231 28,749 27,092 81,072
TAKOMA PARK 21,473 20,497 21,887 63,857
TENLEY-FRIENDSHIP 54,800 57,388 56,775 168,963
WEST END 22,078 23,498 18,585 64,161
WOODRIDGE 17,469 18,388 21,872 57,729
NEIGHBORHOOD LIBRARIES TOTAL 822,108 850,615 873,674 2,546,397
DCPL TOTAL 984,658 1,027,300 1,041,107 3,053,065
Notes:
DC Public Library has implemented thermal people counters in every location. Thermal imaging technology senses infrared
radiation to track traffic travelling underneath the sensor and monitors multiple people entering and exiting at the same time.
Data transmission is communicated wirelessly over the network, which allows tracking and analysis of the data. Devices are
mounted at public entry and exit locations.
* In January 2014, installation of thermal people counters began across the DC Public Library system. All counters were installed
by July 2014. One full year of statistics will be captured by July 2015.
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Circulation Statistics
Locations Q1 FY15 Q2 FY15 Q3 FY15 Q4 FY15 YTD Total
MLK JR. MEMORIAL LIBRARY 161,570 198,091 214,523 574,184
ANACOSTIA 9,579 9,147 10,448 29,174
William O. Lockridge/BELLEVUE 9,448 8,036 7,338 24,822
Dorothy I. Height/BENNING 14,442 14,125 12,589 41,156
CAPITOL VIEW 7,499 8,244 8,039 23,782
CHEVY CHASE 30,504 40,946 39,724 111,174
CLEVELAND PARK 44,426 52,332 54,500 151,258
DEANWOOD 6,230 5,409 4,877 16,516
FRANCIS A. GREGORY 8,802 8,726 7,682 25,210
GEORGETOWN 36,148 28,263 38,376 102,787
LAMOND-RIGGS 11,711 12,519 12,481 36,711
MT. PLEASANT 48,902 57,018 56,904 162,824
NORTHEAST 32,440 34,486 31,009 97,935
NORTHWEST ONE 4,860 5,334 5,290 15,484
PALISADES 22,022 25,703 24,665 72,390
PARKLANDS-TURNER 9,086 9,444 11,619 30,149
PETWORTH 27,594 29,897 34,789 92,280
ROSEDALE 9,362 9,543 9,377 28,282
Watha T. Daniel/SHAW 27,026 27,997 27,208 82,231 Juanita E. Thornton/SHEPHERD PARK 13,324 15,998 16,316 45,638
SOUTHEAST 24,743 29,044 29,342 83,129
SOUTHWEST 16,504 16,894 16,934 50,332
TAKOMA PARK 17,217 19,901 18,306 55,424
TENLEY-FRIENDSHIP 51,203 59,246 56,428 166,877
WEST END 11,578 13,779 12,330 37,687
WOODRIDGE 10,157 11,516 12,060 33,733
NEIGHBORHOOD LIBRARIES TOTAL 504,807 553,547 558,631 1,616,985 DIGITAL LIBRARY 243,553 234,783 251,269 729,605
DCPL TOTAL 909,930 986,421 1,024,423 2,920,774
Q1 Q2 Q3 Q4 Total
FY14 860,350 997,758 992,029 2,850,137
FY15 909,930 986,421 1,024,423 2,920,774
% Chg from Prior Year 5.76% -1.14% 3.27% 2.48%
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Digital Library
Variance Q3 FY14 Q3 FY15 Variance % YTD FY14 YTD FY15% Chg fr
Prior Ye
Database Searches
In-House & Remote) 229,249 239,239 4.36% 553,432 728,429 31.6
E-Books Downloaded 71,726 88,981 24.06% 200,513 261,083 30.2
Digital Media
Audio-Music-Video-Magazines) 116,676 162,288 39.09% 288,552 468,522 62.3
Public Computer Use 265,843 280,764 5.61% 772,029 841,584 9.0
Computer Classes 806 521 -35.36% 2,373 1,614 -31.9
Library Web Page "hits" * 433,014 385,625 -10.94% 1,344,764 997,131 -25.8
Social Media Use Followers (YTD) 15,528 20,323 N/A 43,505 57,214
Notes:
Quarterly Statistics Year to Date Statistics
* Visits directly to pages like Overdrive, Freegal or Zinio are also not included. Additionally, users are accessing the library more through socmedia.
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Customer Access to Wifi
Locations Q1 FY15 Q2 FY15 Q3 FY15 Q4 FY15 YTD Total
MLK JR. MEMORIAL LIBRARY 21,344 20,849 23,194 65,387
ANACOSTIA 4,048 4,060 4,579 12,687
William O. Lockridge/BELLEVUE 2,172 2,330 2,491 6,993
Dorothy I. Height/BENNING 1,512 1,555 1,354 4,421
CAPITOL VIEW 1,898 2,161 2,252 6,311
CHEVY CHASE 1,403 1,638 1,874 4,915 CLEVELAND PARK 1,856 1,925 2,079 5,860
DEANWOOD 1,200 1,112 1,339 3,651
FRANCIS A. GREGORY 2,188 2,138 2,190 6,516
GEORGETOWN 4,304 3,027 3,989 11,320
LAMOND-RIGGS 1,673 1,653 1,769 5,095
MT. PLEASANT 5,706 5,471 4,875 16,052
NORTHEAST 1,984 2,170 2,649 6,803
NORTHWEST ONE 1,490 1,455 1,900 4,845
PALISADES 1,126 1,313 1,343 3,782
PARKLANDS-TURNER 3,660 3,897 4,197 11,754
PETWORTH 6,110 5,586 5,359 17,055
ROSEDALE 1,106 1,168 1,501 3,775
Watha T. Daniel/SHAW 5,656 5,423 5,769 16,848
Juanita E. Thornton/SHEPHERD PARK 1,615 1,473 1,671 4,759
SOUTHEAST 2,500 2,725 2,833 8,058
SOUTHWEST 1,335 1,449 1,684 4,468
TAKOMA PARK 854 932 1,197 2,983
TENLEY-FRIENDSHIP 3,622 4,721 3,898 12,241
WEST END 753 767 507 2,027
WOODRIDGE 3,273 2,873 813 6,959
NEIGHBORHOOD LIBRARIES TOTAL 63,044 63,022 64,112 190,178
DCPL TOTAL 84,388 83,871 87,306 0 255,565
Notes:
*DCPL IT obtained access to WiFi information at these locations beginning FY14 Q4. One full year of statistics will be captured by
uly of 2015.
Users are increasingly accessing DCPL's WiFI network for a fast, reliable way to connect to the Internet. Many devices such as
smartphones and tablets support auto-authentication, making it an automatic and convenient for library customers to connect to
he network. DCPL obtained management of WiFi statistics for all DCPL locations in Q4 FY14 from OCTO. In FY15, the Library will
establish baseline statistics for future WiFi comparison.
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Public Computer Use (# of Sessions)
Locations Q1 FY15 Q2 FY15 Q3 FY15 Q4 FY15 YTD
Total
MLK JR. MEMORIAL LIBRARY 58,845 54,437 54,831 168,113
ANACOSTIA 17,677 15,602 15,093 48,372
William O. Lockridge/BELLEVUE 9,539 11,497 13,629 34,665
Dorothy I. Height/BENNING 12,251 13,861 14,264 40,376
CAPITOL VIEW 7,150 6,023 6,919 20,092
CHEVY CHASE 5,658 5,865 5,162 16,685
CLEVELAND PARK 5,150 4,830 4,263 14,243
DEANWOOD 6,242 5,952 6,345 18,539
FRANCIS A. GREGORY 11,934 12,898 12,399 37,231
GEORGETOWN 8,594 4,838 5,536 18,968
LAMOND-RIGGS 5,183 4,651 5,247 15,081
MT. PLEASANT 17,107 15,418 15,470 47,995
NORTHEAST 8,948 8,848 8,123 25,919
NORTHWEST ONE 6,273 6,288 7,628 20,189
PALISADES 3,627 3,635 2,971 10,233
PARKLANDS-TURNER 7,997 7,505 9,729 25,231
PETWORTH 17,571 18,280 16,082 51,933
ROSEDALE 6,391 6,608 7,053 20,052
Watha T. Daniel/SHAW 18,201 17,272 16,968 52,441
Juanita E. Thornton/SHEPHERD PARK 9,577 9,721 9,419 28,717
SOUTHEAST 4,379 4,727 6,985 16,091
SOUTHWEST 5,933 5,682 6,257 17,872
TAKOMA PARK 4,773 4,482 5,214 14,469
TENLEY-FRIENDSHIP 12,655 13,039 12,550 38,244
WEST END 2,636 3,009 2,822 8,467
WOODRIDGE 10,855 10,706 9,805 31,366
NEIGHBORHOOD LIBRARIES TOTAL 226,301 221,237 225,933 673,471
DCPL TOTAL 285,146 275,674 280,764 841,584
Q1 Q2 Q3 Q4 Total
FY14 253,923 252,263 265,843 772,029
FY15 285,146 275,674 280,764 841,584
% Chg from Prior Year 12.30% 9.28% 5.61% 9.01%
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