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Page 1: Design for persuasion

Design for persuasion

Christel De MaeyerOctober 1st 2009

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Off line persuasion

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wii = kinéwii = ergowii = logowii = sociaalwii = psychowii = verplegingwii = wouw

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online

Social media – socializingSchmap city guides – flickr

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BrandingWho took my badjas – promoting digital tv

Stef Andries on facebook: I'm getting old today... Nope, not the *big one* yet... One year to go. For colleagues, drop by my office for some koeken, and don't forget your badjas

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Channels

Online videoGames (edutainment – blended learning – simulations)Mobile -Smart Devices – Specific persuasive devices (Ipod+Nike+, WII)Social media and networks (Local/global/theme based)

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