A Crash Course On Creativity 2nd Assignment

Are you paying attention…?

Before starting…

who ARE you?

… and who WERE you??

“A creative adult is a child who has survived”

Ursula K. Le Guin

Some New Insights & Opportunities

For My Everyday Store

….through a child’s eyes

OPPORTUNITY #1

Kids Corner

… empty room

… we like empty room

… room enough for ALL having fun

… adults too

OPPORTUNITY #2

New Jobs

some extra employees to look after us !!!

OPPORTUNITY #3

Customer Loyalty & Retention

What’s there?

ice creams

Transparent and accesible fridge for ice creams

too !!!

great !!

OPPORTUNITY #4

Attracting Consumers In

Unfavorable Weather Conditions

My store is here

But when it’s raining, snowing…

SLIDES !!!

Thanks !!!

by Cristina Horcajo Granado

innovacionabierta.chg@gmail.com

@crishorcajogr