Creating an Open Innovation Ecosystemat Deutsche TelekomPresentation at the EIRMA & OECD: Symposium on Global Innovation Networks .René Rohrbeck, EICT GmbH, Germany
The open innovation ecosystem of Deutsche Telekom.
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 2
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Foresight workshops
Endowed chairs
Customer integration
Internet platforms
Test market
Corporate venture capitalist
Strategic alliances
Spin-outs
Joined development
Managed by T-Labs Managed by EICT
Consortia projects
Executive forums
Managed by T-Venture Managed by other units of DT
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 3
Strategic alliances
Corporate venture capitalist
Endowed chairs
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Customer integration
Internet platforms
Test marketSpin-outs
Joined development
Managed by T-Labs Managed by EICT
Consortia projects
Managed by T-Venture Managed by other units of DT
Executive forums Defining future innovation areas for the industry
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 4
Executive forums
Strategic alliances
Corporate venture capitalist
Endowed chairs
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Customer integration
Internet platforms
Test market
Joined development
Managed by T-Labs Managed by EICT
Consortia projects
Managed by T-Venture Managed by other units of DT
Spin-outs
Alternative path to commercialize
R&D results
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 5
Spin-outs
Executive forums
Endowed chairs
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Customer integration
Test market
Joined development
Managed by T-Labs Managed by EICT Managed by T-Venture Managed by other units of DT
Internet platforms
Intergrating the developer community in R&D
Strategic alliances
Corporate venture capitalist
Consortia projects
http://developer.telekom.de
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 6
Strategic alliances
Test market
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Endowed chairs
Customer integration
Internet platforms
Corporate venture capitalist
Spin-outs
Managed by T-Labs Managed by EICT
Consortia projects
Executive forums
Managed by T-Venture Managed by other units of DT
Joined development
Developing together with key customers
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 7
Internet platforms
Strategic alliances
Consortia projects
Spin-outs
Executive forums
Endowed chairs
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Customer integration
Test market
Joined development
Managed by T-Labs Managed by EICT Managed by T-Venture Managed by other units of DT
Corporate venture capitalist
Corporate Venture Capital integrates Start-ups into our
innovation ecosystem
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 8
Foresight workshops
DT’s 11 open innovation instruments are managed through 2 major facilitators.
Idea generation
Research
Development
Intensity (Budget, time, resources)
Low Medium High
Commercialization
Endowed chairs
Customer integration
Internet platforms
Corporate venture capitalist
Strategic alliances
Spin-outs
Joined development
Managed by T-Labs Managed by EICT
Consortia projects
Executive forums
Managed by T-Venture Managed by other units of DT
Test market
Conclusion.
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 10
We believe that.
Open Innovation will increase and use new tools
It will need to be tailored and controlled
We will see more Open Innovation facilitators such as
Joint-Technology Initiatives (JTI) on the European level
University-Industry Research Center (UIRC) such as T-Labs
Public Private Partnerships (PPP) such as EICT
© 2009 Prof. Dr. Hans Georg Gemünden • Lehrstuhl für Innovations- und Technologiemanagement • Technische Universität Berlin
Open Innovation Benchmarking - Aims
What are Open Innovation methods and tools?
What are best-practices?
How can I assess the openness of my company’s innovation system?
What can my company do to become more open?
What are the risks involved?
How can I prevent to be too open?
1
2
3
4
5
6
Questions to be addressed
© 2009 Prof. Dr. Hans Georg Gemünden • Lehrstuhl für Innovations- und Technologiemanagement • Technische Universität Berlin
Open Innovation Benchmarking - Schedule
Preparation Kick-Off Workshop
May – Dec 2009 Dec 2009 Jan – April 2010Feb – March 2009 May 2009
Case Studies Result Workshop Survey Conference
Mai 2010
10 case studies 15 benchmark talks
Identification of best-practices Development of OI
framework
Outcome
Collect at least 100 usable datasets Statistical analysis
to identify critical success factors
Develop a best-practice framework
Outcome
Benchmarking Group is formed
Outcome
Literature review Invitation of
benchmarking partners Pilot case study
Presentation of best-practices Discussion on joint
learning activities
Participants gained knowledge to enhance OI practices Further joint
activities developed
Outcome
Presentation of OI frameworks Presentation of
practices Finalization of
research aims
Research aims agreed
Outcome
Best-practice visit
Presentation of best-practices Presentation of OI
framework
Knowledge about best-practices is shared Research aims for
survey agreed
Outcome
Best-practice visit
© 2009 Prof. Dr. Hans Georg Gemünden • Lehrstuhl für Innovations- und Technologiemanagement • Technische Universität Berlin
Open Innovation Benchmarking - Services
Core Partner Benchmarking Partner
Survey Participant
Define research aims
Open innovation hotline
2 Best-practice visits
2 Workshops
Individual assessment
Final report
1
2
3
4
5
6
Conference7
15.000 € 3.000 € free
Services
Rohrbeck_(2008)_Creating-an-Open-Innovation-Ecosystem_Presentation.ppt 14
Thank you for your interest.
www.telekom.de/laboratories
T-Labs
René RohrbeckEuropean Center for Information and Communication Technologies (EICT)
Ernst-Reuter-Platz 7, 10587 Berlin+49 30 [email protected]
Personal contact
www.eict.de
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