HOW BARCELONA TRANSFORMED ITSELF INTO ONE OF EUROPE'S TOP COWORKING
HOTSPOTS
vanessa sans @sansvanessa
Hi! I'm Vanessa Sans @sansvanessa
Project Manager at Global Enterprise: Coworking Africa, Coworking Europe and Social Worplace conferences
Coworking Consultant
Coworking Spain conference co-organizer
Founder of Transforma Bcn and managing Kubik
Travelling lover
Everyday working at Betahaus or Kubik in Barcelona
I love what I do!
BARCELONA COWORKING OVERVIEW
Spain: 726 coworking spaces + 171 shared offices + 17 business centers + 103 business centers with coworking
208 coworking spaces in Barcelona
80% located in the urban center
Coworking spaces size average between 100m2 and 300m2
10 coworking spaces size between 500m2 and more than 1.000m2
Coworking occupation average: 55%
HOW BARCELONA TRANSFORMED ITSELF INTO ONE TOP COWORKING HOTSPOT
2010: First coworking spaces arisesKubik (1994)
Gracia Work Center
2012: Spanish coworking buble150 coworking spaces in SpainThe Spanish Case: Spain is the country with most coworking spaces par citizen worldwide
Worldwide ranking:
1º US: 781
2º Germany: 230
3º Spain: 200
2013: Barcelona European coworking capitalCoworking Europe and Coworking Spain conferences
The Coworking buble increased
2014-2015: Coworking becomes an industryThe coworking market has matured
Looking for innovative business models to make coworking spaces profitableStrong competition -------> Spaces start to specialize
WHY BARCELONA IS ONE OF THE TOP EUROPE COWORKING HOTSPOTS?
The crisis: Increased the number of freelancers and enterpreneursThe real estate boom Barcelona is one of the Europe’s hot tech hubsCosmopolitan city Nice weather
LOCAL IMPACT
More than 12.400 entrepreneurs and small companies
Coworking are the houses for the new local entrepreneurs
Coworking supports small business: The engine of the local economy
New generation of work for the new students generation
Coworking in Bcn attracts nomad workers from around the world
Coworking is one of the engines of the new economy: Sharing Economy
HOW TO CAPITALIZE COWORKING?
2 good options
1. Coworking ran by the owner as a complementary activity
2. Professionalisation It’s about bringing value:● To know how to manage communities● To know how to manage knowledge● To know how to increase productivity of the community members
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