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Pull Content VendorsPersonalizationDemandbase
How to Choose Technology that Drives Better Content Marketing Results
Push Content Vendors
P2P Content Vendors
Pull Content Vendors Content Management Systems
• Adobe CQ5• Alfresco • Alterian • Limelight• CoreMedia • Cushy CMS • CrownPeak• Drupal • Ektron • ExpressionEngine • Fatwire • Joomla • Microsoft Sharepoint • Open Source • Radiant CMS • SilverStripe • Sitecore • TextPattern • Tridion (SDL) • TYPOlight • Wordpress • Vignette • Sharepoint
How to Choose Technology that Drives Better Content Marketing Results
Pull Content Vendors Display Advertising Networks
• 24/7 Real Media • AdBrite• Adnetik• Adoori• Advertising.com• Atlas Solutions• Bizo• BlueLithium.com• Bluestreak• BurstMedia• Casale Media• CheckM8• Clicksor• Contextual• DoubleClick.com• EyeBlaster• IdeaMama• Rocket Fuel• Undertone Networks• ValueClick• Zedo
How to Choose Technology that Drives Better Content Marketing Results
Pull Content VendorsPPC Advertising
• Advertise.com• Bidvertiser• Bing• Click Xposure• Facebook• Google Adwords• Hanapin Marketing• Higher Visibility• iProspect• JumpFly• Leverage Marketing• LinkedIn• Marin Software• Mediative• Medium Blue• Netmark.com• Opentracker.net• Outrider• Performics• Portent• PurePPC.com• SEO Image• SEOP• Webexseo• WordStream
How to Choose Technology that Drives Better Content Marketing Results
Pull Content Vendors Virtual Events
• 3DXplorer• 360 Virtual Events• 6Connex• CGS• Citrix• Digitell• Expos2• Imastebox• Infinite Conferencing• Intercall• INXPO• ON24• Tolomi• Unisfair
How to Choose Technology that Drives Better Content Marketing Results
Pull Content Vendors Blogging Platforms
• Blog.com• Blogetry• Blogger• Blogsmith• Compendium• Contently• DivvyHQ• InboundWriter• InnBblogs• Hubspot• Jux• Kapost• LiveJournal• Posterous• Scripted• SquareSpace• Skyword• Tumblr• TypePad• Weebly• Wordpress• Zerys
How to Choose Technology that Drives Better Content Marketing Results
Pull Content Vendors Content Syndication
• Brainshark• Content Syndicate• Delicious• Digg• Dlvr.it• Fetch• Google Bookmarks• Insight24• iTunes• Mozenda• NewsCred• Optimum7• Reddit.com• Scribit• Slideshare• Studio One Networks• StumbleUpon• Synnd• TechTarget• TIE Kinetix• Yahoo Buzz• YellowBrix
How to Choose Technology that Drives Better Content Marketing Results
Pull Content Vendors Video
• 23 Video• Brightcove• Cisco Show and Share• Flimp• Hulu• Kaltura• KIT Digital• Kyte• Limelight Networks• MediaCore• Microsoft Zune• Oculu• Ooyala• Origin Digital• Revision3• Twistage• Vbrick• VMIX• Vzaar• YouTube
How to Choose Technology that Drives Better Content Marketing Results
Social Media
• Facebook• Focus• Google Plus• LinkedIn• Pinterest• Quora• Twitter• StumbleUpon
How to Choose Technology that Drives Better Content Marketing Results
Marketing Automation
• Act-On Software• Aprimo• Elateral• Eloqua• eTrigue• Hubspot• InfusionSoft• LeadFormix• LeadLife• Loopfuse• Manticore Technologies• MarcomCentral• Marketbright• Marketo• Neolane• Net-Results• Pardot• Saepio• SalesFusion• SAS• SimplyCast• Silverpop• Unica (IBM)
Push Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Podcasting
• Adobe• Ambrosia Software• Beat9• Bias• Casgle• CityCast Media• GIMP.tv• Lapworks• Limelight Networks• Marantz• Odeo• Oneupweb• Podango• Shure• TalkShoe• Wizzard Media
Push Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Webinar/Webcast Platforms
• Adobe Connect• Arkadin• BrightTALK• Citrix GoToWebinar• comHAUS• Infinite Conferencing• iLink• InterCall• KIT Digital• KnowledgeVision• Omnovia• ON24• Saba• TalkPoint• WebEx (Cisco)• Zeitbyte
Push Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Email Service Providers
• Acxiom Digital• Aweber• BlueHornet• Boomerang• Bronto Software• Campaigner• CheetahMail• ClickMail• Constant Contact• Dotmailer• Emma• Exact Target• Hallmark Data Systems• iContact• InfusionSoft• JangoMail• Lyris• MailChimp• Optivo• Reachmail• Responsys• ResultsMail• StreamSend• VerticalResponse• YesMail
Push Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
CRM
• ACT!• AdaptCRM• Avaya• CommenceCRM• Dynamics• FrontRange• GoldMine• Infor• Landslide• Maximizer• Netsuite• Oracle• Pivotal• RightNow• Salesforce.com• Sage• SAP• Sugar• Verint
P2P Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Online Meeting/Screen Sharing
• Adobe Connect• Dimdim• Gatherplace.net• GlobalMeet• GoToMeeting (Citrix)• Join.me• LiveLOOK• Microsoft Office 365• Mikogo• ShowMyPC• TeamViewer• WebEx• Yugma• Yuuguu
P2P Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Desktop Email
• Apple Mail• Comcast for Business• Gmail• Microsoft Outlook• Thunderbird• Yahoo
P2P Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
Marketing Automation SystemsFor Sales
• Eloqua*• Genius• Marketo*
*add-on module for sales
P2P Content Vendors
How to Choose Technology that Drives Better Content Marketing Results
If you want to learn how to choose which technologies will fit your specific needs, download the
CMI/Demandbase guide, How to Choose Technology that Drives Better Content Marketing Results.
How to Choose Technology that Drives Better Content Marketing Results
CLICK HERE
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