1 | 07.04.2023
Content Marketing Show
Stephen Waddington
2 | 07.04.20232 | 07.04.2023
Can a brand evertruly be social?
Stephen Waddington@wadds
3 | 07.04.2023
Welcome to the party
Source: Ketchum
4 | 07.04.2023
Nice but dim
Source: Condescending Corporate Brand Page, Facebook
5 | 07.04.2023
Nutters
Source: Kenneth Cole tweet uses #Cairo to promote Spring collection, Huffington Post
6 | 07.04.2023
Say no to auto-mate
Source: Learning by doing it wrong, KLM
7 | 07.04.2023
Say no to auto mate
Image source: @KLM via Twitter, 1 July 2014
8 | 07.04.2023
Stop posting shit on the Internet
Image source: Unknown
9 | 07.04.2023
Social brands
Image source: Paul Fabretti / Telefonica
10 | 07.04.2023
A personal story
Image source: Stephen Waddington
11 | 07.04.2023
Shared experiences
Image source: Stephen Waddington
12 | 07.04.2023
Maslow's Hierarchy of Needs
13 | 07.04.2023
Thank youSocial media is human media. Automate and industrialise with extreme care
Be brave. Challenge your organisation. Do the best work that you can
Check your breasts, and your balls. Maybe even make it a social experience
Image source: CoppaFeel
14 | 07.04.202314 | 07.04.2023
Can a brand evertruly be social?
Stephen Waddington@wadds
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