Communication Development DivisionCommunication and Information Sector
Main Line of Actions 2
Strengthening free independent and pluralistic media and communication
for sustainable development
W. Jayaweera
Director, Communication Development Division
Professional Journalism
MediaLiterate Societies
Free, Independent and Pluralistic Media
MLA 2: Strengthening free independent and pluralistic media and communication for sustainable
developmentExpected results Number of RP activities ($
4.3 million) launched Member states supported in the development of free, independent and pluralistic media based on IPDC media development indicators
42 RP activities including 38 in field offices
Capacities of media training and journalism education institutions increased to reach the established criteria of excellence in training including the pursuit of the gender equality
38 RP activities including 33 in field offices
Media and information literacy increased to foster informed decision making
23 RP activities including 21 in field offices
Expected donor contributions for projects to be approved in 2011 = $ 2.5 million
Project types
43%
35%
22%
Training media professionals
Community media
Freedom of Expression
83 Media Development Projects launched in 56 developing countries with IPDC support in 2010
MDI Assessments completed
On going MDI assessments
UNDAF/CCA Intervention assessments completed
Croatia Bhutan Tanzania
Maldives Nepal Uganda
Mozambique Lebanon Uruguay
Ecuador East Timor Pakistan
Mauritania Argentina Bangladesh
DR Congo Brazil
Community Media Development - 2010
CMC online Directory
Code of practice for community radio developed with the World Association of Community Broadcasters.
Comprehensive tool for assessing community radio performances tested in Nepal
Fifty good community radio practices were identified through international consultations and finalized for sharing
23 New Community Radio/CMC projects launched in 2010 – Chad, DR Congo, Gabon, Guinea Bissau, Kenya, Malawi, Namibia, Senegal, Somalia, Tanzania, Zambia, India, Argentina, Chile, Haiti, Jamaica, Mexico, Nicaragua and Paraguay
Third pace of the CMC up scaling launched in Mali. Mozambique and Senegal
Setting standards for journalism education
Model Curricula for Journalism Education
Criteria for Institutional Excellence
Gender Mainstreaming
Getting the balance right
Model Curricula adapted by 57 Journalism Education Institutions in 45 Countries.
7 regional consultation meetings held
Curricula is widely distributed in 8 languages. 7909 downloads in 201 countries.
Progress acknowledged at the 2nd World Congress of Journalism Education held in July 2010.
Centers of Excellence in Journalism education
Criteria for Institutional Excellence Relevance of the curriculum; Quality teaching resources; Credible assessment systems; Productive interaction and relations within
the profession; International networking and recognition; High level of social participation and
standing; Credible governance and management; Assured funding and sustainability; Influence in press freedom advocacy; High level of students employability.
Nine indentified potential centers of excellence in Africa supported with twining opportunities, equipment and reference material.
20 identified African Journalism Education Institutions attended institutional development workshops held in Windhoek and Grehamstown
Mapping exercises to identify potential centers of excellence launched in South Asia and Murcosur countries African Journalism School Database
Communication for sustainable development
Global Media Forum, Bonn in June 2010 on Climate Change (three workshops on reporting climate change supported by UNESCO) as a follow up to Paris Declaration on Broadcast Media and Climate Change adopted in Sept 2009 – (Intersectoral Platform activity)
Partnering with media on education for sustainable development – sub-regional workshops for 84 journalist trainers in Lebanon, Mali, Saudi Arabia, Senegal held in 2010 (230 Journalists trainers in 56 countries trained in the previous biennium) – (Intersectoral Platform activity)
Science journalism initiative in Africa with AU – media survey designed and partnerships established following Pretoria meeting in August - (Intersectoral Platform activity)
Young television producers on HIV and AIDS expanded to 280 participants (2010 regional workshop held in Beijing) – (Intersectoral Platform activity)
UNESCO Audio-Visual e-platform now host 354 productions on sustainable development. 36 national broadcasters have used contents.
UNESCO sponsored CBA Award for best science documentary
C4D Interagency report prepared for UN General Assembly
Media and Information Literacy Media and information literacy as
basic skills needed to understand
(1) functions of media and information sources;
(2) the conditions under which those functions can be performed;
(3) the extent to which media and information content reflect those function;
(4) Potential engagements with media and information sources for self –expression;
To deploy media and information literacy in teacher training curricula – as a set of essential learning skills needed in the 21st Century
Curriculum content piloted through 3 regional training of trainers workshops with 45 teacher training institutions from 20 countries in Asia, Africa and LAC.
Two regional surveys to asses the current literacy levels of teachers, One completed.
Draft Media and information literacy curricula for teacher training finalized.
Broadcast Media guidelines for user-generated content developed with CBA
Communication Development Division
THANK YOU
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