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CreatingBetter Places
for People
Strategy 2009 to 2012
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Contents
3 Whoweareandwhatwedo
4 OurHistory
6 Mission,visionandvalues
8 Strategicobjectives
12 Howwewillmeasuresuccess
CeinBeePlcesfoPeople
The
CivicTrustsStrategy
for2009
to
2012
01
Chkl Cu, Lhhd
One of 3,500 properties which
opened nationwide to 1 million
visitors for Heritage Open Days in
2007.
Photo: Andy Newbold Photography
Cn f Wildlif gdnin,
Lndn
Our work encourages communities
to work together for the benet
of all.
Photo: Tracey Neil
Wkld Civic Sci Blu
Plqu
Civic societies make a real difference
to the places in which they live, from
appreciating heritage to working with
planning departments.
Photo: Wakeeld Civic Society
Cv Im: es Bch Cf, Lilhmpn
Photo: Andy Stagg
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Whoweareandwhatwedo
The Civic Trust works for better places in which people can live, work andrelax. We believe that these places must be designed and built to respond
to the needs of the people who use them. They must be accessible to,
and safe for, their communities.02
t
heacde,
Bnsley
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The Civic Trust works for betterplaces in which people can live,work and relax. We believe thatthese places must be designed andbuilt to respond to the needs ofthe people who use them. Theymust be accessible to, and safe for,their communities.
We empower individuals and communities of
all ages and backgrounds to understand and
improve their places. We coach and support
them to own the regeneration, economic
growth and the change agendas for their
environment.
We raise awareness of the need to create
environments which bring out the best inpeople, celebrate the best places, and expect
the highest quality for all communities. We
believe in educating people about their
heritage through preserving the best of the
past, and designing for the future.
We champion vibrant, inclusive towns and
cities, and show how places can be better.
Above all, we believe that people can,
and must, play a part in shaping their own
communities.
We work in partnership with the public sector,
private companies, voluntary organisations
and communities to inuence policy, planning
and development.
CeinBeePlcesfoPeople
The
CivicTrustsStrategy
for2009
to
2012Thebackground
totheCivicTrust
03
Fu spin S Ms,
Ws Mllin
Heritage Open Days enables
communities to celebrate their
shared heritage.
Photo: Katja Condy
rundwd Pk, Lndn
Buh f Bn
The Civic Trust works to raise the
quality of our green spaces for the
enjoyment of the whole community.
Photo: London Borough of Brent
essx Univsi Lcu Hll
Civic Trust Award winner. Elegant
and simple the building provides
facilities for both the university and
wider community.
Photo: Charlotte Wood Photography
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Founded in 1957, the Civic Trust isa national charity which campaignsfor better places in which peoplelive, work and relax. We helpcommunities to inuence andimprove their environment.
Fifty years ago, the Civic Trust was established
as a champion for the built environment and
for Britains rich heritage of historic buildings
and places.
For half a century, the Trust has focused not
only on conservation, but also on bringing
about change, improvement and higher
standards. Our campaigning and work with
communities inuences national policy,
changes legislation and brings about betterplaces for people.
We continue to be at the forefront of urban
regeneration, heritage protection and
citizenship. Our research, consultancy and
award schemes develop, recognise and reward
high quality environments in our villages,
towns and cities.
We are continuing to work with communities
and decision makers to ensure that spaces
and places are planned, designed, built and
protected for the benet of us all.
Ourhistory
04
tffd ecl Pk
Our programmes encourage young
people to explore and appreciate
their environment.
Photo: Trafford MBC
BizFizz nwkin vn
Bringing together a network of
experienced volunteers to help new
entrepreneurs start new businesses.
Photo: BizFizz
Mnchs nih
Successful evening economies are
safe, varied and attractive to all
members of the community.
Photo: Hannah Mummery
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CeinBeePlcesfoPeople
The
CivicTrustsStrategy
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to
2012
Mission,visionandvalues
05
The Civic Trust is the independent nationwide network dedicated tohelping communities make better places in which to live, work, and play.
We campaign for better places for people.
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MissionThe Civic Trust is the independent nationwide
network dedicated to helping communities
make better places in which to live, work,
and play. We campaign for better places for
people.
VisionThe Civic Trust will be a powerful, denitive
and distinctive voice which helps communities
to imagine, shape and deliver inspiring places
and an enduring future.
The Civic Trust will enhance the general
well-being and quality of lives of people and
communities by working with them to value,
enjoy and provide aesthetic, prosperous and
greener places for a sustainable Britain.
ValuesIt is important to us that the outcome of
our work:
Promotes a feeling of civic pridey
Fosters community involvement andy
facilitates active participation in
democratic processes
Preserves the best of the pasty
Designs for a sustainable futurey
As an organisation we will:
Empower people from all walks of lifey
who share our hopes and aspirations
Respect the views of others andy
continue to act as an honest broker to
seek positive outcomes for the whole
community
Collaborate in bringing about change fory
the benet of communities
Challenge those things that work againsty
the interests of a thriving community
Acknowledge the role of the businessy
community in creating prosperity
Nurture creative and inspiring outcomesy
Be professional and well informedy
06
Inc Blundll Hll
Over 35,000 volunteers are
involved in opening a wide range of
buildings for Heritage Open Days.
Photo: zestimages.com
ghluvl Pk, Wcs
Safe and well maintained green
spaces provide a breathing space
for all the community.
Photo: Worcester City Council
rin Windshl,
Blckpl
Civic Trust Award winner. The judging
panel for these unique awards
includes a community assessor.
Photo: Peter Cook, View
CeinBeePlcesfoPeople
The
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CeinBeePlcesfoPeople
The
CivicTrustsStrategy
for2009
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2012
Strategicobjectives
1. To strengthen and grow an active civic movement
2. Empowering communities and residents to raise standards in their
environment of the future
3. Work with local and national government to inuence and shape policies
07
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Objectives Actions
Increase and broaden ourmembership to ensureeffective representation ofthe whole community
Actively promote the Civic Champions programme to Civic Societies,
empower them to expand their own networks and spheres of inuence
and inspire them to innovate
Work with voluntary and other groups to identify, focus on and engage
with excluded communities in our target areas
Challenge regional associations in our target areas to be proactive in
establishing new Civic Societies in deprived areas and in promoting tools
and approaches that Societies have successfully implemented elsewhere
Inspire and strengthen thegrassroots membershipthrough improved supportand coordination, training andinformation sharing
Develop and provide frameworks to enable the establishment of vital
neighbourhood networks and partnerships, enabling collaboration
between communities of interest to solve problems directly
Capture the imagination of our membership, providing them with
the tools, equipping local members to participate as constructive
stakeholders in the local democratic processes, including the
development and review of Community Strategies, Local Development
Frameworks and active participation in Local Strategic Partnerships
Understand better the needs and concerns of members and potential
members. Celebrate their successes and through lectures and education
events such as Paving the Way ensure new developments contribute to
our future heritage
Broaden the memberships opportunities for direct contact including
participation in regional and local meetings and fundraising activities
Develop improved tools to ensure we represent the collective voice of
the grassroots civic movement at the national level and support their
campaigns
Continue to increase the
diversity and appeal of ourvolunteering opportunities
Explore ways of engaging young people at all levels in Heritage Open
Days, allowing young people to shape what we deliver
Widen participation from BME and other third sector groups, establish
database of regional and local community and faith organisations /
groups in collaboration with English Heritage Outreach
Boost participation of families, especially from deprived areas, establish
links with local SureStart Centres
Extend opportunities for members of the public interested in their
local built environment to take part in the assessment process within
the Civic Trust Award scheme and to build relationships with qualied
professionals
1.Tostrengthenandgrowanactivecivicmovement
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Objectives Actions
To reward, recognise andpromote those peopleand places that reach thehighest standard and make a
positive contribution to theircommunities
Develop and grow the Civic Trust Awards, inviting a wide
range of partners to support special awards aimed at
encouraging participation from more deprived areas
Launch the new celebration of the night time economy withthe rst Purple Flag awards ceremony in 2009, expanding the
scheme across the whole of England
Continue our innovation and research in design and master
planning best practice that supports new community
strategies. Use this to coach, develop standards and celebrate
excellence
Provide frameworks forcommunities to takeownership of regenerationand change agendas for theirenvironment
Utilise the learning from our community programmes, such as
High Street, to create new relationships between residents,
local authorities and the private sector, in which their
creativity, knowledge, skills and experience is recognised as
having equal worth alongside regeneration specialists andprofessionals
Lead on high street regeneration, through programmes of
action that support and grow the local economy
Provide an antidote to Clone Town by championing
distinctiveness as a lever for local economic growth
Facilitate the provision ofcommunity coaching andeducation that reaches and
empowers communities toimagine, shape and deliverinspiring and sustainableplaces
Develop new coaching products, building upon our previous
successes, to empower and educate our members and
supporters to make a difference in their own communities
Provide community engagement by recruiting and trainingbuilt environment professionals as volunteers to assess the
Civic Trust Award scheme
Empower residents to create and deliver their own holistic
solutions to high street regeneration and place shaping by
sharing structures and processes that have proven successful
2.Empoweringcommunitiesandresidentstoraisestandardsintheirenvironmentofthefuture
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Objectives Actions
Promote the importance ofcivic pride, responsibility andcommunity engagement withdecision makers
Strengthen our relationships with Civic Societies, providing
tangible support for their development plans and evidence of
what works to guide and inform
Support our members in building lasting relationships withlocal decision makers and to encourage them to work together
on collaborative solutions
Provide opportunities for our members to engage with and
learn from each other through seminars, information sharing
and networking events
Strengthen consultationarrangements to ensurethe Trust can provide rapid,representative and evidence
based input to policydecisions
Develop and promote the Civic Trust brand to increase its
prole and inuence. Provide high quality responses to policy
consultations and to the concerns raised from our membership
Create and sustain meaningful relationships with senior
members of government to engage and inuence nationalpolicy
Broaden communication channels to ensure we listen to all of
our members so that in turn their knowledge and experience
can help inuence our agenda and policy
Use of web based tools and other social media to improve
coverage and quality of our consultation responses and to
provide fora for broader dialogue with members and those
engaged in civil society
Improved partnership and
networking to add the Trustsdistinctive and uniquevalue, complementing andsupporting the effortsof others in shaping andinuencing the policy agenda
Develop our communications and relationship management
strategies to deliver new and enduring partnerships withinthe planning, community engagement, town centre and local
economies, regeneration and conservation sectors
Utilise our evidence based research to develop new
programmes that support communities and inuence
government policy
3.Workwithlocalandnationalgovernmenttoinuenceandshapepolicies
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2012
Howwewillmeasuresuccess
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We will evidence the impact of our work through regular assessment and
reporting our performance against agreed baselines and annual targets.
C
hintown,
Mnchese
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hoto:ManchesterCityCouncil
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We will evidence the impactof our work through regularassessment and reporting ourperformance against agreedbaselines and annual targets. Inparticular we will be looking to seeimprovements in the following keydimensions:
Volunteer participation with oury
programmes - numbers, geographic
reach, diversity of backgrounds and ages.
Social impact of our programmesy
evidenced by surveys covering
perceptions of belonging, social cohesion
and satisfaction with their environment.
Volunteer learning and developmenty
based on surveys, interviews and practicalcase studies.
Numbers of members of the public whoy
have successfully completed one of our
courses, seminars or events and positive
evaluation results from these events.
Number of individuals participating iny
coaching.
Local business growth evidenced throughy
co-authored, outcome focussed measures
including; new business start ups,
business survival rates, job creation and
reductions in worklessness.
Evidence of improved communityy
engagement and social impact of
coaching through post event surveys,
positive evaluation results and interviews.
Membership numbers and improvementy
on the degree to which they represent
the community in which they are resident.
Membership service quality and customery
satisfaction survey results.
Diversity and number of grass rootsy
partnerships developed through
engagement with the Civic Trust and our
programmes.
Number of policy consultations andy
challenges where we have representedour members.
The results of our monitoring and
evaluation will inform our future policy
and programme development.
Howwewill
measuresuccess
12
g Mlvn Hih S
A partnership between local people,
businesses and authorities working
to develop a thriving local economy.
Photo: Bridget Orr
Bubn Ln, Fulhm
Civic Trust Award winner. The
streetscape creates a positive
atmosphere and neighbourhood,
giving the area character and
personality.
Photo: Morley Von Sternberg
Lcl lnin
The Civic Trust empowers local
people to come together to
campaign for better spaces and
places in their own communities.
Photo: Wakeeld Civic Society
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The Civic Trust
2nd Floor, Essex Hall
1-6 Essex Street
London
WC2R 3HU
Tel: 020 7539 7900
Fax: 020 7539 7901
Email: [email protected]
Web: www.civictrust.org.uk
Registered Charity No. 1068759
Patron: HRH Prince of Wales
President: Griff Rhys Jones
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