CALIFORNIA HEALTH WORKFORCE ALLIANCEPresentation by Maya Dunne and Kevin BarnettOn behalf of the Fundraising Workgroup
Fundraising Workgroup Goals
Support CHWA’s unique role in building California’s health professions workforce by:
Expanding existing relationships with members
Creating new funding relationships and expanding membership
Developing sustainability actions to secure long-term funding stability
CTDStakeholderEngagement
TechnicalAssistance
CTDData/Info Collection
Issue ReportsConvenings
Launch CHWAJune 2009
Form Steering CTE, Develop
Work planInitiate WGs
Meet 18month fundraising
target, develop sustainability
strategy
Steps in Operational Growth
CTD June 2006 – December 2009
Stakeholder Partners/Donors
Health Plans Biotechnology Firms Pharmaceutical Companies Hospitals/Health Systems Health care Vendors Employers Foundations State Government Advocacy Labor Community-based organizations
Action steps in the last quarter Fundraising WG meeting in December Approved letter for potential donors Developed matrix of prospective donors Hired consultant to support CTE work Feb. 1 Interviewed workgroup members Identified need for talking points, website
and prioritization of contacts Prioritized and identified leads according to
existing relationships-updated database
Current Action Steps Members make calls/meet with key contacts
at potential donors in the next three weeks Talking points are available to support Clear assignments of key priority
people/organizations Follow-up letters will be provided as needed Fundraising WG meeting in two weeks to
assess progress CHWA Website page will be created in the
next month
CHWA Budget needs Raised $185,000 to date Expecting $150,000 from TCE in May Submitted LOI to Wellness Foundation for 2 yrs funding To build momentum, targeting $300,000 in add’l funding by
end of May 2010; second target of additional $300,000 by end of October.
Total budget for CHWA 18 month startup $1.1M CTD funding covered first 7 months of CHWA operations (June
– December 2009) Budget for CHWA started Jan. 2010. 18 month startup to June
2011. Focus on health plans, health systems, biotech/pharma,
physicians groups, and health care vendors.
The Big Picture Message California faces a shortage of
health professionals in disciplines such as: primary care, geriatrics, nursing, allied health, public health, home health, long term care, mental health, and health administration.
The lack of a coordinated health
workforce plan at the state and regional level leads to tens of millions of dollars wasted by health profession employers and health profession education institutions.
The “Consequences” message
High turnover rate due to competition for a small pool of clinicians in region.
Periodic shortages caused by misalignment between workforce needs and regional training capacity.
Loss of investments in career development for culturally competent providers among community health centers and other safety net institutions due to recruitment by mainstream providers
Competition among health professions education institutions in CA and at national level for small pool of under-represented candidates meeting traditional admissions criteria.
High attrition among CA higher education students in pre-health track due to inadequate preparation in urban and rural public schools.
Slow start and/or failure of pipeline programs due to lack of information on programmatic innovations, strategies to leverage resources/stakeholder engagement, and timely investments.
Value Proposition for Donors
Broad forum of HP stakeholders with which to articulate your specific current and projected workforce needs.
Timely and detailed information on the latest innovations in health workforce planning and development at the local, regional, and statewide level
Coordination and leveraged engagement at the local, regional, and statewide level to make optimal use of organizational resources
Enhanced public image through engagement in a high profile statewide health workforce alliance.
Facilitated access to key stakeholder leaders among State agencies, higher education, HPEs, and constituent organizations.
Detailed information on population characteristics, needs, and preferences, with focus in underserved communities
CHWA Members:What you can do to help now
Please look over the handout of remaining priority donors.
Please identify whom you might be able to connect to personally.
Please indicate your name and best contact number or e-mail to facilitate us including you in these donation requests.
Other suggestions? Questions?
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