• Population of 229,264 (2,706 square miles)
• Labor Force of 104,133
• 24.3 % do NOT have a high school diploma or GED
• 13.5% have a Bachelor’s degree
• Unemployment rate 9.5% with 9,800 people seeking work
Snap Shot of Southern Virginia
The Issue (not unique to Southern VA)
The structure of the labor market is changing, creating fewer unskilled jobs.
There is a shortage of skilled workers and the highest employer training needs are for foundational skills.
There is a disconnect between workforce education & training and employment opportunities.
A NEW Workforce Story
Short-term strategy for economic development
Address employer concerns Soft Skills Industry certifications
SOVA CWRC Progress
CWRC Target CWRC Goal Status(as of April 2014) % Goal
Emerging NCRC 712 318 45%
Current NCRC 134 532 397%
Transitioning NCRC 1465 558 38%
Business Support 287 73 25%
Leveraged Funds/Mutual Goals
• Dan River Region Collaborative• DOL Social Innovation Fund• VA Tobacco Commission• Employers• WIBs• Community Colleges• K-12
Employer & Community Engagement
Improved understanding of NCRC value among economic and workforce development communities
Increased interest among employers to use Work Keys and NCRCo 9 job profiles for three manufacturers (match)o Pre-assessment tool (recruitment)o Incumbent worker training (advancement)
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