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Communication Networks in
Organizations.
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Presented by: Afifa Mujahid (3943)
Huda yaqoob (3933)
Ayesha Rehman (3935)
Rabia Afzal (3944)
Communication networks in organizations
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Layout:
Communication Network
Role of communication in organization
Organizational structure
Formal Downward Communication
Upward Communication Horizontal Communication
Centralized Networks
Media used
Decentralized Networks
Media used
Communication networks in organizations
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Cont Network performance
Gatekeepers
Informal
Grapevine
Media used
Conclusion
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Communication networks in organizations
Communication Network
Communication Network is theregular pattern, system or
structure, designed or built upalong hierarchical or person toperson relationship through whichinformation flows in an
organization.It has regularity in its pattern orstructure.CN can be Formal and Informal.
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Cont...
Properly managing communication
processes is central to organizationalfunctioning.
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Organizational Structure:Directing the Flow ofMessagesOrganizational structure:
The formally prescribed pattern of
interrelationships existing between the
various units of an organization
Dictating who may and may not
communicate with whom Abstract construction
Depicted in Organizational Charts
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Types of communication
networks
Formal communication network Centralized
Decentralized
Informal communication network
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Formal Communication
The process of sharing official
information with others who need to know
it, according to the prescribed patternsdepicted in an organization chart.
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Formal Communication
Downward Communication: Instructions, directions, orders
Feedback Upward Communication:
Data required to complete projects Status reports
Suggestions for improvement, new ideas Horizontal Communication:
Coordination of cooperation
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Formal Communication
President
Vice
President
Vice
President
Manager Manager Manager Manager
Efforts at coordination
Info
rma
tion
Instructions
and
dire
c
tives
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Communication networks in organizations
Centralized Networks
One central person
Unequal access to information
Central person is at the
crossroads of the information flow
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Communication networks in organizations
Communication Structures
Centralized
B
A C
D
EY
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Communication networks in organizations
Communication Structures
Centralized
AC
E
B
D
Wheel
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Communication networks in organizations
Communication Structures
Centralized
E
D
C
B
A
Chain
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Communication networks in organizations
Decentralized Networks
Information can flow freely
No central person
All members play an equal role in
the transmittal of information
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Communication networks in organizations
Communication Structures
Decentralized
Circle
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Communication networks in organizations
Communication Structures
Decentralized
Comcon
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Formal and Informal Channels of Communication
Communication Networks
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11/18/2003Formal and Informal Channels of Communication
Network Performance
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11/18/2003Formal and Informal Channels of Communication
Gatekeepers
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Formal Media
Company newsletters
Employee handbooks
Company magazines Formal meetings
Flyers and bulletins
Memos
Faxes
All-employees mailings
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Communication networks in organizations
Informal Communication
Information shared without any formally imposedobligations or restrictions
If an organizations formal communication represents its
skeleton, its informal communication constitutes its
central nervous system
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Communication networks in organizations
Informal CommunicationStructures
Deviation from the plannedcommunication structure
Direction of the flow of information
Leaving out people in thecommunication line
Integrating people into thecommunication line
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Communication networks in organizations
Informal Networks
Y
D
C
B
A
Chain
A
JB
D H I
K
F
GE
C
Gossip
A
F B D
J
H
CE
K
G I
X
Probability
A
C
D
F
J
IB
Cluster
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Communication networks in organizations
Grapevine
1. a secret means of spreading orreceiving information
2. the informal transmission of(unofficial) information,gossip or rumor from person-to-person -> "to hear about
s.th. through the grapevine"
3. a rumor: unfounded report;hearsay
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Cont
Eng. Grapevine
An organizations informal channels of communication,
based mainly on friendship or acquaintance
Origin: American civil war [grapevine telegraphs]
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Communication networks in organizations
Informal Media
Face-to-face discussions
Telephone
Voice messaging (voice mail)
Instant messaging (chat)
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Conclusion
Without effective communicationnetworks the organization cannotwork effectively.
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