MARKETING
P.R.
AND
COMMUNICATIONS
IMAGE
MUST BE
RELATED TO ROTARY
POSITIVE
EXPLICIT
MEMORABLE
Changing this image
Action photographs
Interesting, eye catching text
Being visible
WE’RE FOR COMMUNITIES
Local
National
International
USE MODERN
COMMUNICATIONS
MEDIA CRISIS
MANAGEMENT
MEDIA CRISIS
Action:-
Contact Club President
President contact D.G.
D.G. contact RIBI PR Office
MEDIA CRISIS
No to “No comment”
Yes to “Whose calling”
“Which publication”
“ Their phone number”
“What do they want to know”
BE PROUD OF WHAT
YOU DO
TELL THE WORLD
PROMOTE ROTARY
COFFEE TIME!
RECOMMENCE AT 12.00PM