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Michael Page taiwan
2013/14 EMPLOYEE INTENTIONS REPORT
Part of the
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ContentsKey ndings: Local Taiwan nationals 3
Attracting New Talent
Employee activity 4
Preferred attraction strategies 6Jobseeker salary expectations 7
Retaining Top PerformersPreferred retention strategies 8
Employee salary expectations 9
Benets & Work-Life Balance OptionsPreferred employee benets 10
Preferred work-life balance options 11
Market Outlook
Employee concerns 12
Employment conditions for 2013/2014 13
Key ndings: Overseas Taiwan nationals 14
Moving to Taiwan for employment 15
Market outlook 16
Contact Us 17
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Methodology
Despite continued uncertainty in China and the Eurozone, Taiwans
economy has been stabilising leading to increased job ow and demand
for talent across the professional sector. Almost half of respondents (48%)
to the 2013/14 Michael Page Taiwan (Local Taiwan nationals) Employee
Intentions survey believe the current job market is average. However, a
further 23% say the job market is weak, most likely as they are cautious
of being optimistic, as there is uncertainty of GDP.
As a healthy level of recruitment is expected across the professional
sector in Taiwan over the coming year, employees are likely to take
advantage of the job opportunities available to them and seek a new
position. Almost half of survey respondents (47%) indicate they are very
likely to change roles in the next 12 months, with 34% quite likely to seek
a new job.
Despite the expectation that employment conditions will be positive in
Taiwan over the next 12 months, 72% of respondents reveal they are
likely to seek a role overseas. Asia is the most popular area respondents
will look for a new role (63%), with China the preferred country of choice.
With many professionals likely to seek a new role in the coming year,
employers in Taiwan will need to consider implementing strong attraction
and retention strategies to secure top talent. Just over a third of
jobseekers (36%) are looking for scope for career progression in their
next role and 31% say they will seek an increase of 10-12% on their
base salary. To remain in their current role, 33% of surveyed employees
ranked nancial reward based on performance as the primary inuencing
factor. Just over half of survey respondents (56%) say they will ask their
employer for a pay rise in the next 12 months, with 37% seeking a wage
rise of 10-12%.
Offering attractive employee benets and encouraging work-life balance
options is also vital to talent management and fostering employee
engagement. Most respondents (68%) selected a bonus as the number
one benet they would like to receive from their employer and 81% chose
exible working arrangements as the work-life balance option they would
like the most.
Looking ahead, employment activity is likely to remain stable as business
in Taiwan remains consistent. Just over half of surveyed employees (53%)
believe hiring within the sector they work in will remain the same over
the coming year. However, some concern remains around the broader
economy and 40% of respondents say their main concern for the next 12months is global economic inuences.
A healthy level of recruitment
is expected across Taiwans
professional sector and
employees are likely to seek
a new job in 2013/14.
The 2013/14 Michael Page Employee Intentions
Report (Local Taiwan nationals) is based on the
online survey responses of over 400 professionals
in Taiwan. Participants represent a range of
professional occupation groups and hold positions
that range from entry level through to senior
management. The scope of the report includes key
employee insights into preferences for attraction
and retention, salary expectations, benets and
work-life balance and their views on the predicted
employment outlook.
5%
48%
17%
23%
7%Very strong
Strong
Average
Weak
Very weak
Employee condence
in the current market
Key FindingsLocal Taiwan nationals
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Employee turnoverin the next 12 months
Combination of channelslikely to be used for job search
Top 5 sectorswithprofessionals most likely tomove roles
With positive employment conditions expected across Taiwans
professional sector in the coming year, employees are likely to
look for a new role. This may be due to the fact that professionals
continue to seek better pay to counter high tax rates, as well
as the opportunity to develop their skills with another employer.
Almost half of survey respondents (47%) indicate they are very
likely to change roles in the next 12 months, with 34% quite likely
to seek a new job.
Employees in the accounting and nance sector (43%) are
most likely to move roles in the coming year. Job opportunities
are expected to be available for talented people in this area
as amendments to government regulations make it easier to
operate businesses in the country and companies establish new
headquarters in Taipei.
To nd a new role, employees will use a combination of channels
in their job search. The majority of all surveyed professionals
(73%) will refer to job boards, with 104.com.tw the most popular.The second highest ranked option is recruitment consultants,
as indicated by 70% of respondents. Social media platforms are
used by 31% of jobseekers, with 60% preferring to use LinkedIn.
Based on the reliance on online and social media tools, plus
recruitment consultants, employers should consider utilising
these avenues to source top talent for their business.
Employee activity
Attracting New Talent
47%
34%
13%
6%
Very likely
Quite likely
Not likely
Unsure
Accounting and finance
Engineering and
manufacturing
Procurement and
supply chain
Technology
36%
30%
43%
26%
Human resources 20%
Other
(e.g. referrals, networking)
Social media platforms
Recruitment consultants
Job boards
70%
31%
73%
10%
Industry specific
publications 1%
Top 5 preferredjob boards
1
2
3
4
5
104.com.tw
1111.com.tw
Other
JobsDB.com.tw
Yes123.com.tw
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Some Taiwan professionals are also likely to look for overseas job
opportunities. This may be because they feel they have a better
chance of easily progressing their career, gaining international
experience and receiving higher salaries in the larger employment
markets outside of Taiwan. Some 72% of respondents say they
will look for work abroad over the next 12 months.
The majority of respondents (63%) selected Asia as the region
they will look for work, most likely as the market rate for salaries
in some countries in the region continues to be higher in
comparison to Taiwan. China is the most desired country for
work, and may be particularly attractive to jobseekers looking to
access job opportunities from a larger range of international and
regional businesses.
Employee activity (cont.)
Attracting New Talent
Employees looking forwork outside of Taiwanin the next 12 months
Region jobseekers will lookfor work
Top 5 countriesjobseekers will look for work
72%
28%Yes
No
North America
EMEA*
Australia / New Zealand
Asia
22%
10%
63%
3%
South America
*Europe, Middle East and Africa
2%
1
2
3
4
5
China
Singapore
Hong Kong
Japan
Malaysia / Vietnam
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With a number of professionals anticipated to change roles over
the next 12 months, employers will need to implement strong
talent management strategies to attract the best jobseekers to
their business. Just over a third (36%) of surveyed employees are
looking for scope for career progression in their next role.
From the range of sectors surveyed employees work in, those
in marketing (48%) are most likely to seek a new role that offers
the opportunity for career progression. This may be because
many companies in Taiwan are already focused on training and
developing marketing staff in Taiwan for overseas secondments,
through job rotation, eld training and leadership training.
Other factors that will inuence the decision to change roles,
as indicated by surveyed jobseekers, include seniority or a
promotion (17%) and an increase in salary (15%).
Surveyed professionals across all age ranges (25 to 54) agree
scope for career progression is the most important factor in
deciding to accept a role with another employer. In terms of the
second most important aspect they will seek in another job,
an increase in salary is key for 21% of those aged between 25
and 34, more seniority or a promotion was selected by 19% of
35 to 44 year old professionals and 22% of professionals aged
between 45 and 54 will consider company brand and reputation.
Preferred attraction strategies
Attracting New Talent
What jobseekers are looking for in their next role Top 5 sectorsin which increase in salary is most important
Human Resources
Engineering and
manufacturing
Procurement and
supply chain
Marketing
36%
28%
48%
27%
Technology 26%
What jobseekers are looking forin their next role (by age)
Scope for career
progression
More seniority / promotion
Increase in salary
Company brand
and reputation
Potential for overseas
career opportunities
17%
15%
36%
11%
8%
Learning and development 8%
Office location / accessibility 2%
Workplace flexibility 2%
Other 1%
Company brand and reputation
Increase in salary
Learning and development
More seniority / promotion
Oce location / accessibility
Potential for overseas career opportun
Scope for career progression
Workplace exibility
Other
7%
32%
10%
1%
1%
21%
14%
15%
17%
37%
2%1%
5%
9%
19%
2%7%
3%
22%
2% 2%
14%
7%
6%6%
38%
25 to 34 35 to 44 45 to 54
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The continued importance of offering nancial incentives to attract
talent, coupled with high tax rates in Taiwan, means employers
will need to offer competitive remuneration to secure the best
professionals for their business in the coming year. Almost a
third of respondents (31%) say they will seek a salary increase of10-12% on their base salary in the next 12 months, and 28% will
look for a wage rise of 16% or above.
Employees in the technology sector (44%) are most interested
in a pay rise of 10-12% when accepting a new role. This is the
standard increase for the best performing professionals in this
industry, with some employers rewarding higher salary increases
to the most in-demand talent.
Just over half of professionals (55%) aged between 35 and 44
are most likely to seek a salary increase of 10-12% in a new role
over the coming year. As wage ination has been low in recent
years, these professionals may feel they are currently underpaid,
which is motivating their focus on a wage rise. Some 22% ofthose aged between 45 and 54 and 21% of employees aged 25
to 34 will also seek a salary increase of 10-12%.
Jobseeker salary expectations
Employee salaryexpectations for a job change
Age of professionalswith salary expectations of 10-12%
Top 5 sectorswith employees that have salary
expectations of 10-12%
Attracting New Talent
No change or
a reduction
1% to 2%
3% to 5%
6% to 9%
10% to 12%
1%
12%
5%
10%
31%
13% to 15% 13%
16% or above 28%
Accounting
and finance
Engineering and
manufacturing
Procurement and
supply chain
Technology
38%
28%
44%
28%
Marketing 20%
35 to 44
45 to 54
25 to 34
55%
22%
21%
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To complement a strong attraction strategy, employers in
Taiwan will also need to implement effective retention measures
to keep the best performing staff within their business. A third
of survey respondents (33%) ranked nancial reward based
on performance, such as a bonus or a salary increase, as theprimary factor in the decision to remain in their current role.
In terms of age range, professionals aged between 25 and
44 would most like to receive a nancial reward based on
performance. For those aged between 45 and 54, company
culture is the most inuencing factor in the decision to remain
with a current employer. A strong company culture can bedeveloped by organising team or social events, encouraging
recognition and strong respected and consistent leadership from
senior management.
Preferred retention strategies
Retaining Top Performers
What will keep employeesin their current role
What will keep employeesin their current role (by age)
Additional career development
supported by training
Leadership /
motivating manager
Company culture
Financial reward based
on performance
21%
15%
33%
14%
Overseas career
opportunities 8%
Other
(e.g. company growth and stability) 5%
Workplace flexibility 4%
19%9%
6%
15%
40%
12%
21%
5% 3%16%
35%
15%
6%
3% 6%
26%
30%
17%
8%
9%
Leadership / motivating manager
Additional career development supported by training
Company culture
Financial reward based on performance
Overseas career opportunities
Workplace exibility
Other
25 to 34 35 to 44 45 to 54
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As the economy in Taiwan stabilises, employers will need to
consider awarding salary increases to retain their best talent over
the coming year. Over half of survey respondents (56%) say they
will ask their employer for a pay rise in the next 12 months. Some
22% of staff are unsure if they will request a salary increase inthe coming year, while another 22% say they will not ask for a
wage rise, probably because these employees have been with a
company for a long period of time and dont see this as a priority.
From a range of sectors respondents work in, employees in
technology (40%) are most likely to request a pay rise in the
next 12 months. Professionals in this sector are likely to expect
a salary increase as hiring activity in this industry increases and
jobseekers become more competitive with more businesses
seeking technology manufacturing support in Taiwan.
Of those employees seeking a wage rise from their current
employer, most (37%) will ask for an increase of 10-12%. This
expectation is above the average salary increase that employers
are likely to offer staff, according to the 2013 Michael Page
Taiwan Salary & Employment Forecast.
Just over half of professionals aged between 35 and 44 (53%)
are most likely to request a pay rise of 10-12% from their current
employer in the coming year.
Employee salary expectations
Retaining Top Performers
Top 5 sectorswith professionals most likely to request
a pay rise
Salary pressuresover the next 12 months
What employees will ask forin their current role
Age of professionalsmost likely to request a pay rise
Technology
Accounting
and Finance
Engineering and
manufacturing
Procurement and
supply chain
Marketing
35%
31%
40%
30%
23%
1% to 2%
6% to 9%
13% to 15%
3% to 5%
10% to 12%
18%
25%
2%
37%
4%
16% or above 14%
25 to 34
45 to 54
35 to 44 53%
13%
31%
56%
22%
22%Yes
No
Unsure
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Companies that are focused on attracting and retaining staff in
the next 12 months should consider offering attractive employee
benets. Monetary incentives continue to be popular with
surveyed respondents as 68% selected a bonus as the numberone benet they would like to receive from their employer.
Professionals aged between 35 and 44 (50%) are the most
interested in receiving a bonus from their employer. Employees in
this age group are also the most likely to ask for a considerable
salary increase either when considering to accept a new job ordeciding to remain in their current role. This focus on nancial
reward may indicate the level and skill set these professionals
have attained in their careers.
Preferred employee benets
Benets & Work-Life Balance Options
Combination of benetsemployees would like to be offered
Age of employeesthat would like to be offered a bonus
25 to 34
35 to 44
45 to 54
50%
19%
29%Bonus
Transport allowance
Medical and
dental benefits
Parking
Company car
43%
27%
68%
24%
23%
Mobile phone 15%
Gym membership 14%
Personal loan 11%
None 6%
Other 5%
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Market Outlook
Although nancial conditions in Taiwan are stabilising, some
unease remains around how the conditions of the broader global
economy, in particular the United States and Europe, may affect
the domestic economy. Some 40% of respondents say their main
concern for the next 12 months is global economic inuences.
Employees in the technology sector (42%) are most concerned
about global economic inuences. With consumer demand
driving business activity and subsequent jobs growth in this area,
these professionals may be concerned that the instability of the
global economy may decrease consumer demand, which couldlessen business investment and the volume of jobs.
Employee concerns
Top 5 sectorswith employees most concerned about
salary vs living costs
Employee concernsover the next 12 months
Domestic economic
downturn
Salary vs. living costs 23%
20%
40%
9%
Global economic
influences
Government regulation
Job security
.
5%
Other
2%Interest rate rises
1%
Sales
Accounting andfinance
Marketing 32%
30%
42%
25%
Technology
Human resources
22%
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Over the next 12 months, the professional job market in Taiwan
is likely to continue offering a healthy volume of opportunities in
line with consistent levels of business activity. Just over half of
surveyed employees (53%) believe hiring activity in the industry
they work in will remain the same over the coming year. This isfollowed by 26% of employees who are of the opinion that it
will improve.
The vast majority of marketing professionals (78%) are the most
optimistic of all respondents about job market activity for their
sector in the coming year. This may be likely as employers are
focusing on growing their marketing teams and training marketing
staff to develop their skills and potential within the company.
Employment conditions for 2013/14
Employee optimismin the job market over the next 12 months
Top 5 sectorswith highest employee optimism
Market Outlook
3%
53%
26%
15%
3%I l l l
I ll
I ll
I ll
I ll
It will signicantly improve
It will improve
It will be the same
I i llI i ll
I i ll i i l i
I i ll i
I i ll
It will be worse
It will be far worse
Accounting
and finance
Procurement andsupply chain
Technology 52%
43%
78%
23%
Marketing
Sales
20%
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Methodology
Steady economic conditions across Asia are encouraging consistent
business and hiring activity in the region. Multinational companies are
continuing to develop their presence in China, Singapore remains a hub
for international businesses establishing their regional operations and
organisations are continuing to use Hong Kong as a platform to expand
into China and the rest of the region.
With Taiwans proximity to these countries, the domestic economy
is stable and encouraging a volume of business activity and job
opportunities in the professional sector. However, many respondents
(44%) to the 2013/14 Michael Page Taiwan (Overseas Taiwan nationals)
Employee Intentions survey, who mostly live and work in the Asia region,
believe the current job market in Taiwan is average, and a further 31%
are of the opinion that it is weak. This may be likely as employment
conditions in neighbouring countries such as China, Singapore and
Hong Kong may seem to be more positive when compared to Taiwan.
This trend is on par with ndings in the 2013/14 Michael Page Taiwan
(Taiwanese locals) Employee Intentions survey.
Looking ahead, the economy in Taiwan is expected to remain stable
in line with conditions across Asia, which is likely to positively impact
domestic business and hiring activity. Half of survey respondents (50%)
believe the professional job market in Taiwan will improve over the next
12 months, and 38% expect it to remain the same.
A good volume of employment activity in Taiwan is expected to continue
over the coming year, with job opportunities likely to become available for
talented overseas Taiwan nationals. More than half of overseas Taiwan
nationals (57%) say they will move back to Taiwan for work and 52%
indicate family is the main inuencing factor for their move. Just over a
third of respondents (35%) say they intend to come home within three
months and 32% plan to return in more than one years time.
Over half of overseas Taiwan
nationals say they will move
back to Taiwan for work.
The 2013/14 Michael Page Employee Intentions
Report (Overseas Taiwan nationals) is based on
the online survey responses of over 50 Taiwanese
nationals living and working outside of Taiwan.
Participants represent a range of professional
occupation groups and hold positions that range
from entry level through to senior management.
The scope of the report includes overseas Taiwan
nationals condence in the current Taiwanese
job market, their insights into the predicted
employment outlook for the country and thepossibility of returning to live and work in Taiwan.
17%
44%
7%
31%
Strong
Average
Weak
Very weak
Overseas Taiwan nationals
condence in the current job market
Key FindingsOverseas Taiwan nationals
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The steady level of employment activity in Taiwan is expected to
continue over the coming year, in line with positive hiring activity
across the Asia region. More than half of respondents (57%) say
they will move back to Taiwan for employment in the next 12
months, while 43% say they will not.
From a number of sectors surveyed, overseas Taiwan nationals
working in accounting and nance (41%) are most likely to move
back to Taiwan for employment.
In terms of age, almost half of respondents (48%) aged between
45 and 54 are most likely to consider moving back to Taiwan for
work. This may be likely as overseas Taiwan nationals in this age
range are usually at the senior level of their career and, having
worked overseas and established a career, are ready to return
home to work.
Some 52% of respondents selected family as the main
inuencing factor in returning to Taiwan for work. Just over a third
of respondents (35%) say they intend to come home within three
months and 32% plan to return in more than one years time.
Those that plan to return home sooner may be more inuencedby family reasons, with those that will return later possibly waiting
for employment activity to pick up before going home.
Overseas Taiwan nationals who do not intend to return to
Taiwan for employment have indicated this is due to a number of
reasons such as the lower salaries on offer, no or limited career
progression and limited number of companies to work in.
Overseas Taiwan nationals activity
Consider moving backto Taiwan for employment
Main reasonfor returning to Taiwan to nd
employment
Top 3 sectorswith Overseas Taiwan nationals
considering working in Taiwan
Timeframe for planningto return to Taiwan
Age of Overseas Taiwan nationalsconsidering working in Taiwan
Reasons for not considering
moving back to Taiwan for
employment
Moving to Taiwan for Employment
57%
43%
Yes
No
Accounting &
finance
22%
12%
41%
Engineering &
manufacturing
6%
6%Technology
Marketing
Retail
Less than three months
Between three to six months
Between six months to one year
More than one year
35%
16% 16%
32%
25 to 34
35 to 44
45 to 54
55 to 64
28%
48%
16%
8%
1
2
3
4
5
Low salary
No / limited career progression
No regional opportunity
Unhealthy working environment
Limited number of companies, industriesand sectors to work in
Family
Culture
Scope for career
progression
Increase in salary
Other
25%
14%
52%
4%
4%
Learning and
development opportunities 2%
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Over the coming year, employment conditions in Taiwan are
expected to remain stable in line with conditions across Asia,
which is likely to have a positive ow-on affect to business and
hiring activity. Survey respondents have a positive outlook on the
professional job market in Taiwan and 50% believe it will improveand 38% expect it to remain the same. Compared to ndings in
the 2013/14 Michael Page Taiwan (Taiwanese locals) Employee
Intentions survey, overseas Taiwan nationals are much more
optimistic about future employment conditions in Taiwan.
The majority of overseas Taiwan nationals working in accounting
and nance (61%) are most optimistic about employment
conditions for their sector in Taiwan over the coming year.
Employment conditions for 2013/14
Overseas Taiwan nationalsoptimism in the job market over
the next 12 months
Top 3 sectorswith highest overseas Taiwan
nationals optimism
Market Outlook
Accounting &
finance
11%
61%
Procurement &
supply chain / Retail
10%Technology
50%
13%
38%
I ll
I ll
I ll
It will improve
It will be the same
It will be worse
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Taipei, Taiwan 110
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As part of PageGroup, Michael Page is a leading professional recruitment consultancy specialising in the recruitment of permanent, contract and temporary positions on behalf of the
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