2009 media planner
www.chromatographyonline.com
the chromatographers’choice
PPRRIINNTT ✹✹ GGLLOOBBAALL WWEEBBSSIITTEE ✹✹ PPOODDCCAASSTTSS ✹✹ CClliicckkVVIISSIIOONNTTMM ✹✹ WWEEBBCCAASSTTSS ✹✹ LLaabbTTVV ✹✹ DDIIGGIITTAALL MMAAGGAAZZIINNEESS ✹✹ EE--AALLEERRTTSS ✹✹ AAPPPPLLIICCAATTIIOONN NNOOTTEESS
LCE_media kit.qxd 25/11/08 10:44 Page 1
Reputation
■ LCGC Europe has delivered targeted advertising to decision makers in separation science
for more than 21 years. 96%* of readers agree that LCGC Europe is an authorative source
that keeps them abreast of important developments in their field.
Reach
■ LCGC Europe has a BPA audited, pan-European, circulation reaching 26,000**
subscribers. With an average pass on rate of 2.3 readers* your advertising will reach
59,800 readers. 93.1%* of LCGC Europe’s readers either save their copy for reference or
clip articles of interest.
Results
■ 92% of LCGC Europe subscribers are the primary purchasing decision makers, or
recommend/specify the decision making process within their organization.*** Research
reveals that 53.3% of LCGC Europe readers have budgets between € 50,000 - 500,000 .***
when readers were asked
which publication they
read on a regular basis ”98%“ *
unrivalled solutions ...
* LCGC Europe Readership Survey July 2008 ** LCGC Europe BPA Circulation Statement June 2008 ***LCGC Europe Advertisers’ Survey July 2008
voted for LCGC Europe
LCE_media kit.qxd 25/11/08 10:44 Page 2
of readers find the advertising
in LCGC Europe useful, very
useful or essential. ”92%“
Comprehensive coverage
■ HPLC Methods
■ Technical Notes
■ LC Troubleshooting
■ Quality Issues
■ New Column Technology
■ Gas Chromatography
■ Capillary Electrophoresis
■ Sample Preparations
■ Coupled Systems
■ Mass Spectrometry
■ Practical Data Handling
■ Environmental Analysis
■ Food & Beverage Analysis
■ Pharmaceutical Analysis
■ Proteomics
■ Green Chromatography
■ High Performance TLC
■ Software
LCGC Europe is part of a global portfolio
***
LCE_media kit.qxd 25/11/08 10:44 Page 3
the readers’ choice ...
98%LCGC Europe
QUESTION: Which publication
do you read on a regular basis?
14%Chromatography Today
13%International Labmate
9%GIT Laboratory Journal
11%Lab Plus International
*
*
*
*
*
* LCGC Europe Readership Survey July 2008 **LCGC Europe BPA Circulation Statement June 2008
Editorial of the highest calibre elite
Our guarantee:
The content of feature articles in LCGC Europe is strictly controlled to
ensure that editorial is of the highest calibre. Technical articles are
peer-reviewed by industry experts with unparalleled knowledge and
technical expertise in their fields. This guarantees that we can assist in
providing answers to real problems and in doing so, improve the
efficiency and productivity of our readers.
Your opportunity:
Align your business and company name with this highly qualified and
respected title.
LCGC Europe publishing for...separation scientists working in** ...
■ research & development
■ quality control/assurance
■ purchasing
■ manufacturing/processing
■ teaching
■ lab management
■ chemists
■ technical services
LCE_media kit.qxd 25/11/08 10:44 Page 4
The LCGC Europe Editorial Advisory Board has strength and depth in the field of chromatography.
LCGC Europe is100%“
”
Kevin Altria GlaxoSmithKline, Harlow, Essex, UK
Daniel W. Armstrong Department of Chemistry,
University of Missouri at Rolla, Rolla, Missouri, USA
Michael P. Balogh Waters Corp., Milford,
Massachusetts, USA
Brian A. Bidlingmeyer Agilent Technologies,Wilmington,
Delaware, USA
Günther K. Bonn Institute of Analytical Chemistry and
Radiochemisry, University of Innsbruck, Austria
Phyllis R. Brown Department of Chemistry,
University of Rhode Island, Kingston, Rhode Island, USA
Peter Carr Department of Chemistry, University
of Minnesota, Minneapolis, Minnesota, USA
Jean-Pierre Chervet Antec Leyden, Zoeterwoude,
The Netherlands
Danilo Corradini Istituto di Cromatografia del CNR,
Rome, Italy
Hernan J. Cortes The Dow Chemical Company,
Midland, Michigan, USA
Gert Desmet Transport Modelling and Analytical
Separation Science, Vriije Universteit, Brussels, Belgium
John W. Dolan LC Resources,Walnut Creek,
California, USA
Roy Eksteen Tosoh Bioscience LLC, Montgomeryville,
Pennsylvania, USA
Fritz Erni Novartis Pharma Inc., Basel, Switzerland
Leslie S. Ettre
Anthony F. Fell Pharmaceutical Chemistry, University of
Bradford, Bradford, UK
Francesco Gasparrini Dipartimento di Studi di Chimica e
Tecnologia delle Sostanze Biologicamente Attive,
Università “La Sapienza”, Rome, Italy
Joseph L. Glajch Bristol-Myers Squibb Medical Imaging,
North Billerica, Massachusetts, USA
William Hancock Northeastern University, Boston,
Massachusetts, USA
Milton T.W. Hearn Center for Bioprocess Technology,
Monash University, Clayton, Victoria, Australia
John V. Hinshaw Serveron Corp., Hillsboro, Oregon, USA
Tuulia Hyötyläinen Environmental and Environmental
Analytical Chemistry Department of Chemistry, University
of Helsinki, Finland
Kiyokatsu Jinno School of Materials Sciences, Toyohasi
University of Technology, Japan
Huba Kalász Semmelweis University of Medicine,
Budapest, Hungary
Hian Kee Lee National University of Singapore ,
Singapore
Brian Law AstraZeneca Pharmaceuticals, Macclesfield,
Cheshire, UK
Wolfgang Lindner Institute of Analytical Chemistry,
University of Vienna, Austria
Henk Lingeman Faculteit der Scheikunde, Free
University, Amsterdam, The Netherlands
Tom Lynch BP Technology Centre, Pangbourne, UK
Robert D. McDowall McDowall Consulting, Bromley,
Kent, UK
Victoria A. McGuffin Department of Chemistry, Michigan
State University, East Lansing, Michigan, USA
Mary Ellen McNally DuPont Crop Protection,Newark,
Delaware, USA
Ronald E. Majors Agilent Technologies, Wilmington,
Delaware, USA
Karin E. Markides Department of Analytical Chemistry,
University of Uppsala, Sweden
Philip Marriott Australian Centre for Research in
Separation Sciences RMIT University, Melbourne,
Australia
Imre Molnár Molnar Research Institute, Berlin, Germany
Luigi Mondello Dipartimento Farmaco-chimico, Facoltà
di Farmacia, Università di Messina, Messina, Italy
Peter Myers Department of Chemistry, University of
Liverpool, UK
Roger-Marc Nicoud Novasep, Vandoeuvre, France
Glenn I. Ouchi Brego Research, San Jose, California, USA
Colin Poole Wayne State University, Detroit, Michigan, USA
Hans Poppe Analytical Chemistry Laboratory,
University of Amsterdam, The Netherlands
Fred E. Regnier Department of Biochemistry, Purdue
University,West Lafayette, Indiana, USA
Harold Ritchie Thermo Fisher Scientific, Cheshire, UK
Pat Sandra Research Institute for
Chromatography,Kortrijk, Belgium
Peter Schoenmakers Department of Chemical
Engineering, Universiteit van Amsterdam, The
Netherlands
Robert Smits Royal Flemish Chemical Society, Belgium
Lloyd R. Snyder LC Resources Inc.,Walnut Creek,
California, USA
Klaus K. Unger Institute for Inorganic Chemistry, and
Analytical Chemistry, Johannes Gutenberg University,
Mainz, Germany
Patricia M. Young Waters Chromatography, Milford,
Massachusetts, USA
Access to the industry experts
**
requested
LCE_media kit.qxd 25/11/08 10:44 Page 5
7983 R
&D
3433 QC
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An
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Sal
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Con
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Reg
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Pro
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842
Tech
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Oth
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a highly qualified audience ...
Facts
■ LCGC Europe continues to have the largest independently
audited circulation of European subscribers involved in chromatography.
■ Because LCGC Europe is 100% requested**, advertisers benefit
from a superior circulation.
■ When readers were asked which publication they read on a regular
basis 98% voted for LCGC Europe .*
■ Our subscribers span 39 countries**
87.2% in Western Europe, 9.3% in Northern Europe, 2.7% in Central & Eastern Europe
and 0.8% in Southern Europe.
LCGC’s 100% guarantee
Rigourously scrutinised every year by the
international media auditing organisation BPA
Worldwide, the LCGC Europe circulation is
accurate and up-to-date enabling advertisers to
have total confidence in LCGC Europe. This
independent verification of our subscribers
provides 100% assurance that the magazine is
delivered to exactly whom we say it is.
LCGC Europe’s audience
* LCGC Europe Readership Survey July 2008 **LCGC Europe BPA Circulation Statement June 2008
Total: 26,000
LCE_media kit.qxd 25/11/08 10:45 Page 6
of subscribers have either contacted an advertiser
by email, phone or visited their website as a result
of seeing an advertisement in LCGC Europe
“
”80%
our audience,
your potential customers
their business & industry
Business ** Recipients
Agriculture/Food/Beverage 3086
Biotechnology 1929
Contract Analysis 520
Cosmetic/Toiletries 341
Energy/Petroleum/Fuels 495
Environmental 1607
Forensics/Narcotics 215
Instrumentation Design/
Development 1324
Toxicology 256
Medical/Biological/Clinical 1894
Informatics 81
Paints/Coatings/Inks 408
Pharmaceuticals 9503
Plastics/Polymers/Rubbers 507
Veterinary 166
Tobacco 49
Water 352
Wood/Paper Pulp 58
Textile 83
Gases 167
Chemistry 1587
Chemicals 1120
Other 252
TOTAL 26000
*
LCE_media kit.qxd 25/11/08 10:45 Page 7
electronic media suite....
* LCGC Europe Readership Survey July 2008 ** LCGC Europe Advertisers’ Survey July 2008
THE COLUMNEach month The Column is delivered to 40,000 readers in Europe, Asia and the Middle East,
who pass it on to a further 12,608* people. It contains exclusive interviews with some of the
most knowledgeable and well-known industry figures and explores techniques and opinions
on best practice. Digitally designed to engage and educate.
Benefits
■ Reach a total readership of 52,608.
■ 88% of The Column’s readers find the advertising useful, very useful or essential **
■ 61.5% of readers have visited a company’s website as a result of seeing advertisements in
The Column **
■ 98% find The Column easy to use and 66% find it more convenient than traditional publications *
GLOBAL WEBSITE including EUROPE, NORTH AMERICA and ASIA Original content and fresh material supplied by external sources make this the most
comprehensive and essential resource for professionals in the chromatography industry.
Benefits
■ You reach a demanding and targeted audience.
■ 79% of readers find LCGC Europe’s website most important to their needs*
■ You position your message in a targeted location of your choice
■ Integrated platforms offer you more than just a banner advertisement
www.chromatographyonline.com
LCGC ADS - AUSGABE IN DEUTSCHER SPRACHELCGC AdS offers a digital targeted route to a German-speaking market. It offers readers
original content providing technical and application-oriented articles and features.
Benefits
■ Direct access to 7,000 German, Austrian and Switzerland inboxes*** who pass it on making
a total of 10,430 readers
■ 80%*** of LCGC AdS readers rate it as a good source of separation science information
■ 92%*** of readers say they find the advertisements useful
■ 65%*** of readers have visited a company’s website as a result of seeing an advert in LCGC AdS
*** LCGC Europe AdS Readership Survey July 2008
LCE_media kit.qxd 25/11/08 10:45 Page 8
Solutions via www.chromatographyonline.com
when asked if a global
chromatography website would
be useful to them in their jobs100%“
”
PODCASTSOur editorially-driven podcast series are designed to keep chromatography and industry
professionals connected to the industry. We will bring the experts and the issues to the
forefront. If you have the message, we have the audience. Choose a topic from our Podcast
Topic list or customize your sponsorship and invite an editor or a third party to moderate the
podcast whilst your team secures the speakers and co-ordinates the recording logistics.
Benefits
Sponsorship offers:
■ Hosted for 12 months in LCGC Europe’s Podcast Directory
■ Sponsor logo on download page
■ Moderator will include a 30-60 second sponsor review during podcast intro
■ Monthly metric report including number of downloads and site visits.
clickVISIONTM
Let us produce your promotional FLASH movie for your product or service. We create a 1-2
minute film that includes animated on-screen text and graphics, photos, animation and audio...
Benefits
■ Hosted on www.chromatographyonline.com and can be linked to your website. Our viewer is
your next prospect.
■ Forwarding facility that easily enables and encourages viewers to forward it to others.
■ Timely platform for exposure pre and post trade shows and key industry events.
■ You keep the film.
of readers said “yes”
WEEKLY eALERTSDelivered direct to the inbox of over 20,000 industry professionals each week. Providing
news, market developments, surveys and industry events.
Benefits
■ Reach your target audience on a weekly basis with banners, skyscrapers and text ad positions.
■ 70% of LCGC Europe readers actively use eAlerts as a source of information.
■ 51 opportunities a year to market your business to more than 20,000 industry professionals
■ Timely platform for exposure pre and post trade shows and key industry events.
*
LCE_media kit.qxd 25/11/08 10:45 Page 9
.... more electronic media
FEATURED APPLICATION NOTESNew to our website are Featured Application Notes. To download your Application Note the
viewer completes a short response form including contact details and demographics. 3, 6 or
12 month hosting options are all available.
Benefits
■ Our audience is always looking for technical information about techniques and applications
■ Instant lead generation via email notification
■ Access to real-time data containing all leads
■ Access via a password-protected website
WEBCASTS / WEB SEMINARSLCGC Europe’s editorially-driven webcast programme offers participating sponsors a
compelling promotional outlet and provides an educational forum for readers and viewers to
learn about new technologies, industry issues and services. Webcasts can be an audio/video
and be broadcast live and/or on-demand.
Benefits
■ Accelerates lead generation
■ Programme management, marketing, production and execution by trained professionsal staff.
■ 12 months on-demand viewing, master CD event, live Q&A, real time polling, post-Webast
survey deployment.
■ A complete turnkey marketing programme
*LCGC Europe Readership Survey July 2008 **LCGC Europe BPA Circulation Statement June 2008.
LabTVUse our unique web video programme to demonstrate how your products/services solve
chromatography-related problems. Using LabTV you can engage prospective customers and
put across your solutions in depth.
Benefits
■ According to media research, web videos are more than doubling the clickthroughs of static
banner ads.
■ Significantly increases brand awareness
■ Timely platform for exposure pre and post trade shows and key industry events.
■ Hosted by www.chromatographyonline.com/europe for as long as you choose
LCE_media kit.qxd 25/11/08 10:45 Page 10
don’t overlook...
Other exclusive opportunities in the magazine
Belly Bands, Tip Ons, Barn Doors, Bound Insert etc., ideally suited to
raising your brand profile around product launches and trade shows.
Targeted Inserts:
As an audited title LCGC Europe can split its circulation by market
sector, subscriber function and/or geographical location providing the
opportunity to target a demographic of our readership.
Recruitment
26,000** industry professionals will monitor the job market. Catch the
attention of our readers looking for vacancies by advertising in the
appointment section of LCGC Europe. Your advert will also run on
chromatographyonline.com for additional exposure.
Reprints
If your company has been highlighted in LCGC Europe you can further
benefit from this by transforming it into an impressive and cost-effective
marketing tool. A reprint is a reproduction of a published feature and
can be a valuable aid when marketing.
List Rental
Data from all LCGC Europe group publications is available to you for
direct mail, e-mail and telephone access. With the BPA advantage you
can trust the data is up-to-date and accurate.
Custom Publishing
Consult our editorial and design team to help you to deliver your
message creatively, professionally and with maximum impact.
WALL PLANNER 2010The wall planner is sent out to the
entire LCGC Europe audience with
the November issue of the
magazine.
Benefits to advertisers:
■ Distributed to the full 26,000
BPA audited audience
■ 12 months exposure for your
marketing endeavours.
79%“
”
of readers rate
www.chromatographyonline.com as
the single website most important
to their needs
*
SPECIAL PRINTED
SUPPLEMENTS
APPLICATION NOTESThroughout 2009 LCGC Europe will
be running a series of special
supplements including its
renowned Application Notebook.
■ See separate Editorial Calendar
for details of what suits your
advertising requirements.
INDUSTRY SHOW GUIDESLCGC Europe will be producing
show guides for HPLC and
Achema in 2009.
Benefits to advertisers
■ Promote your organisation and
products prior and during the
show.
LCE_media kit.qxd 25/11/08 10:45 Page 11
EUROPE
Andrew Davies, Group Publisher
+ 44 1244 393 408
Lee Noyes, Associate Publisher
+44 1244 393 336
Laura Howell, Senior Sales Executive
+44 1244 393 149
Advanstar Communications (UK) Ltd
Advanstar House
Park West
Sealand Road
Chester
CH1 4RN
UK
Tel: +44 1244 378 888
Fax: +44 1244 370 011
Advanstar Communications Ltd
485 Route One South
Building F
1st Floor
Iselin
NJ 08830
USA
Tel: +1 732 225 9500
Fax: +1 732 225 0211
contact details
USA
Michael J. Tessalone, US Group Publisher
+1 732 346 3016
Edward Fantuzzi, Associate Publisher
+1 732 346 3015
Stephanie Shaffer, East Coast Sales Manager
+1 508 481 5885
LCE_media kit.qxd 25/11/08 10:45 Page 12
Supplement to LCGC Europe 2009 media planner
Revision 1, November 2008
LCGC_A5 Euros 11/17/08 9:44 AM Page 1
Supplement to LCGC Europe 2009 media planner
Editorial calendarLCGC Europe magazine
Ad Features Columns Bonus Features/ Bonusdeadlines Supplements distribution
05/12/08 January • LC Troubleshooting Readex Survey Arablab 2009LC/LC–MS • GC Connections SCM-4Sample Preparation • Coupling Matters/ArabLab Edition Multidimensional
• Digital Update
02/01/09 February • LC Troubleshooting MSBColumn Technology • MS — The Practical ArtChiral Analysis • Practical Data Handling
• Column Watch• Digital Update
02/02/09 March • LC Troubleshooting Applications Book Pittcon 2009Environmental Analysis • GC Connections EurolabSample Preparation • Questions of QualityPittcon Edition • Sample Preparation Perspectives
• Column Watch• Digital Update
03/03/09 April • LC Troubleshooting Current Trends in Mass SpecGC/GC–MS • MS — The Practical ArtFuel Analysis • CE Currents
• Digital Update
02/04/09 May • LC Troubleshooting ACHEMA Show Preview ACHEMA 2009 Macromolecule Analysis • Coupling Matters/Multidimensional Current Trends in Mass Spec ASMS 2009Food/Beverage Analysis • Practical Data HandlingACHEMA Edition • Digital Update
06/05/09 June • LC Troubleshooting HPLC Show Preview HPLC 2009LC/LC–MS • Questions of QualityPharmaceutical Analysis • GC ConnectionsHPLC 2009 Edition • Digital Update
05/06/09 July/August • LC Troubleshooting Applications Book Int MassHigh Performance TLC • GC Connections Current Trends in Mass Spec Spec ConfMultidimensional • Column Watch Readex Survey
• MS — The Practical Art• Digital Update
05/08/09 September • LC Troubleshooting EuroanalysisPharmaceutical Analysis • CE CurrentsSFC • Sample PreparationILMAC Edition • Perspectives
• Digital Update
04/09/09 October • LC Troubleshooting Applications Book Biotechnica 2009Proteomics/Metabolomics • GC Connections L.A.BLC//LC–MS • Column WatchBiotechnica Edition • Digital Update
07/10/09 November • LC Troubleshooting 2010 Wall PlannerGC/GC–MS • MS — The Practical Art Current Trends in Mass SpecFood/Beverage Analysis • Coupling Matters/MultidimensionalMultidimensional • Digital UpdateChromatography
06/11/09 December • LC Troubleshooting Applications BookIon Exchange Chromatography • MS — The Practical Art Green Chromatography • Questions of Quality
• Digital Update
LCGC_A5 Euros 11/17/08 9:44 AM Page 2
Supplement to LCGC Europe 2009 media planner
Ad deadline Editorial deadline Supplement
LCGC supplements
05/02/09 12/01/09 March Applications Book
10/02/09 Current Trends in Mass Spec
09/04/09 Current Trends in Mass Spec
05/05/09 09/04/09 HPLC Show Preview
08/06/09 Current Trends in Mass Spec
04/06/09 11/05/09 July/August Applications Book
03/09/09 11/08/09 October Applications Book
10/09/09 Current Trends in Mass Spec
06/10/09 Wall planner 2010
05/11/09 12/10/09 December Applications Book
Month Exhibitions and Trade Shows
Bonus distribution
January Arablab 2009 10–13 January, Dubai, UAE
SCM-4 28–30 January, Amsterdam, The Netherlands
February MSB 1–5 February, Boston, USA
March Eurolab 4–6 March, Warsaw, Poland
Pittcon 2009 8–13 March, Chicago, USA
April
May ACHEMA 2009 11–15 May, Frankfurt, Germany
ASMS 2009 31 May–4 June, Philadelphia, USA
June HPLC 2009 28 June–2 July, Dresden, Germany
July/August Int Mass Spec Conf 30 August–4 September, Bremen, Germany
September ILMAC 2009 25–28 September, Basel, Switzerland
Euroanalysis 6–10 September, Innsbruck, Austria
October Biotechnica 2009 6–8 October, Hannover, Germany
L.A.B 27–29 October, Birmingham, UK
November
December
LCGC_A5 Euros 11/17/08 9:44 AM Page 3
Supplement to LCGC Europe 2009 media planner
The Column is the analyticalchemist’s companion withinthe dynamic world ofchromatography. Interactiveand accessible, it provides abroad understanding oftechnical applications andproducts while engaging,stimulating and challengingthe global community withthought-provokingcommentary that connects itsmembers to each other andthe industries they serve.
Features Application-based articlesincorporating the latestscientific advances providingpractical use to the reader.
NewsAll the latest news surroundingcompany acquisitions, trainingcourses, conferences andother exciting developmentswithin the industry.
IncognitoA sometimes controversialviewpoint on developments,trends and factors affectingthose working with theseparation science industry.
Market Trends and AnalysisCurrent facts and statisticson techniques and trendswithin the separationscience industry.
Tips and Tricks:GPC/SECPractical advice on how tomaximize the benefits of thisversatile technique.
Q&AInterviews with key personnelfrom both academia andindustry explaining recentresearch and developmentsin technology.
The Column
Ad Issue Features Columnsdeadline
07/01/09 January Multidimensional chromatography NewsEnvironmental analysis Incognito
Market Trends and AnalysisQ&A
06/02/09 February Food safety analysis NewsProteomics Incognito
Market Trends and Analysis Tips and Tricks: GPC/SECQ&A
06/03/09 March Forensic analysis NewsHPLC Incognito
Market Trends and AnalysisQ&A
09/04/09 April Miniaturization NewsMetabolomics IncognitoPittcon review Market Trends and Analysis
Tips and Tricks: GPC/SECQ&A
07/05/09 May Supercritical fluid chromatography News Pharmaceutical analysis Incognito
Market Trends and AnalysisQ&A
05/06/09 June Method development NewsCapillary electrophoresis Incognito
Market Trends and AnalysisTips and Tricks: GPC/SECQ&A
09/07/09 July Solid-phase extraction News LC–MS Incognito
Market Trends and AnalysisQ&A
07/08/09 August Sample preparation NewsPetrochemical analysis Incognito
Market Trends and AnalysisTips and Tricks: GPC/SECQ&A
10/09/09 September Data analysis NewsGC Incognito
Market Trends and AnalysisQ&A
08/10/09 October Thin-layer chromatography NewsRadiochromatography Incognito
Market Trends and AnalysisTips and Tricks: GPC/SECQ&A
06/11/09 November Chiral separations News Size exclusion chromatography Incognito
Market Trends and AnalysisQ&A
04/12/09 December Polymer analysis NewsGC–MS Incognito
Market Trends and AnalysisTips and Tricks: GPC/SECQ&A
LCGC_A5 Euros 11/17/08 9:44 AM Page 4
LCGC Ausgabe in deutscher Sprache editorial calendar 2009
09/03/09 March LC Troubleshooting Pharmaceutical analysisSample Preparation Perspectives Meeting preview: Achema, Frankfurt
am Main, Germany 11–15 May 2009
08/05/09 May GC Connections Environmental analysisColumn Watch Meeting preview: HPLC 2009, Dresden,
Germany, 28 June–2 July 2009
08/07/09 July LC Troubleshooting Sample preparationCE Currents
09/09/09 September Coupling Matters Food analysis MS in Practice Meeting preview: Biotechnica 2009,
Hannover, Germany, 6–8 October 2009
Ad deadline Month Columns Feature(s)
DISPLAY Colour 1x 3x 6x 12x 18x 24x 36x 48x
Full Page 9930 9136 8738 8540 8341 8143 8043 7944
2/3 Page 8925 8211 7854 7676 7497 7319 7230 7140
1/2 Page 7853 7225 6911 6754 6597 6440 6361 6283
1/2 Page Island 8113 7464 7140 6977 6815 6653 6572 6491
1/3 Page 6261 5761 5510 5385 5260 5134 5072 5009
1/4 Page 5486 5047 4828 4718 4608 4499 4444 4389
Outside back cover 1262
Inside front cover 966
Page 3 922
Page 5 Opposite TOC 874
Page 7 opposite EAB 825
Inside back cover/ Events Section 728
Feature Articles 728
LC Troubleshooting 631
GC Connections 631
Column Watch 631
Sample Prep Perspectives 436
MS — The Practical Art 436
Practical Data handling 436
Coupling Matters 436
Questions of Quality 436
CE Currents 436
Early right hand page (guaranteed) 631
LCGC Rate card 2009 (€)
Special position charges (€)
Belly band 14613
External tip on 14613
Internal tip on 12324
Special products (1x)
< 5000 (cost per '000) 859
> 5000 (cost per '000) 510
Full circulation 11691
Inserts (up to 20g)
Supplement to LCGC Europe 2009 media planner
LCGC_A5 Euros 11/17/08 9:44 AM Page 5
DISPLAY Colour 1x 3x 6x 12x
Full Page 8837 7954 7512 7070
2/3 Page 7944 7150 6752 6355
1/2 Page 6990 6291 5941 5592
1/2 Page Island 7221 6499 6138 5777
1/3 Page 5572 5015 4737 4458
1/4 Page 4883 4394 4150 3906
LCGC Supplement Rate card 2009 (€)
Application notes
Belly band 13786
External tip on 13786
Internal tip on 11626
Special products (1x)
< 5000 (cost per '000) 691
> 5000 (cost per '000) 577
Full circulation 9605
Inserts (up to 20g)
1x 3x 6x
1 Page 3136 2823 2509
2 Page 4705 4234 3764
3 Page 5881 5293 4705
4 Page 6665 5999 5332
DISPLAY Adverts 1x 3x 6x 12x
Belly Bands 6721 5377 4705 4032
Full Page 5408 4326 3785 3245
1/2 Page 4326 3461 3028 2596
1/3 Page 3554 2843 2487 2132
1/4 Page 3090 2472 2163 1854
The Column (€)
Flash display adverts
Video Clip 1494
Audio Clip 1494
Special features (1x)
Flash Belly Bands 8214 6571 5750 4929
Flash Full Page 6901 5521 4831 4141
Flash 1/2 Page 5820 4656 4074 3492
Flash 1/3 Page 5047 4038 3533 3028
Flash 1/4 Page 4584 3667 3208 2750
Weekly E-newsletter 1x 3x 6x 12x
Product profile 1413 1314 1229 1130
Application Notes 1413 1314 1229 1130
Recruitment Spotlight 1413 1314 1229 1130
Corporate Profile 1413 1314 1229 1130
Events 1413 1314 1229 1130
Lead Sponsor Banner 2307 2192 2100 1846
Lead Sponsor Skyscraper 2531 2405 2304 2025
Footer Banner 1568 1490 1427 1255
Weekly e-Alerts (€)
Supplement to LCGC Europe 2009 media planner
LCGC_A5 Euros 11/17/08 9:44 AM Page 6
DISPLAY Adverts 1x 3x 6x 12x
Belly Bands 4635 4403 4172 3940
Full Page 3605 3425 3245 3064
1/2 Page 2884 2740 2596 2451
1/3 Page 2369 2251 2132 2014
1/4 Page 2060 1957 1854 1751
LCGC Ausgabe in deutscher Sprache (€)
Application note prices
1x 2x 4x 8x
1x Page 2060 1957 1854 1751
2x Page 3090 2936 2781 2627
3x Page 3863 3669 3476 3283
4x Page 4378 4378 3940 3721
Flash display prices
FLASH DISPLAY PRICES 1x 2x 4x 8x
Flash Belly Bands 5665 5382 5099 4815
Flash Full Page 4635 4403 4172 3940
Flash 1/2 Page 3914 3718 3523 3327
Flash 1/3 Page 3399 3229 3059 2889
Flash 1/4 Page 3090 3090 2781 2627
Special features (1x)
SPECIAL FEATURES 1x
Video Clip 1442
Audio Clip 1442
Advanstar Ad sizes
Two page spread 336 x 241 400 x 273 394 x 267
Full page 171 x 241 203 x 273 197 x 267
2/3 page 114 x 241 133 x 273 130 x 267
1/2 Island 114 x 178 133 x 187 130 x 194
1/2 page vertical 86 x 241 105 x 273 102 x 267
1/2 page horzontal 171 x 117 203 x 137 197 x 133
1/3 page vertical 54 x 241 73 x 273 70 x 267
1/3 square 114 x 117 133 x 137 130 x 133
1/4 vertical 86 x 117 105 x 137 102 x 133
Non-bleed Bleed Trim size
Keep live matter 10mm from all sides
Supplement to LCGC Europe 2009 media planner
LCGC_A5 Euros 11/17/08 9:44 AM Page 7
www.advanstar.com
LCGC_A5 Euros 11/17/08 9:44 AM Page 8
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