Yan Shi

Faucet Struggle

Research,Branding,MotionGraphicforNudgeDesignStudio

It’sstruggletoturnoffthefaucetwhileourhandisontosomethinglikesoap.

Yan Shi

Wewanttosavesomewaterbyturningfaucetoffwhenwaterisnotneeded,butit’sreallystrugglewhileourhandisontosomethingelse.

Research,Branding,MotionGraphicforNudgeDesignStudio

Faucet Struggle

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Potential Solution

1. Sensorfaucet2. Useotherpartsofbody

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Solution Statement

Wecanuseotherpartsofbodytosolvetheproblem,likefootpedaltrashcan.

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Photomontage

Yan Shi

cognitive

Research,Branding,MotionGraphicforNudgeDesignStudio

control

behavior

Logo Design Research

인식의

제어

행동

اإلدراكي познавательный

مراقبة контроль

поведениеسلوك

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Images Stack

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Logo Sketch

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Logo Sketch

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Control

Name Creation

제어مراقبةконтроль

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Name Creation

KONTROL

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Logotype

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Storyboard

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Audio

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Video: version 1

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Video: version 2

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Video: version 3

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Video: version 4

Yan ShiResearch,Branding,MotionGraphicforNudgeDesignStudio

Video: version 5(storyboard)