Section A : TWO questions about each of the FIVE areas of
exploration (2 + 4 marks): Media Audiences & Products
Ownership, Control & Finance Working Practices & Job Roles
Regulation & Ethical/Legal Constraints New Technology Section B
: FOUR 5 mark question based upon an unseen stimulus and ONE 10
mark synoptic question
Slide 3
How do your chosen industries identify their audiences? Give
one example of how your industries target their audience
effectively. How do the audience define how and where the products
are distributed? How are new technologies revolutionising how
products are distributed in your industry?
Slide 4
Audience panels and focus groups Merchandise, gaming, film
posters advertising on different platforms Viral advertising power
of the internet
Slide 5
How are your industries funded: publicly or privately? Do
companies within your industry have one media interest or are they
large corporations with many sectors? Are there any arguments
within your industry between different companies fighting for
control of the market? Do issues with bias and media power affect
companies within your industry?
Slide 6
Private ownership of film companies Selling of BBC Television
centre Rupert Murdoch and News Corporation
Slide 7
What skills are needed to work in your media industries? What
career prospects are available to people starting out in your
industries? What specific roles are there in particular companies
that you have studied within each of your industries? What job role
would you want in your industries and how would you apply?
Slide 8
Graduate Jobs in the Media Planning and Buying Industry
Graduate Jobs in the Media Planning and Buying Industry Career
Player Website Career Player Website BBC Connect Discover Media and
Technology BBC Connect Discover Media and Technology
Slide 9
What are the regulatory bodies associated with your industries?
What specific regulation issues have caused problems for companies
within your industry? What ethical or legal issues have caused
problems for companies within your case studies? How does
regulation in your industry differ between different
countries?
Slide 10
Examples of regulatory bodies and ethical/legal issues they
have dealt with
Slide 11
What impact does new technology have on the type/quantity of
products in your case studies? How have your chosen industries
taken advantage of media convergence (different media in one place
e.g. smart phones) How has the internet impacted your chosen
industries?
Slide 12
Magazine Stands of the Future Magazine Stands of the
Future
Slide 13
You will be given a text to read (likely to be a newspaper
article or webpage) relating to an aspect of the media. You will be
asked to analyse the text and give your own opinions of media
industry You will be able to use your knowledge and understanding
of Section A to help you answer these FOUR FIVE MARK questions. You
should use examples from a wide range of media. The last question
is a longer 10 MARK synoptic task.
Slide 14
Microsoft Buy Skype TOWIE at the BAFTAs Facebook Facial
Recognition PlayStation Hacking Problems You should be aware of
different developments in the media over the last few years and
should have current examples of media industries.
Slide 15
Microsoft Buy Skype What other ownership issues have been in
the news recently? Why are consumers interested in who owns media
companies? TOWIE at the BAFTAs What does this video show us about
UK audiences and Reality TV? What are the current criticisms of
Reality TV? Facebook Facial Recognition What privacy problems does
this video highlight? What are the benefits for the consumer for
this software?
Slide 16
Section A: Make it clear what industry youre talking about.
Keep your responses short and succinct. Be specific with your
examples. Mention particular companies within your chosen industry.
Give examples of actual events that have happened in your industry.
DO NOT BE VAGUE! Section B: Use the unseen material and reference
it in your answers. Give examples from other similar texts and
prove that you have an extensive knowledge of the media