Zone for health, comfort and longevity! ZONA PHARMA BULGARIA September, 2015.

Zone for health, comfort and longevity!

ZONA PHARMAMANUFACTURER AND REPRESENTATIVE OF HEALTH CARE PRODUCTS

ZONA PHARMA BULGARIA

September, 2015


BULGARIA

Source: 1. https://www.cia.gov/library/publications/the-world-factbook/geos/bu.html2.http://www.nsi.bg/en

GEOGRAPHYAREA: 110 879 sq km

POPULATION: 6,924,716 (2014)POPULATION GROWTH RATE: -0.83% (2014)

URBANIZATION:URBAN POPULATION: 73.6% of total population

SOFIA (capital): 1.256 million (2014)ECONOMY

GDP (PPP*): $123.3 billion (2014)GDP - real growth rate: 1.4% (2014)

INFLATION RATE(consumer prices): -0.6% (2014)

AVERAGE WAGE: 395 €RETIRED PAY: min 80 Euro; max 465 €

UNEMPLOYMENT: 11%FIX EXCHANGE RATE BGN/€: 1.95583

*purchasing power parity


BULGARIAN PHARMA MARKET – SNAPSHOT

TOTAL SALES OF MEDICAL PRODUCTS AT RETAIL PRICES ARE 1.4 BILLION EUR

MARKET GROWTH15% IN UNITS

MARKET GROWTH10% IN VALUE

SUPPLEMENTSSALES IN EURO 148 MillGROWTH 14.7%MS 10% from Retail Market

HOSPITAL MARKETSALES IN EURO 210 MillGROWTH 15%MS 15% from Total Market

RxSALES IN EURO 818 MillGROWTH7.5%MS 75% from Retail Market

OTCSALES IN EURO 204 MillGROWTH 6%MS 15% from Retail Market

Source: IMS data analysis for 2014

http://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCNb3yYWE6scCFQZ_Ggod5dQA7w&url=http://www.pro-medical.org/&psig=AFQjCNH_xfk-iCspF_2Lmx5kVk7Kl9SYkQ&ust=1441890819519535

http://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCLK7mPWD6scCFUM5GgodkEYJSg&url=http://sever.bg/%D0%9E%D0%B1%D1%89%D0%B5%D1%81%D1%82%D0%B2%D0%BE/%D0%9D%D0%B0%D0%B4-420-%D1%85%D0%B8%D0%BB-%D0%BB%D0%B5%D0%B2%D0%B0-%D1%81%D0%B0-%D0%B4%D0%B0%D0%B4%D0%B5%D0%BD%D0%B8-%D0%B7%D0%B0-%D0%B1%D0%BE%D0%BB%D0%BD%D0%B8%D1%87%D0%BD%D0%BE-%D0%BB%D0%B5%D1%87%D0%B5%D0%BD%D0%B8%D0%B5-%D0%BD%D0%B0-%D0%BF%D0%BD%D0%B5%D0%B2%D0%BC%D0%BE%D0%BD%D0%B8%D1%8F-%D0%BF%D1%80%D0%B8-%D0%B4%D0%B5%D1%86%D0%B0-%D0%B2-%D0%93%D0%B0%D0%B1%D1%80%D0%BE%D0%B2%D1%81%D0%BA%D0%B0-%D0%BE%D0%B1%D0%BB%D0%B0%D1%81%D1%82_l.a_c.23280_i.54888.html&v6u=https://s-v6exp1-ds.metric.gstatic.com/gen_204?ip=46.249.66.45&ts=1441804381095236&auth=movct6b53thwn7gcrfy2e6fb37gezukc&rndm=0.34435567085547175&v6s=2&v6t=12007&psig=AFQjCNE42LJvR0t0wjcNaCKC8CtBBoTqUQ&ust=1441890781069793


KEY MARKET DYNAMICS

GENERAL

Food composition

Wealth increase

Globalization

Urbanization drive

Sustainability concerns

PATIENTS/CONSUMERS

Aging population

Population growth

HEALTH PROFESSIONALS

Healthcare issues

PRODUCTS

Product solutions that create better and measurable impact on people’s lives than competing alternatives

http://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCKKVzov-68cCFYedGgod3FcLqA&url=http://articles.economictimes.indiatimes.com/2013-01-25/news/36548259_1_drug-regulator-cdsco-torrent-pharma&bvm=bv.102022582,d.d2s&psig=AFQjCNHl3L2XHlIN4IELad_g118OifB0OQ&ust=1441957885331229

https://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCLzSrqSA7McCFQpeGgodcDIJ0g&url=https://www.utsa.edu/today/2009/02/healthprofsoffice.cfm&psig=AFQjCNHXoQHXXMqJdMsrMxHS84_oBIQXFw&ust=1441958520963981

https://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCLzSrqSA7McCFQpeGgodcDIJ0g&url=https://www.utsa.edu/today/2009/02/healthprofsoffice.cfm&psig=AFQjCNHXoQHXXMqJdMsrMxHS84_oBIQXFw&ust=1441958520963981


Help people take advantage of all opportunities to be healthy

Health industry plays an important role in everyday life.

Our vision, mission and values express what we are doing to health, to keep people’s better quality of life.


Our vision is to pave the way to a healthier world.

Promote a healthy lifestyle and urge to improve health products and activities that provide better quality of life.

Competence, transparency and ethics are the principles that guide us when we serve our customers and partners and work together as colleagues and this brings us value.

Through the carrying out of our vision at every level of our organization, we are recognized by our employees and customers as the preferred company.

This significant contribution to business and society, inspires and motivates our employees.


We represent pharmaceutical and healthcare products to

people that improve lives and also deliver outstanding value.

We offer the benefits of health, which allows everyone to make their life better, and create values to ensure a better future for all.

The foundation of our strategy , which aims to provide confidence in the public, is value and satisfaction to consumers and accessible pricing

VALUE

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BUILD AN IMPRESSIVE HISTORY

We started with the production of Flex complex, an already known and preferred brand for joints care.

For a year, we expanded our product range in different directions.

ZONA PHARMA was founded in 2013 as a company for the manufacture of health products.

Improve the metabolism

Digestive enhancer

Regulator of blood glucose

Healthy weight loss

Men's health

Strengthen the immunity

Joints careFrom this year, ZONA PHARMA is the official representative of the Italian company Erbozeta.

http://www.google.bg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCOeku-6U2scCFQLPGgod_tcGEg&url=http://www.ddw-online.com/business/p146746-maximising-the-impact-of-technologies-on-drug-discovery-through-portfolio-management-winter-09.html&psig=AFQjCNFFWF7BAuuvTmHknnKY8j58MfMoSQ&ust=1441345556503759


ZONA PHARMA AT A GLANCE

Sales ~€ 1.2 Million

From 350 K

Local presence 15 employees

from 4 to 15

21 productsfor 2 years

from 1 to 21

Sustainable growth

CARG 88% /3 Y/

ZONA PHARMA is a company active in health, nutrition and medical devices

ZONA PHARMA delivers innovative solutions that nourish, protect and improve performance in local market such as food and dietary supplements, personal care and medical devices.

ZONA PHARMA is growing very fast Source Company review and IMS data


ZONA PHARMA ON THE ROAD OF SUCCESS

Enlarge portfolio and add New

Partners

Start with Joints Care

Rx portfolio


NUTRITIONAL PRODUCTS OF ZONA PHARMA

BLOOD GLUCOSE REGULATOR

STRENGTHENING IMMUNITY

JOINTS CARE

ZONA PHARMA has combined products with all the necessary ingredients for a full care for joints in different concentrations and routes of administration.

DIGESTIVE SYSTEM & METABOLISM

ZONA PHARMA has a combination of enzymes and herbs that improve digestion and metabolism. We have a group of products aimed at healthy weight loss, achieving optimal weight and detoxifying the body.

HEALTH FOR HERAND FOR HIM

ZONA PHARMA offers good solutions for health of urinary system and satisfaction with intimate relationships. Solutions for men and women.

ANXIETY & DEPRESSION

ZONA PHARMA delivers products for improving immunity and a combination product with other extracts that relieve breathing for healthy lungs.

ZONA PHARMA allows you to enjoy life with a product that is shown in studies as a natural alternative providing tranquility and good mood.

ZONA PHARMA offers unique for Europe, patented extract that maintains normal blood sugar levels and protects the liver. It improves the quality of life in people with prediabetes and type 2 diabetes.


PARTNERING TO INCREASE THE ADEQUACY OF HEALTH SOLUTIONS

PATIENTS’ ORGANIZATIONS"PROMOTED CARE“ project with patients’ organizations to increase disease awareness.

KOLs"GOLDEN SPEAKER GROUP" cooperation with KOLs to share scientific information for the best messages.

BIGGEST PRESS GROUPLong-term contract with the biggest press group to share information.

HEALTH CARE PROFESSIONALSPermanent and close contact in order to provide the information for the best decisions to improve the QoL.

HEALTH AUTHORITYCommunicating with health authorities from the analyst’s and manufacturer’s perspective and the decision maker’s perspective to provide a complete service for our products.

We can be successful in a successful world.


ZONA PHARMA FLOW CHART

CEO

SALES MANAGERexport, import and

national sales

BUSINES DEVELOMENT MANAGER

marketing and portfolio management

QUALITY MANAGERquality and regulatory

FINANCIAL MANAGERFinancial, accounting

and logistic

FIELD FORCE2 KAM8 FTE


Galina Palazova Managing Director

We achieve customer satisfaction through service with individual approach. We utilize different communication channels in order to answer the demand and be available.

Zdravko Arnaoudov Business Development Manager

We choose our products based on market opportunities, clinical potential and scientific reports of the European Medicines Agency. For our manufacturing we use ingredients with proven efficacy and safety studies.

Kamelia Aleksieva Quality Control

We stand behind our products because we perform quality control at every stage of production. As a result, we have products meeting the standards of quality and customer satisfaction.

Stanimira Mandova Chief Executive Officer

Our mission is to help people take advantage of all opportunities to be healthy. Our success is measured by customer confidence.


SUMMARYProduct solutions that create better impact on people’s lives and more value than competing alternatives

ZONA PHARMA will be a leader in health, nutrition and drugs, delivering on its mission to give people the advantage of all opportunities to be healthy.

ZONA PHARMA is committed to realize its targets as they are set according to its strategy for focused growth, by using its growth drivers: Economic Growth, Innovation, Sustainabilityand Partnerships

ZONA PHARMA’s core value is that our activities should contribute to a healthier world.

Area for health, comfort and longevity!

CONTACTS

ZONA PHARMA LTD. 49 Shipchenski prohod Blvd. fl. 1 office A1113 SofiaBULGARIA

Phone: +359 2 822 02 28Mobile: +359 879 55 08 12

[email protected]

http://zona-pharma.com

mailto:[email protected]

http://zona-pharma.com/

http://zona-pharma.com/

Thank you for your interest !

Zone for health, comfort and longevity! ZONA PHARMA BULGARIA September, 2015.

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Transcript of Zone for health, comfort and longevity! ZONA PHARMA BULGARIA September, 2015.