9 Frame analysis

Zombieland

Frame 1

As in the majority of films the Institutions are shown first. In this case the Institution is Columbia Pictures. They are a well-known film institution and by showing their logo the audience will know that the film has had a big budget so it will most likely be of a high quality.

Frame 2

This shows shows the destruction of what’s thought to be Washington DC. This sets the setting of a city that is in danger and is slowing be destroyed. The sky is filled with clouds of smoke which gives the impression that the film’s narrative is set throughout a large city. The camera shot/ angle used is the perspective of audiences, giving them a link with the film’s narrative from the start.

Frame 3

Shows the source of the horror side to the film and engages the audience to have a fear of the zombies in the film. The zombie is shown with blood and flesh on his face, this is the icon of the violence and aggression in the film. To add to the comedy, the zombie is shown to be picking something from his teeth, this is comedic because it is an unusual actions of a zombie which are often known for their blood lust from humans.

Frame 4

This is the iconic symbol for the film, and is used to make the audience remember the film when it was released which would most likely make the audience buy the product. It can also link in with the film’s narrative as it shows the destruction of the zombie outbreak. The background is colored black which symbolizes fear and the unknowing of forthcoming danger

Frame 5

Seeing ‘Rule♯1’shows that the film acts of a sort of guide to a zombie attack which shows the comedy element of the film as we learn throughout the film various Rules will be shown in moments that correspond with them, adding more comedy. Such as above; Cardio is the rule and on screen is an overweight man running from a zombie.

Frame 6

Chaotic street is shown in the background which still keeps with the theme of destruction around the world. Also another Rule is shown in the middle of the attack relating to a women shooting at the zombie. The characters used are just average day-to-day people which can represent various social groups and target audiences.

Frame 7

The weather is displayed as cloudy, giving the sense of forthcoming coming danger and this is parallel to the shot showing the girls running after the car which is heading towards to clouds. By using the children zombies, it adds more to the horror of the film because children symbolize innocence but with the corruption of being undead, it makes them seem out of the usual and a threat to the audience.

Frame 8

Continuing from the last frame, the audience created a connection to the mother who was running as its human nature to want to survive, but as we focus on the mother hoping that she survives, she dies from not wearing a seatbelt. While this occurs the teller of the rules tells the next rule is always wear a seatbelt, this acts as irony to what we have just seen on the screen which gives the comedic effect of the film.

Frame 9

The title sequence consists of clips of different places where the zombie outbreak is occurring, this tells the audience that the events in the film are widely known to the character that will be in it. The shot shows the effect of the title smashing like glass, which could represent the theme of destruction and the whole world in peril of the zombies.