Zerona Marketing

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Brings consumer credibility across all media platforms Leeza Can Be Leveraged On: Internet TV Radio Leeza Gibbons radio program (“Hollywood Confidential”) broadcast on over 120 stations nationwide Print Magazine, Direct Mail, Email Broadcast live over the internet 1 ZERONA SPOKESPERSON LEEZA GIBBONS

Transcript of Zerona Marketing

Page 1: Zerona Marketing

Brings consumer credibility across all media platforms

Leeza Can Be Leveraged On:

• Internet

• TV

• Radio

• Leeza Gibbons radio program (“Hollywood Confidential”)

broadcast on over 120 stations nationwide

• Print – Magazine, Direct Mail, Email

• Broadcast live over the internet

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ZERONA SPOKESPERSON LEEZA GIBBONS

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Print Media

• Allure Magazine – August 2009

• Life and Style – August 3rd

• Aesthetic Guide – July/August 2009

• Harpers Bazaar – July, September 2009, January 2010

• Marie Claire – January 2010

Television

• Nightline

• CBS Early Show

• The Doctors

• Rachel Ray

• Numerous Local News Channels

• EXTRA

• The Insider

• Meet the Llamas

ZERONA® IN THE NEWS

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SBMI PHYSICIAN PORTAL – Helping Drive Patients

Available exclusively to SBMI Physicians, the Physician Portal is a 24x7 resource for ZERONA marketing and training support. Through the Physician Portal practices have access to an extensive library that includes:

ZERONA University – online training video series on the proper use of the ZERONA devicePractice Management and Development toolsSeasonal Marketing Campaigns Media Creative – examples next pageMarketing Best Practice WebcastsAdditional marketing resources and tools

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MEDIA & CREATIVE – Helping Drive Patients

• Direct Mail & Email Campaigns

• ZERONA Open House & Launch Party

• In-Office Marketing

• Shelf Talkers

– DVD for waiting room– CDs to give away to patients– Quarterly e-newsletter that can be emailed out– Referral card program

• 90 Day Success Plan – detailed step-by-step plan

• FindZerona.com – physician finder website