Zero to one by Peter Thiel, Resume of book graphs
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Transcript of Zero to one by Peter Thiel, Resume of book graphs
![Page 1: Zero to one by Peter Thiel, Resume of book graphs](https://reader031.fdocuments.in/reader031/viewer/2022020218/55a9b5ad1a28abc7698b4821/html5/thumbnails/1.jpg)
Zero to One by Peter Thiel & Blake Masters
Resume of the book graphs @stefania_druga
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Technology vs Globalization
Vertical intensive progress
Horizontal extensive progress
globalization (1 to n)
technology (0 to 1)
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Perception: firms are similar
Perfect competition
Monopoly
FirmA
FirmB
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Reality: differences are deep
Perfect competition
Monopoly
FirmA
FirmB
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Square payment copycatsfor mobile credit card readers
Squareoriginal solution
2010
NetSecure Intuit Paypal
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U.S.,1950s-1960s
U.S.,1982-present
China,present
Europe,present
World view of the future
Definite Indefinite
Optimistic
Pessimistic
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U.S.,1950s-1960s
U.S.,1982-present
China,present
Europe,present
World view of the future
Definite Indefinite
Optimistic
Pessimistic
Investments
Savings
High
High
Low
Low
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Hegel,Marx
Nozick,Rawls
Plato,Aristotle
Epicurus,Lucretius
Philosophy view of the future
Definite Indefinite
Optimistic
Pessimistic
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Secrets
Conventions Secrets Mysteries
Easy Hard Impossible
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Mafia mechanisms
0 to 1
Consultants(nihilism)
Cults (dogmatism)
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How to sell your product ?
Dead zone
Viral Marketing Sales ComplexSales
1 $ 100 $ 10.000 $ 10 mil $
Consumer SME Big Gov & corp
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Substitution:“The world is
flat”
Mimetic consumer
competition
Mostly complementary
Machinesdon’t demand:all value goes
to people
Man vs Machine
Supply(of labor)
Demand(for resources)
Globalization(other humans)
Technology(better computers)
Future of work ?
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1. The Engineering question: Can you create breakthrough technology instead of incremental improvements?
2. The Timing question: Is now the right time to start your particular business?3. The monopoly question: Are starting with a big share from a small market?4. The people question: Do you have the right team?5. The distribution question: Do you have a way to deliver your product?6. The durability question: Will your market position be defensible 10 and 20 years into the future?7. The secret question: Have you identified an unique opportunity that others don't see?
7 questions every business should answer
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Uncontrollable organisms Perfectly determined code
Poorly understood, naturally Well understood, artificial
Indefinite, random Definite, engineering
Heavily regulated Basically unregulated
Expensive (>$1BN per drug) Cheap (a little seed money)
High-salaried, unaligned lab drones Committed entrepreneurial hackers
Indefinite vs Definite Optimism for startups
Biotech Startups Software startups
Subject
Environment
Approach
Regulation
Cost
Team
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People normal distribution of traits
frequency
averageweak/nerdidiot savantdisagreeable
outsiderpoor
infamous
strong/athletepolymath
charismaticinsider
richfamous
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Founders distribution of traits
frequency
averageweak/nerdidiot savantdisagreeable
outsiderpoor
infamous
strong/athletepolymath
charismaticinsider
richfamous
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actuallydifferent
othersexaggerate
theyexaggerate
developextreme traits
Explanation Founders distribution of traits
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Four scenarios for the future:
• recurrent collapse• plateau• extinction• takeoff
Conclusion: Stagnation vs Singularity