Agriculture and terraced landscape in Cembra Valley (Trentino, Italy)

A case study of reciprocal promotion

Damiano Zanotelli Cuzco, 19-22 May 2014

Where we are

Val di Cembra

Main Features of Cembra Valley

WINE PRODUCTION

PORFID ROCK and NATURAL RESOURCES

Grape harvest

Sustainable Development Project

• 3 actions:

1. Valorizazion of local agricultural products

2. Agro-biodiversity and organic farming

3. Collaborations with ITLA

Financed by:

1. Valorization of traditional agricultural products

• Objectives – Improve cohesion between producers and economic operators – Diffusion of concepts related to a sustainable development an

to the importance of maintaining the traditional terraced system • Methods

– Courses on economic and environmental aspects of Cembra Valley

– Meetings to reinforce relationships among different stakeholders

• Risultati: – The map „Navigare in Valle di Cembra“ represents a good

synthesis of the results.

2. Agro-biodiversity and organic farming

2. Agro-biodiversity and organic farming

Collaborations with ITLA

• Objectives: • To Tranfer the founding principles of ITLA • Reinforce a netwoork among different terraced areas of Italy

to promote the contemporary value of terraced landscapes

• Results: • Survey and interviews about the traditional knowledge

(small publication „Working the Landscape“) • ITLA conference, Albiano (Cembra Valley) May 2013 • A dry stone course:

http://www.youtube.com/watch?v=nUB8g6-6NQg • Documentary and website „Talking stones“

a BLIND TEST

Influence of the Landscape quality on wine preference

degradato monotono

ben conservato evocativo

Prof. T. Tempesta (University of Padova)

Albiano (Cembra Valley) 5 maggio 2013

Study conducted in Veneto region (Italy) with the «conjoint analysis» methodology on 224 interviews, 5 series of tasting and 4wines per serie

CONCLUSIONS • Due to the high costs of cultivating on terraces there is

a need of a cultural maturation of the whole community, which should understand all the benefits of a well maintained landscape and consider the option of sustain the system either by a fair trade or by public contributions

• There is a general increasing interest on the agricultural sector made. The agricultural activity should be also economically sustainable to make any restoration project durable for years.

• It is important to keep going the debate about the contemporary value of the terraces and the work done by ITLA in this field is particularly remarkable

And thank you for your hospitality and your attention

Thanks to the main collaborators: