z ulily Achieves Unprecedented Performance
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Transcript of z ulily Achieves Unprecedented Performance
Proprietary and Confidential
ZULILY ACHIEVES UNPRECEDENTED PERFORMANCE
Challenges• Previous provider could not scale to meet their
growing list and business requirements• Not able to perform advanced segmentation
and dynamic contentSolution• Deployed StrongView in a fully hosted and
dedicated environment• Platform configured to meet their scalability and
performance requirementsResults• 5 million highly personalized messages delivered
in a 10-minute window each day• Fully integrated batch, transactional and
triggered messages• Automation of all program aspects: content, lists
and campaign execution • New levels of business intelligence for program
performance and results
Proprietary and Confidential
ZULILY ACHIEVES UNPRECEDENTED PERFORMANCE
“Since switching to StrongView, we've seen a significant improvement in the consistency and deliverability of our daily sales alerts, which are a primary driver of purchases.”
“With StrongView, we are able to immediately engage new customers and invite them to the next day's sales event, which is key to maintaining momentum with someone joining for the first time.”
Dave AtchisonVice President of Marketingzulily