You're on social media - now what?
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Transcript of You're on social media - now what?
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YOU’RE ON SOCIAL MEDIA
…..now what?Alex Teska
Community Relations Liaison
+Facebook:Who should manage the page?
AdministratorsSecurityToo many cooks spoil the brothFinding your Page’s voice
+When should I post?
The “fine line”Scheduling your posts“Boosting” your postsHootSuite, TweetDeck, etc.
Via: theparksreport.com
+What are the dynamics of my Page?Cover photos / profile picturesActivity logMessagesPhotosTabs
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+How do I measure my reach?
Insight/AnalyticsPage PerformanceMetrics“What works”
+How do I interact with other Pages?“Liking” other PagesUsing your admin dashboardYour Page’s newsfeed“Sharing” other Pages’ content
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+What should I post?
• Google Alerts• Shared Content• Event Promotion• Related News Article • “Insiders view”• Get Creative!
+Resource Page
Heather Mansfield - Nonprofit Tech for Good
Beth Kanter – How Nonprofits Can Use Social Media
Social Media Examiner Donate Life Social Media GroupPicMonkey
+What is the meaning of all of this?