Your Road to Increased Enrollment, Engagement, Retention ......Rewrite the Rules MILLENNIAL...

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Your Road to Increased Enrollment, Engagement, Retention, and Performance Starts Here. At TFS, we appreciate your interest in the strategies and national best practices that will increase your enrollment, retention, and performance rates and ultimately benefit both your students and larger community. You’ll find the PowerPoint slides you requested starting on the next page. We hope you’ll take a moment to peruse TFSresults.com and consider how we might partner to help your organization connect more effectively with the Millennial Generation. It’s our mission at TFS to share and support your desire to make a difference. That’s why we do what we do — delivering real-world marketing and strategic solutions to schools, colleges, businesses, and statewide organizations. We take enormous pride in our profession, because education matters. Our students’ future depends on us doing our work with excellence, and that’s why we’ve dedicated ourselves to this exciting field. If you’re looking to create transformational change across your organization and build a thriving culture driven by excellence, we’d be thrilled to achieve that vision together. To learn more, please visit us at TFSresults.com or give us a call at 330.840.2680. Once again, we appreciate and applaud your commitment to education. Enjoy the PowerPoint slides! Warmest Regards, Mark C. Perna and the TFS Team Mark C. Perna Founder/Author 2265 E. Enterprise Parkway I Twinsburg, OH 44087 I 330.840.2680 I Fax: 330.650.6416 [email protected] I TFSresults.com ©2014 Mark C. Perna, Tools for Schools – All Rights Reserved

Transcript of Your Road to Increased Enrollment, Engagement, Retention ......Rewrite the Rules MILLENNIAL...

Page 1: Your Road to Increased Enrollment, Engagement, Retention ......Rewrite the Rules MILLENNIAL GENERATION •Generation Y (Millennial) 1979-2000 14-35 Extremely Tech Savvy - Connected

Your Road to Increased Enrollment, Engagement, Retention, and Performance Starts Here.At TFS, we appreciate your interest in the strategies and national best practices that will increase your enrollment, retention, and performance rates and ultimately benefit both your students and larger community.

You’ll find the PowerPoint slides you requested starting on the next page. We hope you’ll take a moment to peruse TFSresults.com and consider how we might partner to help your organization connect more effectively with the Millennial Generation.

It’s our mission at TFS to share and support your desire to make a difference. That’s why we do what we do — delivering real-world marketing and strategic solutions to schools, colleges, businesses, and statewide organizations. We take enormous pride in our profession, because education matters. Our students’ future depends on us doing our work with excellence, and that’s why we’ve dedicated ourselves to this exciting field.

If you’re looking to create transformational change across your organization and build a thriving culture driven by excellence, we’d be thrilled to achieve that vision together. To learn more, please visit us at TFSresults.com or give us a call at 330.840.2680.

Once again, we appreciate and applaud your commitment to education. Enjoy the PowerPoint slides!

Warmest Regards,

Mark C. Perna and the TFS Team

Mark C. PernaFounder/Author

2265 E. Enterprise Parkway I Twinsburg, OH 44087 I 330.840.2680 I Fax: 330.650.6416

[email protected] I TFSresults.com

©2014 Mark C. Perna, Tools for Schools™ – All Rights Reserved

Page 2: Your Road to Increased Enrollment, Engagement, Retention ......Rewrite the Rules MILLENNIAL GENERATION •Generation Y (Millennial) 1979-2000 14-35 Extremely Tech Savvy - Connected

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©Mark C. Perna Tools for Schools www.MT4S.com

P R E S E N T E D B Y

Mark C. PernaTFS, Founder/Author

216-215-8115 I [email protected]

WELCOME…

@markperna

Increasing Retention and Performance With The Millennial Generation Workforce/Education

The Changing Landscape

• PerformanceFunding Driven By…EnrollmentRetentionGraduation/Completion/CertificationPositive Placement

oCollege (Additional)oEmployment (Relevant)oAdvanced TrainingoMilitary

WORKFORCE/EDUCATION LANDSCAPE

• Skills GapMillions Are UnemployedMillions Of Jobs UnfilledEmployers Need Workers Who…

oShow Up• On Time• Consistently

oEmpoweredoTake OwnershipoHave A Positive Desire

• Learn• Contribute

WORKFORCE/EDUCATION LANDSCAPE

MILLENNIALSMeet The

MILLENNIAL GENERATION

•Lost Generation 1883-1900 114+

•Greatest Generation 1901-1924 90-113

•Silent Generation 1925-1942 72-89

•Baby Boomer Generation 1943-1964 50-71

•Generation X (MTV) 1965-1978 36-49

•Generation Y (Millennial) 1979-2000 14-35

•Generation Z (I-Generation) 2001-???? 0-13

Mark C. Perna Founder/Author

2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com

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MILLENNIAL GENERATION

•Generation Y (Millennial) 1979-2000 14-35Echo Boom Generation

71 Million Americans Born (Baby Boom 76 Million)

Experience is Everything

Friends = Family

Prefer Groups to One-on-One Interaction

Nurtured

Unique – Special - Important

Entitled

Celebrate Diversity

High Expectations

Rewrite the Rules

MILLENNIAL GENERATION

•Generation Y (Millennial) 1979-2000 14-35Extremely Tech Savvy - Connected

Wi-Fi Enabled Web (Anywhere)

Blogging

Facebook

Twitter

Pinterest

Pandora

YouTube

Hulu

Netflix

Text Messaging

Video Games

Unlimited Options

MILLENNIAL GENERATION

•Generation Y (Millennial) 1979-2000 14-35

Workforce Issues

Team Oriented

Work Well in Groups

Good Multitaskers

Insist on a Stimulating Job Environment

Expect Frequent Rewards

Work to Live NOT Live to Work

Tuned into Their Own Value

Limited Loyalty to Employer

Boss (No) / Coach or Mentor (Yes)

MILLENNIAL GENERATION

•Generation Y (Millennial) 1979-2000 14-35

Workforce IssuesAccording to a survey of hiring managers and human resource executives by CareerBuilders.com

85% Feel Millennials have a stronger sense ofentitlement than older workers

Greatest Expectations

Flexible Work Schedules

More Vacation or Personal Time

Promotion Within 1-Year

Higher Pay

MILLENNIAL GENERATION

•Generation Y (Millennial) 1979-2000 14-35

Workforce And Education Issues

Mentoring Do’sSupportive Work Environment

Formal Structure Needed

Lots of Challenges – Provide Structure

Breakdown Goals into Steps

Offer Resources & Info to Meet Challenge

Interactive Relationships

High Expectations

Be Prepared for Demands

Complaints = Demands

Focus On The Light

The Light At The EndOf The Tunnel

Mark C. Perna Founder/Author

2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com

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LIGHT AT THE END OF THE TUNNEL

1. CAREER

2. LIFESTYLE

3. HOW MUCH CLOSER?

• Create An Engaging View of the “Light”

Must Demonstrate:

What will their CAREER look like?

Talents/Skills

Opportunities

Advancement

What will their LIFE look like?

Experiences

Freedoms

Opportunities

LIGHT AT THE END OF THE TUNNEL

FOCUS

Start Of Relationship >>> Career Success

FOCUS FOCUS FOCUSFOCUS

LIGHT AT THE END OF THE TUNNEL

Making A Connection

Empowered, Engaged, and Passionate

Peak Action

INTEREST LEVEL

Peak Action

INTEREST LEVEL

Mark C. Perna Founder/Author

2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com

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FIRST FEW TRAINING DAYS

RULES

CURR

FUN

LIGHT

The WADE Factor

THE WADE FACTOR

• Proactive:

Take Ownership

• Passionate:

Make A Difference

• Problem-Solving:

Empower Action

• Personal:

Develop The Wade Factor

You

Team

Organization

“From now on we live in a world where man has walked on the moon…

it wasn’t a miracle, we just decided to go!”

Jim LovellApollo 13 Commander

STAY IN TOUCH

• EMAIL: [email protected]

• PHONE: 216-215-8115

• LINKEDIN: linkedin.com/in/markperna

• TWITTER: @markperna

• WEB: TFSresults.com

Like Us On Facebook

Mark C. Perna Founder/Author

2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com