You Never Forget Your First: at what age do we start to need a smartphone?
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Transcript of You Never Forget Your First: at what age do we start to need a smartphone?
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“You Never Forget Your First”
At what age do we
start to need a
smartphone?
Image: mateoone
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Today, 19% of all phones sold are smartphones – and this number is growing
every month!
Image: Ricky Romero
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But who are the owners of all these smartphones?
Image: Chris CB
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For what demographic
do they become
a ‘need’ rather than a
‘want’?
Image: Byron and Tamara
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Children are asking for, and receiving,
smartphones of their own - at younger
and younger ages.
Image: dizzylizzy1227
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It’s clear why: The vast variety of available apps
offers entertainment, useful information and loads of fun
Image: Photo Giddy
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And they’re being targeted: Phones sport new “kid-
friendly” designs and are promoted as ways for families always “on the go” to keep in
touch.
Image: chailey
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This mobile exposure is affecting childhood as
we know it…
Image: laffy4k
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19% of kids worldwide (ages 2-5)
can operate a smartphone application.
Only 9% can tie their shoelaces.
Image: woodleywonderworks
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With simpler ways to stay in touch, smartphones are probably not
necessities for children.
Image: woodleywonderworks
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Smartphones are even more prominent among teenagers – they are the device of choice
for connecting to the web and
to each other
Image: esteban
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50% of teens say they text their parents
every day
70% say they use text
messaging to do school work
So, necessity?
Image: Dave Shareski
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But most schools treat the phone as a disruptive force that must be managed and
often excluded from the classroom
Image: Chris Campbell
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And smartphones can be dangerous:
1 in 3 American teens aged 16-17 admits to having texted while driving
Image: Bruno Barreto
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But from a teen’s point of view: The new social norm is that
you should respond to anyone about anything immediately.
When youdon’t, you are out of it socially.
Image: sofianeb
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At an age when ‘fitting in’ is pivotal, maybe smartphones are
necessary for teens trying to keep up with our mobilized world.
Image: Alberto Varela
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But with Mom & Dad likely footing the expensive bills that smartphones entail, perhaps their opinion matters more.
Image: William Ross
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Adults have the freedom to choose the phone that they feel best suits their needs…
…but is this necessarily a smartphone?
Imag
e:
spark
tog
rap
hy
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In the working world, the consensus
seems to be
‘yes’ Image: Niccolo Caranti
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Having mobile access to email and other online services
provides an edge in business.
Image: Holtsman
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Email has taken over the workplace, and
employees are expected to be informed on
projects before they even arrive at the office
Image: Dan Levy
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Smartphones also allow workers to stay connected to friends and
family during the work day
Image: Matthew Rutledge
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Smartphone ownership among
stay-at-home moms is higher
than in the general population
Image: ChrisGoldNY
They’re also common outside the office:
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Over 50% of the moms surveyed in arecent BabyCenter
survey said they purchased a
smartphone as a direct result of
becoming a parent
Image: boostmobile
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Fulltime parents claim that their
smartphones are necessary for:
1. Organization
2. Educational
apps
3. Media featuresImage: Jean Pichot
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Do smartphones help parents to
‘parent’? Or are they a distraction?
Debatable.Image: C-Monster
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Clearly, the ‘necessity’ of smartphones at any age is a
matter of perspective!
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But whether they fill our ‘wants’ or ‘needs’, they are
becoming the standard in mobility.
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References
Slide 2: http://getclip.ca/blog/?p=152
Slide 6: http://www.kidsandmedia.co.uk/advice-on-children-and-smartphones/
Slide 7: http://www.universityhospitalsauthority.com/Pages/Print_Pages/PrintCell_Phone_for_Kids.html
Slide 9: http://www.theatlantic.com/technology/archive/2011/01/more-kids-can-work-smartphones-than-can-tie-their-own-shoes/70101/
Slide 11: http://mobilefuture.org/content/pages/mobile_year_in_review_2010
Slide 12: http://www.pewinternet.org/Reports/2010/Teens-and-Mobile-Phones.aspx
Slide 13: http://www.pewinternet.org/Reports/2010/Teens-and-Mobile-Phones.aspx
Slide 14: http://www.pewinternet.org/Reports/2010/Teens-and-Mobile-Phones.aspx
Slide 21: http://www.pittsburghlive.com/x/pittsburghtrib/business/s_668540.html
Slide 23: http://www.msnbc.msn.com/id/42594164/ns/technology_and_science-tech_and_gadgets/t/moms-love-their-kids-their-smartphones/
Slide 24: http://newsroom.intel.com/community/intel_newsroom/free_press/blog/2011/04/14/the-touch-generation-the-evolution-of-digital-natives
Slide 25: http://blogs.babycenter.com/mom_stories/do-moms-really-need-smart-phones/
All photos found on flickr Creative Commons