YOU HAVE A NEW IDEA, NOW WHAT? · Title (Microsoft PowerPoint - You have a new idea \226 Now...
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YOU HAVE A NEW IDEA, NOW WHAT? A basic guide to things to consider in start-ups consider in start-ups Julie Crisford IP Manager Viclink 14 April 2010
Transcript of YOU HAVE A NEW IDEA, NOW WHAT? · Title (Microsoft PowerPoint - You have a new idea \226 Now...
YOU HAVE A NEW IDEA, NOW WHAT?
A basic guide to things to consider in start-upsconsider in start-ups
Julie Crisford
IP Manager
Viclink
14 April 2010
Intellectual PropertyTeam
•Management
•Programmers
•Designers
•Financial Advice
•Legal Advice
Business Model
•Copyright (product)
-compiled product
-manuals
-brochures
•Patent (licensing)
•Trade mark (branding)
Market/CompetitorsBusiness Model
•How will you make money?
•What are you selling?
oConvenience?
oSecurity?
oEase of use?
•Who will invest?
•Size of market?
•Competitors?
•Where is your market?
•How will you start?
•How will you expand?