YOU are a Brand: How to get noticed and get known!
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Transcript of YOU are a Brand: How to get noticed and get known!
My topics. Women & Technology
Women on the Internet Mobile Apps
Women in Business
Media-Friendlier
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My topics. Technology’s impact on women’s lives.
The Internet is changing our brains. Mobile apps that can save your life. How women kill their companies.
Media-Friendliest
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Your topics. Family-friendly Events
Activities for Kids Resources for Moms
Community information
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Your topics. 5 Great Events for Kids Under 5.
3 Activities to Fight the Winter Blues. Age Appropriate Birthday Gift Ideas.
Family Night Out on a Budget.
Media-Friendliest
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Media outlets: Daily newspaper
Weekly magazine
Radio
TV
Newspaper website/blog
Weekly magazine website/blog
Audio Podcast
Video Podcast, YouTube, Google
On Air, Periscope
Websites and Blogs
Social Media
Release it. Press / Editorial Calendar.
Individual pitches. Craft compelling quotes.
No attachments. Links to more information.
Get seen. 1. Attend events. 2. Take pictures. 3. Live tweet. 4. Bring a photographer. 5. Bring a videographer. 6. Be unforgettable.
Be heard. 1. Rehearse sound bites. 2. Speak up. 3. Introduce yourself. 4. Speak to groups. 5. Approach reporters. 6. Be helpful.