Yealink-A Winning Partnership€¦ · Yealink Company Profile A Win-Win Relationship . Yealink...
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Transcript of Yealink-A Winning Partnership€¦ · Yealink Company Profile A Win-Win Relationship . Yealink...
One of World’s Leading SIP-Phone Providers
Source: Frost and Sullivan, April 2013
Polycom,
21.6%
Linksys,
15.9%
Yealink,
15.6%
Others,
46.9%
• TOP 3 Globally, TOP 1 in EMEA
• Over 60 distributors worldwide
• Customers in more than 140 countries
TOP 1
TOP 3 Globally
The Source of Our Success
Focus on Customers
• Technical and
Commercial Teams
• Local support
Focus on Design
• Fully-owned IPR of all products,
including Hardware and Software
• Half of our employees are in our
R&D team
• Providing the best products for our
customers
Focus on Brand
• Tailored Regional Marketing
Programs
• Special ITSP Initiatives
Our Partners’ Needs
High Performance Product at a
Reasonable Price
• Good Quality with Good Price
• Stable
• Attractive Appearance
• Rich in Features
• Wide Compatibility
Aftersales Support
• Seamless Customer Care
• Quick Response
• Recommend New Features
Marketing Support
• Samples
• Demo Kit
• Funding for Local
Programs
• PR
• Full Suite of
Marketing Materials
50
100
150
200
250
300
350
Price USD SIP-T48G
MSRP:349$
SIP-T46G MSRP:269$
SIP-T42G MSRP:179$
SIP-T41P MSRP:139$
SIP-T21P MSRP:85$
SIP-T19P MSRP:65$
Entry Level Mid Level Premium Level
SIP-T48G • 7” Touch color screen • 6 SIP accounts, • Gigabit Ethernet • 29 paperless DSS
keys • Bluetooth support
SIP-T46G • 4.3” color screen • 6 SIP accounts • Gigabit Ethernet • 27 paperless DSS Key • Bluetooth support
SIP-T42G • 2.7” graphical LCD • 3 SIP accounts • Gigabit Ethernet • 15 Paperless DSS Key
SIP-T41P • 2.7” graphical LCD • 3 SIP accounts • 15 paperless DSS Key
SIP-T21P • 132x64 pixels LCD • 2 SIP accounts • Dual Ethernet SIP-T19P
• 132x64 pixels LCD • 1 SIP accounts • Dual Ethernet
IP Phones that Are Easy to Install & Use
For the End-User
• Plug-and-play
• Easy-to-use
For the Partner
• Easy to deploy-saves time
• Easy to operate-low training cost
• Fully-compatible with my system
Hi-Quality Products with Excellent Performance
Defect Rate
Source: Yealink global sales data from 2012 to 2013
Industry Standard
Yealink
Reminder indication on Idle Screen for voice mail
Bright Message Waiting Indicator
Quick click on “R” button to transfer a call
Easy to Use
Easy to Deploy
Yealink
Format TXT
Policy Weekly/Day/Hours
Trigger mode RPS/PNP/DHCP/Auto provision Code
TR069 (optional)
SNMP (optional)
URL factory-provisioned √
Provision without Reboot √
Keep local personalized configuration √
Auto Provisioning and ongoing maintenance
Competitive-edge through Customization
Partners help us to develop our roadmap
Rapid implementation of special feature requests
I want my own logo on the phone
I need an Intercom Key
I require a special ring tone
Hey, can I lock my phone?
Loki Portals and Provisioning
17
Customer Portal Integration Friendly Easily customizable
Single Sign-on
Standardized provisioning Highly automated provisioning
Minimizes BSS development
End User Feature Control
Visual Device Management
Enterprise UC Admin Other Apps
Activation Trouble
Resolution
MACD TN
Management
Other
Applications XML Ordering Systems
CRM Systems BSS and
infrastructure integration points
Loki: Visual Device Management
Function •Change keys on your phone using Loki Portals •No more editing configuration files •Syncs to features assigned to user •Takes advantage of templating for repeatability
Who? • BroadWorks Group Admins
Supported Devices •Available on Yealink VP530 •Available on Yealink T4x in August 2014 •Available on Yealink T2x in December 2014 •Also available for Polycom, Aastra and Cisco (SPA)
BSS Automation and Integration
• TOP 5 habits of highly successful operators 1) Separation between BSS and Network 2) Single product catalog 3) Clearly decomposed products 4) Well organized trading partner interfaces 5) Automation of existing MANUAL
processes
The Art of Surveying
• User Templating – Ask customer to select not to describe
• Basic Surveying – Just gather the basic information (never model a
complex service in XLS)
• Custom Detailing – Jointly detail with the customer, using Web
Collaboration
Marketing Program
Product Marketing Support Huge Investment in Marketing
• New product launch events
• Full suite of marketing support including
samples, demo kit etc
• Product Training and Updates
• International and Local Sponsorship of Events
• Trade Shows and Exhibitions
• Respected brand within our market
Australia
One-Stop Service
Local Office • To provide direct Commercial and Technical service to Partners
• Regional product requirement and marketing support
Talk Directly to the Yealink Technical Support Team • Trouble-shooting system
• Onsite technical support
• Share partner workloads
European Office US Office
Case Study The ITSP is a top provider of hosted VoIP service
Business requirements
• Low cost phone to lower customer entry cost
• Rapidly increase sales/customer base
• Develop enterprise market
Yealink solution
Products
• T20/21/22: 2/3 line HD phones with rich features and high reliability
• T4X phones is attractive to enterprise and high end users
• DECT phone for mobility and vertical app
Marketing
• Special discount to support “Free Phone Offer”
• Demo phones for resellers/agents
• Deal registration and commercial/support
Support
• Yealink engineers tested the phone for the ITSP and provided quick fix
• On site training and free sample for support and sales team
ITSP Benefits
• Free Phone Offer attracted 10x new customers
• Increased customer base rapidly while keeping payback period under control
• Lower defect rate enhanced customer satisfaction
• 60-70% of the customers are looking for “value product”, Yealink solution enables sales team to close deals more easily
• T4X phones generate profit for the ITSP
• Speed up the testing, integration and launching process, without adding much work to ITSP’s technical team, so that they can focus on their customer