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    Facebook As a Student Support Tool

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    Running Header: FACEBOOK AS A STUDENT SUPPORT TOOL

    Facebook and Student Support Services: Enhancing Student Contributions to Online Classroom

    Conferencing

    Yuvetta Cash

    University of Maryland University College

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    Abstract

    Distance education (DE) and E-Learning programs offer students the opportunity to

    enroll in education programs without the limitations of time and physical space. As a result,

    Distance education and E-Learning programs continue to be increasingly popular. At the same

    time, there is increased popularity in the use of Web 2.0 features such as the social networking

    site Facebook (Saeed, Yang, Sinnappan, 2009) The purpose of this research project is to

    present an argument for using Facebook as a student support service tool. By utilizing the

    Facebook group feature, students can create course specific study groups that can assist

    students in developing a greater sense of community and develop deeper connections with the

    course material. Students can in turn take the knowledge gained in the study groups and apply

    it to the formal classroom discussions, thereby increasing the quality of the contributions made

    by students, and the richness of the classroom discussions overall. The researcher provides

    recommendations for implementing a study group program and identifies the Master of

    Distance Education program at the University of Maryland University College as a candidate for

    a Facebook study group program.

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    Introduction

    E-Learning institutions and most of the students that they service have a common goal:

    the educational success of the student. One method used by teaching institutions to

    accomplish this goal is the development, facilitation and promotion of student support

    services; which are the programs, services and systems designed to support students

    throughout their entire educational program and to help student to achieve their educational

    goals (Brindley, Walti, Zawacki-Ritcher, 2008). Student support services are designed to

    address varying needs of students as well as to help students with many aspects of the learning

    programs. The support services offered to students are a pillar in the design and operation of

    successful teaching institutions (Brindley, Walti, Zawacki-Ritcher, 2008).

    In order to remain relevant and effective it is important that the student support

    services of E-learning programs evolve with the current trends in courses of study/careers,

    technology and student identity. Remaining relevant also applies to the types of services that

    are offered and the method in which the services are delivered. In today's world, social

    networking applications such as Facebook are common place; so much so that the creators of

    personal computers, smart phones and other personal electronic devices design these products

    with convenient, built-in social networking application, or apps. For this reason, it is important

    that the designers, managers and policy makers for E-Learning programs take notice of the

    growing popularity of Facebook, and consider the possibility of incorporating it's use into

    aspects of student support services.

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    The focus of this research project is to explore the use of the social networking

    application, Facebook, as a tool to support some students with making meaningful online

    conference discussion post. Facebook is an international Web based social networking system

    that allows users to interact with each other in several different ways, one of which is through

    a group feature. Facebook Groups are a space within Facebook that "provide a closed space

    for small groups of people to communicate about shared interests(Facebook, Web Services,

    2010, para 1.)". The group feature of Facebook is a possible virtual venue for students to

    create course specific study groups for the purpose of discussing course content and course

    readings. The discussions and student-student interaction can result in students making deeper

    connections with the course content, and building a greater sense of learning community.

    This paper includes a literature review, analysis and recommendations for implementing

    a Facebook student study group program at a distance learning program such as the Master of

    Distance Education program at the University of Maryland University College.

    Literature Review

    Student Support Services

    Student support is the programs, services and systems designed to support students

    throughout their educational program and to help them to achieve their academic goals

    (Brindley, Walti, Zawacki-Ritcher, 2008). Student support services help teaching institutions to

    meet the academic related needs of the student, and to meet the mission goals of the teaching

    institution. In the their co-authored article entitled The Current Context of Learner Support

    in Open, Distance and Online Learning: An Introduction, Brindley, J. E., Walti, C., & Zawacki-

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    Richter, O., provide a foundational definition of student support in the context of distance

    learning. The definition identifies the three core facets of student support services which are:

    tutoring and teaching, counseling and advising, and administrative services. Additionally, the

    authors provides background information on the evolution of distance learning programs in

    general and the relative evolution of student support services for distance learning programs.

    Yoni Ryan,(2008) provides supportive data for this research project in the article

    "Pushing the Boundaries with Online Learner Support". The basis of the article derives from

    Ryan's observation that "most online students need high levels of support in order to be

    successful and to minimize the rate of program dropout (Ryan, 2008, p. 125)". Ryan (2008)

    presents a strong argument for the benefits of student-student interaction and the correlation

    between student-student interaction and building knowledge of subject matter. Research

    suggest that schools should promote and reinforce to students the academic value of

    participating in student run "forums, bulletin boards, and FAQ pages" (Ryan, 2008, p. 131).

    As stated early, there are three core facets or components of student support services.

    Thorpe (2003) in the article "Rethinking Learner Support: the challenge of collaborative online

    learning", explains that the delivery and application of the core components of student services

    should vary based on the needs of the students, and the clearly defined goals of the program or

    department. Thorpe (2003) encourages the use of new technology systems and features to

    increase student support services but warns that technology alone does not equate to progress.

    Thorpe's research highlights the effectiveness and benefits of incorporating new technology

    within student support services.

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    Wozniah (2007) focuses on making connections between distance learning theory and

    the need to support students in asynchronous discussions, which are discussions that "take

    place over time and not in real time" (Wozniah, 2007, p. 209) , such as online classroom

    conferences. Wozniah (2007) highlights the "notions of interacting in a learning program"

    (Wozinah, 2007, p. 209) presented by Moore (1989) that says online interaction takes on one of

    three forms: learner-content, learner-instructor, and learner-learner (Wozniak, 2007). Wozniah

    (2007) makes a strong association between small group collaboration and the retention of and

    connections to course materials.

    Learning Communities and Collaborative Learning

    A learning community is a group of people with common education goals and interest

    who come together, physically or virtually, to share their ideas. (Blackman and Thimdeau,

    2008) The members of online learning communities come together in various online locations

    including chat rooms, online classrooms, message boards and social networking platforms. For

    the E-Learning student, an online learning communities provides a place to connect with other

    students, discuss course material and learn from the experiences of others.

    Research in the field of distance education supports the positive effects of learning

    communities. Blackman and Thimdeau (2008) in a work entitled "Learning Communities"

    methodically define learning communities in general, as well as the definitions for "virtual

    learning communities" and "knowledge building communities" which are specific types of

    learning communities that are relative to this research project. According to Blackman and

    Thindeau (2008), are virtual learning community are learning communities that only exist in

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    virtual location and is facilitated through the use of computer-mediated communications. A

    knowledge building community focuses on developing, maintaining and furthering knowledge

    for a specific purpose (Blackman and Thindeau, 2008). The research identifies benefits for

    students of collaborative learning in online learning communities. The primary benefits are the

    conscious connection with others and the creative process that stems from student-student

    interaction (Blackman and Thindeau, 2008). The research also offers methods and techniques

    for developing and implementing learning communities as a tool for student support.

    Brindly, Walti, and Blascke (2009) discuss the pedagogical benefits and student

    motivation for online collaborative learning. The research suggest that a student's participation

    in classroom conference discussions are driven by motivation (such as assessments and grades)

    and the student's prior knowledge of how to effectively communicate in a collaborative

    environment. The information supports the concept of utilizing collaborative learning tools

    such as study groups, because the interaction and connections to course materials that are

    made in a study group can become a motivation to participate more effectively in the formal

    classroom area.

    Brindly, Walti, and Blascke (2009) also provide a list a pedagogical benefits of the

    collaborative learning environment which are the development of "critical thinking skills, co-

    creation of knowledge and skill, reflection and transformative knowledge" (Brindley, Walti, and

    Blaschke, 2009, p.2). Brindly, Walti and Blascke do not deal specific with the benefits of study

    groups or collaborative learning apart from the formal classroom, however, they do provide

    other information about how to improve the participation level in the classroom conference.

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    This information can be used in the planning and goal setting stage of implementing a Facebook

    study group program.

    Zehang (2008) focuses on training tutors and other E-Learning professionals to

    effectively lead and facilitate learning communities. The arguments presented by Zehang

    (2008), are based primary on distance learning (DL) policies and current practices regarding

    computer mediated communication (CMC). Zehang's research also provides suggested steps

    for engaging students within a learning community and key elements on structuring a learning

    community

    Academic Uses for Web 2.0 and Facebook

    Web 2.0 refers to internet features that provide the general public with the opportunity

    to create, edit and author material on the World Wide Web (Qiyun & Lit Woo, 2009). Web 2.0

    applications include wikis, blogs, photo/document sharing sites, social networking and other

    such features (Qiyun & Lit Woo, 2009). One such feature is Facebook, a primarily free social

    networking site that provides registered users with a platform to interact with each others, in

    several ways. The design of Facebook allows users to engage in highly social interaction with

    others by engaging in synchronous (real time) and asynchronous (over time) dialogue, and by

    sharing documents, photos, videos, and hyperlinks to other websites. Some Web 2.0 features

    such as wiki, blogs, and document sharing sites have begun to be utilized be E-Learning

    instructors and E-Learning program professionals. Facebook will also prove to be a good

    addition to DL programs as a student support service tool.

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    Diaz (2010) provides a definition and brief description of the evolution of Web 2.0

    features, and offers considerations for integrating Web 2.0 features into the formal

    infrastructure of an E-Learning programs. Diaz argues that although the features of Web 2.0

    applications are good and can be helpful, improper use of the applications can have a negative

    impact on a learning program. Diaz (2010) offers a list of issues to consider before

    implementing a Web 2.0 feature into an education program. The list includes intellectual

    property issues, privacy, how data will be used, quality assurance, and implementation plans.

    The research pinpoints areas that require thorough investigation prior to moving forward with

    the implementation and incorporation of a Web 2.0 feature into an E-Learning program.

    Lim (2010) discusses statistical data regarding the use and design of Facebook and also

    reports the results of an experiment conducted to measure the frequency in which students

    participated in classroom discussions hosted on Facebook. The analysis demonstrated that

    students participated more frequently in the course discussion hosted on Facebook compared

    to the participation rate of the classroom conference discussion hosted within the learning

    management system. The research presents a strong argument for using Facebook to aid

    students with conference discussions.

    Madge, Meek, Wellens & Hooley (2009) reveal that with more research Facebook is a

    potentially good candidate for online higher education courses. Concerns, such as students

    using the study group for socializing more than course related interaction, were strongly

    stressed by the authors. The concerns were based on the high percentage of undergraduate

    students who use Facebook for social purposes and if they would be able to mentally and

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    practically separate the solely social personal purposes of Facebook from the a new academic

    purpose (Madge, Meek, Wellens, 2009).

    Qiyun and Lit Woo (2009) provides analysis about the educational uses of Web 2.0

    features, including Facebook. The research indicates that the highly interactive features of

    Facebook provide a close resemblance to the social connections made in a face to face setting.

    (Quiyun and Lit Woo, 2009). According to Qiyun and Lit Woo (2009) "Facebook can help to

    maintain immediacy among students" (Quiyun and Lit Woo, p. 199). Qiyun and Lit Woo

    explain that the profile and group features of Facebook help to facilitate the immediacy of

    students (Qiyun and Lit Woo, 2009). The profile feature provides the type of personal

    information that students would share with each other such as their hometown, place of

    employment, hobbies and likes. The group feature is the virtual location where the student

    meetings would occur.

    Qiyun and Lit Woo (2009) report the results of a study of graduate level students who

    developed a Facebook group for the exclusive purpose of collaborative learning for a particular

    course. The graduate students were the only Facebook users who had access to the group and

    they were able to share ideas and documents and while interacting on a social level. The

    research reports that the experience for the student was highly effective.

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    Analysis

    The Problem

    A significant part of an online distance education course, specifically at the graduate

    level, is the classroom conferences discussions. The design and purpose of the online classroom

    conference is to simulate the classroom discussions that take place in face-to-face courses.

    These discussions provide students with an opportunity to interact with the instructional

    faculty (student-faculty interaction), interact with other students (student-student interaction),

    and to connect with the course material. The interactions and connections that occur during

    course discussions can aide students in deepening their understanding and developing

    reflective insight of the course material (Moore and Kearsley, 2005). Accordingly, there are key

    advantages associated with participating in the online conference discussions. For that reason

    many instructors encourage participation in the classroom conferences by factoring the

    students' participation into the course grade.

    There are some students who are able to successfully navigate the task of conference

    participation without the need for additional student support services, however, there are

    other students who can benefit from additional support in this area. For the students who

    require extra support, a creative student support tool can help them to master the conference

    discussion aspect of the course. It is important to state that there may be more than one

    reason why some students are unable to effectively participate in the online conference

    discussions such as; the course design, individual student learning style, poor written

    communication skills, lack of interest in the course subject material, poor time manage or

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    intimidation of the conference process. The proposed Facebook study groups would help to

    minimize intimidation for the conference process and promote a sense of learning community

    by providing students with a place to discuss the course material and interact with other

    students. Providing support to students who require extra support can help to increase their

    success within a given academic program, and increase their connection with other students in

    the program. Table 1 summarizes the focus points of this research project.

    Facebook and Student Support Services: Enhancing Student Contributions to Online Classroom

    Conferencing.

    THE PROBLEM Poor/Minimal participation by some students in online classroom

    conference discussions due to intimidation of the conference

    process.

    A SOLUTION A student support tool to help minimize intimidation of the

    conference process and promote learner community.

    THE RECOMMENDATION Optional Student Study Group hosted on the internet social

    networking site Facebook

    THE BENEFITS 1. Increase the success of some students within a given academic

    program

    2. Increase student connections with other students within the

    academic program.

    Table 1 Research Project Focus Points

    Methodology for Research

    The literature review provides the foundational information for this research project.

    The current literature offers information on the topics of: student support service, online

    classroom conferencing, collaborative learning and learning communities, and academic uses

    of Web 2.0 features/application, such as Facebook. Although there is sufficient literature to

    support this project, additional analysis beyond a basic literature review is necessary in order to

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    establish the validity of the research focus which is: Can student support for E-Learning

    classroom conferences be enhanced by using optional Facebook study groups?

    In addition to providing the foundational information for the research product, the

    literature review process lead to the development of the following sub - questions:

    What are the benefits of building a learning community? What is the current method of addressing the problem? Why use Facebook? Who should be allowed to participate in the study groups? What are policy and management issues of a Facebook study group? What are the cost associated with developing a Facebook study group project? Are there distance learning institutions who are currently using Facebook for academic

    purposes?

    What are recommendations for implementing Facebook study groups?The methodology for this research project is a critical analysis of literature, resources, and case

    studies that address the sub-questions.

    The Importance of Learning Communities and Collaborative Learning

    A learning theory is composed of ideas and concepts that help to explain the why, how

    and circumstances under which people learn (Moore and Kearsley, 2005). Learning theories

    identify areas of lack in a learning/educational process and how to strengthen those areas.

    Learning theories are an important part of the educational process and should therefore be

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    considered in each aspect of an educational program. Learning theories also apply to the

    development and implementation of student support services for DE programs.

    The foundation of DE programs rests on the tenants of the Theory of Transactional

    Distance as defined by M. Moore (2005). Transactional Distance is " the gap of understanding

    and communication between the teachers and the learners caused by the geographical

    distance that must be bridged through distinctive procedures in the instructional design and the

    facilitation of interaction" (Moore and Kearsley, 2005, p. 223). The theory explains that in DE

    there is a great potential for students to develop deficits in understand due to the lack of

    physical proximity to the course instructor. The degree of the deficit or gap in understanding

    can vary based on different factors, but can none the less, have an effect of a student's ability

    to fully grasp the full concepts of the course subject material.

    In an attempt to minimize the effects of the transactional distance the theory of

    mandates that there must be a "bridging" (Moore and Kearsly, 2005, p. 223) between the

    student and instructor. One way to create a bridge is through a continuum of communication

    interactions over a period of time. Moore (2005) refers to this continuum of interaction as

    "dialogue" (Moore, 2005, p. 224). Dialogue is not exclusive to face-to-face or telephone

    communication, but rather refers to any ongoing exchange over a medium of communication.

    Moore (2005) suggests that the interaction happens in three distinct situations: "learner-

    teacher, learner- content, and learner-learner" (Moore and Kearsly, 2005, p. 225).

    Garrison (2005) builds on Moore's (2005) theory by offering additional modes to

    minimize transaction distance. Garrison (2005 )proposes that collaborative learning is a

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    method to significantly reduce transaction distance because "the dynamics of the virtual group

    creation a sense of socialization, affection, inclusion and solidarity which lead to successful

    social construction of knowledge" (Moore and Kearsly, 2005, p. 226).

    Constructionism and Connectivism are other theories that support the use of learning

    communities. "Constructionism" describes the process of gaining deeper understanding of a

    subject matter by learning from the ideas and experiences of others (Moodle Website, 2009,

    para 3). Connectivism, is a newer learning theory developed by Siemens that addresses the

    dynamic of learning in a group and being a part of a learning community. According to Siemens

    theory, "learning and knowledge rests in diversity of opinions" (Bell, 2011, p. 103). Study groups

    are a type of learning community; they are a common place for people to meet to discuss and

    gain additional and/or deeper knowledge about a particular subject matter. Learning theories

    support the use and effectiveness of learning communities.

    Current Methods to Encourage Classroom Conference Participation and Collaborative

    Learning

    A primary focus of student support services for DL programs is to provide students with

    techniques to help them successfully navigate and complete online courses. Although most DE

    programs provide quality student support services, some students would benefit from

    additional support in the area of classroom conference posting. There are currently two

    primary methods of supporting and motivating students in this area; they are guidance from

    the instructor, and conference feedback from the instructor and/or teaching support staff.

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    In addition to providing instruction in the course subject matter and material, and

    helping students to develop meaningful connections with the course content, the role of the

    online course instructor includes providing students with a clear expectation of the course

    requirements. An instructor or teaching assistant must be able to provide some level of

    guidance to students about the benefits and processes of active participation in the online

    classroom conference discussion. According to Starr-Glass (N.D.), an effective approach to

    developing a sense of community within the conference area is for the teaching staff to practice

    "instructor authenticity" which Star-Glass (N.D.) describes as the instructor offering and

    promoting an online classroom environment that includes that following components

    "genuineness, authenticity, encouraging authenticity in others, and leading a critical life" (Starr-

    Glass, N.D., p. 6-7).

    The level of support that students receive for classroom conferencing can vary in

    degree by course, and by instructor. Some instructors provide detailed instructions, that

    include the expected level of participation, how times a week each student should make post,

    the elements that should be included in each post and how and/when to interact with other

    students by responding to post made by others. Other instructors provide support by simply

    stating in the course syllabus that students are expected to participate in the online class

    discussions and highlighting the grading rubric that is associated with the level of participation

    that the student provides. This type of guidance, at either end of the spectrum, supports

    students by providing a clear understanding of what is expected of them.

    Instructor feedback in the classroom conference discussions is another method of

    providing support to students. The comments that the instructor provides helps students to

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    develop deeper meaning of the course material, make meaningful and reflective connections

    with the material and to build an appropriate connection with the instructor.

    The support that the instructor offers is meaningful and beneficial to the students. For

    some students this level of support is sufficient. However, there remain students who can

    benefit from student-student interaction around the subject material but apart from the formal

    classroom area. Student-student interaction, according to the Constructionism theory causes

    students to learn from the ideas and perspectives of their peers, which leads to a better

    understanding of the course material. The development of optional student study groups would

    benefit the students who need this extra level support and would be a supplement to the

    support methods that are already in place. The discussions that take place in the study groups

    can help students to make deeper connections with the learning community, and the course

    readings and material; thus resulting in the student preparedness to make rich contributions to

    the formal classroom discussion.

    Advantages of Using the "Facebook Group Feature" for Online Study Groups

    Facebook is a Web 2.0 social networking site that provides registered users with a

    platform to interact with one another. Facebook is readily available to wide range of students

    in many countries because it is a website on the World Wide Web. Access to the sight and

    membership is open to anyone who meets the legal requirements of 13 years of age (Facebook

    Web Service, 2011, para 1). The process for establishing an account includes creating a user

    name and password, and building a user profile. Once the user builds a profile, he/she can

    begin interacting with other Facebook users. Users can also participate in group activities

    within the Facebook system.

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    The objective of this research project is to establish the advantages of using the

    Facebook group feature as the location for online study groups for students who are currently

    registered in a given online course. The advantages of using Facebook are that it provides an

    environment that: can be highly interactive and social, offers both synchronous and

    asynchronous communication, can be exclusive to the students in a given course, and is

    accessible in many parts of the world. The early discussion on learning communities

    established the educational and academic benefits of these environment traits.

    The group feature within Facebook allows registered Facebook users to establish an

    exclusive venue to interact with one another. The group features is highly customizable. It

    grants several options and permits the members of the group to select: the name and purpose

    of the group; a group privacy level ranging from public, to secret; and how group members are

    added and excluded to and from the group ( Facebook Web Services, 2011, para 2). Group

    members are able to post documents, photos and other information to be shared with the

    other group members. Figure 1 illustrates a Facebook Group page.

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    Figure 1 Facebook Group Page

    The nature of Facebook is highly social and interactive and this extends to the group

    feature. The social aspects of Facebook groups can provide study group members with the

    opportunity "to get to know" the members of the study group just as they would in a face- to-

    face study group setting. In addition to discussing course material, group members can share in

    social exchanges that promote a sense of community and inclusion, both of which can help to

    establish "immediacy and psychological closeness, which can sometimes be lost or limited in

    online learning environments" (Qiyun & Huay, 2009, p. 199). Group members can participate in

    synchronous communication through a chat feature, and asynchronous communication by

    posting and replying to messages addressed to the entire group.

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    The process for developing a study group begins with the creation of the Facebook

    group. Unlike a personal Facebook page that is maintained by individuals, the group feature

    allows the group page administrator to limit access to the group page and its contents to only

    members of the group. In order to join the a Facebook group, a student must first be a

    registered user of Facebook. Registered users can request to join the group or be invited to join

    the group by other group members or the group administrator. Once a student is a part of the

    group they are able to interact with other group members. The asynchronous communication,

    which is communication exchanges that are delayed over time, allows students to participate in

    the group discussions only when they are able to do so. There is no limit to the length and

    duration of the discussions that take place in the group. The contents of group discussions are

    available to all group members. . Due to the easy access, the customizable group features, the

    communication options within the group and the cost effectiveness, Facebook is a strong

    option for hosting course study groups.

    Study Groups Member

    The design of the study group is to provide students with a collaborative workspace to

    share ideas about the course work so that they can in turn use the knowledge that has been

    developed in the study groups to aid them in making meaning contributions to the formal

    classroom conference discussion. To ensure maximum effectiveness of the Facebook study

    groups, participation should have some guidelines. The purpose of the guidelines is to

    safeguard that the objective of the study group, which is to offer student support by providing a

    venue for peer interaction and discussion around the subject matter of a particular course

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    while building a sense of inclusion and community. Guideline enforcement can be as simple as

    posting the purpose for the group and asking the group members to agree to adhere to them.

    Madge, Meek, Wellens & Hooley (2009) support the idea of implementing guidelines as a

    means to support the intended purpose of the study group.

    Membership of the study groups should be limited to current students of a given

    course. Current students in a course can join a group at the beginning of a semester and

    interact with their classmates within the study group during the duration of the course.

    Instructional staff should not be required to participate in student study groups. Although the

    instructional staff are an essential part of the learning community, their participation does not

    support to the objective of the study group of providing student-student interaction.

    Policy and Management Issues of the Facebook Study Groups.

    Implementing and promoting a Facebook study group program requires an analysis and

    development of policy and management procedures. Policy issues that should be considered

    are intellectual property, proper copyright procedures of material shared in the study groups,

    group monitoring, and student honor code. Putting policy and management procedures in

    place will help to ensure the success of a study group.

    The primary concern in a student study group is the handling of intellectual property

    and copyright procedures for any shared third party resources. The term intellectual property

    is used to describe mental, non-tangible creative works, such as literature, academic work, art,

    and music that are created by an individual (Kelly and Bonner, 2006). Third party resources, in

    this instances, refers to literature in which the author is not a member of the study group.

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    Students who participate in the study group should have access to written policy and code of

    conduct that clearly establishes recommended guidelines for the study groups. The following

    statement, which was written for the purpose of this research project, provides a concept for

    a study group policy that can be posted for students. In addition to reinforcing the intended

    purpose of the study group, the policy is also designed to protect the teaching and

    administrative staff of the academic program and to serve as a disclosure to students.

    Sample Student Study Group Policy.

    The objective of the Facebook Study group program is to offer student support by

    providing a venue for peer interaction and discussion around the subject matter of a particular

    course while building a sense of inclusion and community. The use of Facebook study groups is

    optional and is designed to help students make valuable and reflective contributions to the

    formal classroom discussion by first developing meaning knowledge through the benefits of a

    learning community. The discussions that take place in the study groups are not a part of the

    formal online classroom setting. Therefore no record of study group discussions will be

    maintained by faculty/staff members of the MDE program or UMUC. Students are encouraged

    to view the discussions that take place in the study groups as "conversations with peers" in

    which the content of the discussions become common to the group. The faculty and staff of

    the MDE program and UMUC do not take any responsibility shared information within the

    group, nor will the faculty and staff mediate any events that take place within the study groups.

    Students are encourage to extend to their fellow study group members that same courtesies

    that are legislated by the UMUC Student Code of Conduct and that are applicable in the formal

    classroom.

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    Examples of DE Institutions Using Facebook for Academic Purposes

    Research in the field of DE has shown that students benefit from peer interaction. As a

    result, many teaching institutions are providing opportunities for students to engage in

    collaborative learning. The growing popularity of Web 2.0 features such as Facebook has

    resulted in some teaching institutions to implement its use in their teaching programs.

    In 2008 the College of Education at North Carolina State University engaged in a trial

    usage of a social networking program (Brady, 2010). The social networking program was

    introduced to students as a part of the formal online course in an effort to increase the level of

    the students' interaction with each other and the coursework (Brandy, 2010). At the end of the

    course students were asked to complete a survey about their experience with the incorporation

    of the social networking program into course work. The survey asked students to rate their

    experience with the social networking site. The survey revealed that using the social

    networking did increase the level of student interaction in the online classroom (Brandy, 2010).

    Another example of using Facebook in an academic setting is offered by a group of

    Master's students who developed a study group using the Facebook group feature (Qiyun & Lit

    Woo, 2009). The group of five students met once a week for 13 weeks to discuss course

    material and to work on collaborative assignments. At the end of the semester each of the five

    student reported that using Facebook as a platform for a study group was advantageous and

    effective.

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    Recommendation for MDE Facebook Study Group Program

    The current literature, and research make a strong argument that Facebook can provide

    quality support to students and help to develop a sense of community. The group feature of

    Facebook is a good venue for students to establish study groups and engage in collaborative

    learning. The knowledge gained during the study group sessions can aid students with making

    more meaningful contributions to the formal classroom discussions. Implementing a Facebook

    study group program is a innovative approach for education programs to: assist students to

    develop a deeper understanding of the course material, support students in developing and

    benefiting from a greater sense of community, and to incorporated relevant technology into

    the academic program.

    The MDE program at UMUC requires students to work collaboratively, and to make

    consistent contributions to the classroom discussions. The discussion are a vital part of the

    MDE courses, so much so that classroom participation usually weights between 10-20% of the

    overall grade in the course. For these reasons the MDE program is a good candidate for a study

    group program. The same success with Facebook that occurred at the College of Education at

    North Carolina State University (Brady, 2010) and with the graduate students discussed in the

    research of Qiyun & Lit Woo (2009) is likely for the MDE program at UMUC. Considerations

    for implementation are listed below.

    Staff.

    The development of position descriptions and appointing staff members is the primary

    aspect of the implementation plan. In general, the staff for the study group project would be

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    responsible for establishing clear policy for the program and ensuring that the policy is

    communicated to teaching staff and students. The staff would also be responsible for

    marketing/promoting the program and for conducting cost analysis. The staffing for this

    program can consist of current faculty/staff. Another, and more ideal staffing option is to

    create intern positions specifically to manage the study group program.

    Cost Assessment.

    There is little to no external cost associated with the study group project because

    Facebook is a no cost site. Therefore the cost for the program is primarily staff related, that is,

    if a paid staff or faculty member would be involved. Time and the number of billable hour for

    staff/faculty is the primary budget item and can be determined by the details of the position

    description. The use of an unpaid intern eliminates most of the budget requirements

    Conclusion

    Student support services are a pillar of distance education programs and aim at helping

    students to reach their educational goals. Although the purposes of the services many not

    change very much, the delivery method of student support services need to change in

    response to the changes in education trends and student demographic. Current literature and

    research in the areas of student support services for DE programs, learning communities and

    collaborative learning and academic uses for Web 2.0 features and Facebook all establish the

    benefits that Facebook can provide to students enrolled in online courses. Using Facebook as a

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    student support tool provides students with a service option that is both technologically

    relevant and academically beneficial. Students participation in a study group can help the

    student to reap the benefits of being a part of a learning community.

    Introducing Facebook based study groups into a program such as the MDE program at

    UMUC will be advantageous for the students individually and collectively. The knowledge

    gained from the study group experience can be transferred to the formal classroom discussions

    producing a richer conference experience. In addition to the benefits that the program can

    offer students, a Facebook study group program can be advantages to the MDE program by

    providing internship opportunities to current student or alumni. A Facebook study group would

    be a valuable addition to an online education program.

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