Yankee Candle

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America’s Best Loved Candle

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Yankee Candle

Transcript of Yankee Candle

  • Americas Best Loved CandleOVEr$100VALUE

    yankeecandleAmericas Best Loved Candle

    Long BurningLarge jars fragrance a room up to 150 hours.

    Ranked #1Quality you can trust every time.

    True-to-Life Scents

    Smells just like the real thing.

    ABLC_MacIntosh_22x28

    Visit us to see our new Yankee CandleCollectionand receive a FREE giFt!* Now Carrying

    Yankee Candle

    WH Prospecting II 5x7 Register.indd 1 5/20/09 9:17:06 AM

    20 Fragrance 4 Foot yankee candle hutch programpackage includeS:

    FREE Yankee Candle Hutch display ($650 value), signage and lighting for display, and New Dealer store sign packet 20 fragrances in the following forms: 22 oz., 14.5 oz., 7 oz. tumblers 8 fragrances in the 3.7 ounce jars 6 fragrances in scented tealights 5 frangrances in: Reed Diffusers, Sampler votive candles, and Tarts

    *** New Style Hutch measures 86H x 47W x 18D.

    DISPLAY &SHIPPING $650 VALUE

    FrEE

    marketing SupportaS an authorized yankee candle retailer, you will receive:

    1 20 x 24 window sign

    100 Direct Mail postcards

    1 5 x 7 register sign

    2 8.5 x 11 signs

    4 5 x 7 ABLC signs and sign holders

    * All new authorized retailers receive this as part of the new dealer package.* Can purchase additional marketing items online.

  • Side 1

    everyday BeSt SellerS 12 Fragrance aSSortmentrecommended FragranceS:

    Beach Walk Black Cherry Buttercream Clean Cotton Garden Sweet Pea Home Sweet Home

    Pineapple Cilantro Midnight Jasmine Midsummers Night Sun & Sand Sage & Citrus Vanilla Lime

    Side 2

    Cost # of Fragrances X per Total

    22ozLargejarcandle $12.50 12 3 $450

    14.5ozjarcandle $11.00 12 2 $264

    7ozRegulartumblercandle $7.50 12 4 $360

    SignatureReedDiffusers $10.00 4 6 $240

    SamplerVotivecandles $1.00 12 18 $216

    Total: $1530

    DISPLAY &SHIPPING $400 VALUE

    FrEE

    Payment can be made in 3 monthly installments of $510 each, and/or applied to your BloomNet Clearinghouse Account.Combo Merchandiser Hutch measures 74H x 32W x 22D, and is double-sided so that products can be displayed on both sides.

    Fragrance oF the monthOur monthly Fragrance of the Month (FOM) or Buy One, Get One 50% Off (BOGO50) programs will increase in-store traffic and sales, boost repeat business, and help you to become a Yankee Candle destination location!

    Fragrance oF the month (Fom)How It Works: Every month, promote the three suggested FOM fragrances through an outposted, front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three FOM fragrances.

    Consumer Promotion: 25% off the selected Fragrances of the Month!

    Buy one, get one 50% oFF (Bogo50)How It Works: Every month, promote three suggested BOGO50 fragrances through an outposted front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three BOGO50 fragrances.

    Consumer Promotion: Buy One, Get One 50% off any of that months selected fragrances!

    * Offer not to be combined with any other discount

    Theres one basic rule for retail success offer your

    customers what they want and they will buy it! And

    they want Yankee Candle, Americas favorite candle

    brand. Yankee Candle is the #1 most recognized name in

    the candle business and the countrys best-selling candle

    brand, because they share your customers passion for

    fragrance in every product we bring to market.

    As part of our NEW and EXCLUSIVE Yankee Candle

    Program, BloomNet Professional Florists have access to

    the widest variety of fragrances in the industry with

    new introductions every season! As an Authorized

    Yankee Candle retailer, you can choose from 3 initial

    starter packages and receive FREE displays and

    merchandising support! Plus, you will be supplied

    with in-store signage and marketing materials AT NO

    EXTRA CHARGE! This is a great opportunity for your

    shop to become a destination for Yankee Candle products,

    attract new customers, and increase retail sales!

    Act now if youre not already an Authorized

    Yankee Candle retailer, call our Product Specialists

    at 1-800-322-2421 today!

  • Side 1

    everyday BeSt SellerS 12 Fragrance aSSortmentrecommended FragranceS:

    Beach Walk Black Cherry Buttercream Clean Cotton Garden Sweet Pea Home Sweet Home

    Pineapple Cilantro Midnight Jasmine Midsummers Night Sun & Sand Sage & Citrus Vanilla Lime

    Side 2

    Cost # of Fragrances X per Total

    22ozLargejarcandle $12.50 12 3 $450

    14.5ozjarcandle $11.00 12 2 $264

    7ozRegulartumblercandle $7.50 12 4 $360

    SignatureReedDiffusers $10.00 4 6 $240

    SamplerVotivecandles $1.00 12 18 $216

    Total: $1530

    DISPLAY &SHIPPING $400 VALUE

    FrEE

    Payment can be made in 3 monthly installments of $510 each, and/or applied to your BloomNet Clearinghouse Account.Combo Merchandiser Hutch measures 74H x 32W x 22D, and is double-sided so that products can be displayed on both sides.

    Fragrance oF the monthOur monthly Fragrance of the Month (FOM) or Buy One, Get One 50% Off (BOGO50) programs will increase in-store traffic and sales, boost repeat business, and help you to become a Yankee Candle destination location!

    Fragrance oF the month (Fom)How It Works: Every month, promote the three suggested FOM fragrances through an outposted, front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three FOM fragrances.

    Consumer Promotion: 25% off the selected Fragrances of the Month!

    Buy one, get one 50% oFF (Bogo50)How It Works: Every month, promote three suggested BOGO50 fragrances through an outposted front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three BOGO50 fragrances.

    Consumer Promotion: Buy One, Get One 50% off any of that months selected fragrances!

    * Offer not to be combined with any other discount

    Theres one basic rule for retail success offer your

    customers what they want and they will buy it! And

    they want Yankee Candle, Americas favorite candle

    brand. Yankee Candle is the #1 most recognized name in

    the candle business and the countrys best-selling candle

    brand, because they share your customers passion for

    fragrance in every product we bring to market.

    As part of our NEW and EXCLUSIVE Yankee Candle

    Program, BloomNet Professional Florists have access to

    the widest variety of fragrances in the industry with

    new introductions every season! As an Authorized

    Yankee Candle retailer, you can choose from 3 initial

    starter packages and receive FREE displays and

    merchandising support! Plus, you will be supplied

    with in-store signage and marketing materials AT NO

    EXTRA CHARGE! This is a great opportunity for your

    shop to become a destination for Yankee Candle products,

    attract new customers, and increase retail sales!

    Act now if youre not already an Authorized

    Yankee Candle retailer, call our Product Specialists

    at 1-800-322-2421 today!

  • Side 1

    everyday BeSt SellerS 12 Fragrance aSSortmentrecommended FragranceS:

    Beach Walk Black Cherry Buttercream Clean Cotton Garden Sweet Pea Home Sweet Home

    Pineapple Cilantro Midnight Jasmine Midsummers Night Sun & Sand Sage & Citrus Vanilla Lime

    Side 2

    Cost # of Fragrances X per Total

    22ozLargejarcandle $12.50 12 3 $450

    14.5ozjarcandle $11.00 12 2 $264

    7ozRegulartumblercandle $7.50 12 4 $360

    SignatureReedDiffusers $10.00 4 6 $240

    SamplerVotivecandles $1.00 12 18 $216

    Total: $1530

    DISPLAY &SHIPPING $400 VALUE

    FrEE

    Payment can be made in 3 monthly installments of $510 each, and/or applied to your BloomNet Clearinghouse Account.Combo Merchandiser Hutch measures 74H x 32W x 22D, and is double-sided so that products can be displayed on both sides.

    Fragrance oF the monthOur monthly Fragrance of the Month (FOM) or Buy One, Get One 50% Off (BOGO50) programs will increase in-store traffic and sales, boost repeat business, and help you to become a Yankee Candle destination location!

    Fragrance oF the month (Fom)How It Works: Every month, promote the three suggested FOM fragrances through an outposted, front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three FOM fragrances.

    Consumer Promotion: 25% off the selected Fragrances of the Month!

    Buy one, get one 50% oFF (Bogo50)How It Works: Every month, promote three suggested BOGO50 fragrances through an outposted front-of-store display.

    Retailer Incentive: You will receive 15% off* all participating candle product forms (large, medium and small classic jars; large, medium and regular tumblers) in the three BOGO50 fragrances.

    Consumer Promotion: Buy One, Get One 50% off any of that months selected fragrances!

    * Offer not to be combined with any other discount

    Theres one basic rule for retail success offer your

    customers what they want and they will buy it! And

    they want Yankee Candle, Americas favorite candle

    brand. Yankee Candle is the #1 most recognized name in

    the candle business and the countrys best-selling candle

    brand, because they share your customers passion for

    fragrance in every product we bring to market.

    As part of our NEW and EXCLUSIVE Yankee Candle

    Program, BloomNet Professional Florists have access to

    the widest variety of fragrances in the industry with

    new introductions every season! As an Authorized

    Yankee Candle retailer, you can choose from 3 initial

    starter packages and receive FREE displays and

    merchandising support! Plus, you will be supplied

    with in-store signage and marketing materials AT NO

    EXTRA CHARGE! This is a great opportunity for your

    shop to become a destination for Yankee Candle products,

    attract new customers, and increase retail sales!

    Act now if youre not already an Authorized

    Yankee Candle retailer, call our Product Specialists

    at 1-800-322-2421 today!

  • Americas Best Loved CandleOVEr$100VALUE

    yankeecandleAmericas Best Loved Candle

    Long BurningLarge jars fragrance a room up to 150 hours.

    Ranked #1Quality you can trust every time.

    True-to-Life Scents

    Smells just like the real thing.

    ABLC_MacIntosh_22x28

    Visit us to see our new Yankee CandleCollectionand receive a FREE giFt!* Now Carrying

    Yankee Candle

    WH Prospecting II 5x7 Register.indd 1 5/20/09 9:17:06 AM

    20 Fragrance 4 Foot yankee candle hutch programpackage includeS:

    FREE Yankee Candle Hutch display ($650 value), signage and lighting for display, and New Dealer store sign packet 20 fragrances in the following forms: 22 oz., 14.5 oz., 7 oz. tumblers 8 fragrances in the 3.7 ounce jars 6 fragrances in scented tealights 5 frangrances in: Reed Diffusers, Sampler votive candles, and Tarts

    *** New Style Hutch measures 86H x 47W x 18D.

    DISPLAY &SHIPPING $650 VALUE

    FrEE

    marketing SupportaS an authorized yankee candle retailer, you will receive:

    1 20 x 24 window sign

    100 Direct Mail postcards

    1 5 x 7 register sign

    2 8.5 x 11 signs

    4 5 x 7 ABLC signs and sign holders

    * All new authorized retailers receive this as part of the new dealer package.* Can purchase additional marketing items online.

  • Americas Best Loved CandleOVEr$100VALUE

    yankeecandleAmericas Best Loved Candle

    Long BurningLarge jars fragrance a room up to 150 hours.

    Ranked #1Quality you can trust every time.

    True-to-Life Scents

    Smells just like the real thing.

    ABLC_MacIntosh_22x28

    Visit us to see our new Yankee CandleCollectionand receive a FREE giFt!* Now Carrying

    Yankee Candle

    WH Prospecting II 5x7 Register.indd 1 5/20/09 9:17:06 AM

    20 Fragrance 4 Foot yankee candle hutch programpackage includeS:

    FREE Yankee Candle Hutch display ($650 value), signage and lighting for display, and New Dealer store sign packet 20 fragrances in the following forms: 22 oz., 14.5 oz., 7 oz. tumblers 8 fragrances in the 3.7 ounce jars 6 fragrances in scented tealights 5 frangrances in: Reed Diffusers, Sampler votive candles, and Tarts

    *** New Style Hutch measures 86H x 47W x 18D.

    DISPLAY &SHIPPING $650 VALUE

    FrEE

    marketing SupportaS an authorized yankee candle retailer, you will receive:

    1 20 x 24 window sign

    100 Direct Mail postcards

    1 5 x 7 register sign

    2 8.5 x 11 signs

    4 5 x 7 ABLC signs and sign holders

    * All new authorized retailers receive this as part of the new dealer package.* Can purchase additional marketing items online.