Yahoo! News - Editors Lab EL PAIS Hackdays

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Live Mosayc Global Editors Network 2014

Transcript of Yahoo! News - Editors Lab EL PAIS Hackdays

Page 1: Yahoo! News - Editors Lab EL PAIS Hackdays

Live Mosayc

Global Editors Network 2014

Page 2: Yahoo! News - Editors Lab EL PAIS Hackdays

The idea

To create a stream of information around any given event. Generate a mashup of different news sources, curated and filtered, first by our algorithms, detecting trends, in a second phase using the user feedback and finally by the editor’s curation.

http://yahoo-live-mosayc.herokuapp.com/

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How it works?

1. Detect, Filter and rank with Algorythms

(timesense, summly,…)

2. Editorial criteria 3. User feedback

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Interface and Responsive Design

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What is the benefit for the user?

● All the news sources aggregated in only one point

● Curated and trusted information pieces

● Easy accesible from any mobile device

● It gives a high level view of all the event, in a way that gives the user the opportunity to dive deep only in the content that suits him the best. Considering the limitations of a mobile experience it seems to be a big advantage compared with existing solutions

● It gives the opportunity to colaborate, and add voice to the live coverage of the event

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What is the benefit for the editor?

● The algorythms do part of the tedious curation proccess

● The editor works directly over the product. Does not have to switch from a cms to the product and back*.

● In addition, editor can filter: use sources or not, add more relevant and write comments or upload media

● The gap between user & editor is shortened because they share the same interface almost at the same time**

* The system weights different the editors interaction (remove, add,…) than the user’s

** Users flow is served with a delay of some seconds, that way the editors have a some time to edit and curate the ingested pieces

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What is the benefit for the Media company?

● 1 interface (less production & implementation costs, less maintenance and headackes) (More money)

● Real time = reduce the distance we actually have with new information sources

● Better mobile access means higher reach (More revenue!!)

● Real time + interaction = Increased engagement (PROFITS!!!)

● Media keeps its own ‘voice’ through editors curation