XS ENERGY DRINK (English version)

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Put a Blast to Your Energy

Transcript of XS ENERGY DRINK (English version)

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Put a Blast to Your Energy

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XS™ THE ENVIROMENT

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XS™ THE ENVIROMENT

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"BREAK THE ICE" WITH YOUNG GENERATION 

• Young generation loves energy drinks• XS™ has a simple message• XS™ is a daily consumption’s product

XS™ POWER DRINK

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BASIC CHARACTERISTICSEXPLOSIVE TASTES:•Tropical Blast•Electric Lemon Blast•Pink Grapefruit Blast

REASONS TO TRY:

• EXPLOSIVE taste!• ZERO sugar!

• Low calories!

• Adequate level ofB-vitamins!

always served cool!for keeping your fitnessfor attractive look

to keep you on your toe

XS™ - the first exclusively sugar-free energy drink brand sold globally*

*Source: Euromonitor International Limited. www.euromonitor.com/amway-claims

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XS™ Power DrinkTropical Blast

250ml Can

Energy 17,5 kJ/5kcalNiacin (Vitamin B3) 16mg(40% SDA*

)Pantothenic Acid (Vitamin Β5) 5mg(33% SDA*)Vitamin B6 0,7mg(20%

SDA*)Vitamin B12 2,5µg(40%

SDA*)Caffeine 80mg

KEY FACTS: NUTRITIONXS™ Energy Tropical Blast is formulated with B vitamins to deliver a powerful punch of energy whenever you need it. Plus, it contains almost no sugar and carbohydrates.

*SDA=Suggested Daily Allowance

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XS™ Power DrinkElectric Lemon Blast

250 ml Can

Energy 40kJ/10kcalNiacin (Vitamin B3) 16mg(40% SDA*

)Pantothenic Acid (Vitamin Β5) 5mg(33% SDA*)Vitamin B6 0,7mg(20%

SDA*)Vitamin B12 2,5µg(40%

SDA*)Caffeine 80mg

KEY FACTS: NUTRITIONXS™ Energy Electric Lemon Blast is formulated with B vitamins to deliver a powerful punch of energy whenever you need it. Plus, it contains almost no sugar and carbohydrates.

*SDA=Suggested Daily Allowance

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XS™ Power DrinkPink Grapefruit Blast

250 ml Can

Energy 42,5kJ/10kcalNiacin (Vitamin B3) 16mg(40% SDA*

)Pantothenic Acid (Vitamin Β5) 5mg(33% SDA*)Vitamin B6 0,7mg(20%

SDA*)Vitamin B12 2,5µg(40%

SDA*)Caffeine 80mg

KEY FACTS: NUTRITIONXS™ Energy Pink Grapefruit Blast is formulated with B vitamins to deliver a powerful punch of energy whenever you need it. Plus, it contains almost no sugar and carbohydrates.

*SDA=Suggested Daily Allowance

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COMPETITION

XS™ Power Drink versus competitors:

•All flavors in XS™ with “zero sugar” and low calories

•Higher overall level of B-vitamins per 100 ml

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COMPETITION

Carbs in gr05

101520253035

Carbs' Quantity

XS Red Bull Monster Rock Star

Sugar in gr

05

101520253035

Sugar's Quantity

XS Red Bull Monster Rock Star

XS™ Power Drink versus competitors:

•All flavors in XS™ with “zero sugar” and low calories

•Higher overall level of B-vitamins per 100 ml

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COMPETITION

XS™ Power Drink versus competitors:

•All flavors in XS™ with “zero sugar” and low calories

•Higher overall level of B-vitamins per 100 ml

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COMPETITION

Description Package Weight Pcs S/ M S.R.P.

Retail Price

XS Power Drink 250 ml 1 € 1,48 € 1,78Red Bull 250 ml 1 € 1,48 € 2,00Monster 500 ml 1 € 1,48 € 2,50* S/M=Supermarket S.R.P.=Suggested retail Price

XS ENERGY DRINK COMPETITION

XS™ Power Drink versus competitors:•All flavors in XS™ with “zero sugar” and low calories•Higher overall level of B-vitamins per 100 ml

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AMWAY’S CORPORATE WEBSITE OFFERS YOU:• Products’ online information• Products’ online orders

• Ordering of XS™ merchandising via partnered e-shop

AMWAY’S CORPORATE WEBSITE

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www.facebook.com/XSEurope www.youtube.com/user/xspowerdrink

XS™ HELPS APPROACHING YOUNG GENERATIONIts main communication channels are Facebook andYoutube, presenting various events videos and lifestylewww.xspower.eu refers to:

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PRODUCTS’ ONLINE SHOP: XS™ PROMOTION

SUPPORT YOUR SALES: T-Shirts Hooded sweatshirt Hats Business cards Leaflets …

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EVENTS’ SUPPORTING

FOR A EVENT PRESENTATION:• Table cover• Roll-up banner

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XS LAUNCHING DATA FROM JAPAN

• In a period of 18 months after XS launching in Japan was sold 18 mil. XS cans. Red Bull was need 4 years for the equivalent quantity.

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PUT SOME POSITIVE ENERGY INTO YOUR P.V.

AVG Consumption per household

XS Can / 2

days / person

XS Can / week

XS Can / week /

household

Package 12 cans x 250 ml / week

R.P. Purchase per week P.V. P.V. per

weekP.V. per

month4 persons 1 3 12 1,00 € 21,35 € 21,35 9,96 9,96 39,84

Examble with 25 IBOs IBOs P.V. per month

P.V. month / IBO

Every IBO / 10 customers 10 39,84 398,4025 IBOs 25 398,4 9.960,00

PUT SOME POSITIVE ENERGY TO YOUR P.V. AND BLAST OFF YOUR BUSINESS

21% WITHIN A MONTH

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GET READY TO BLAST YOUR ENERGY WITH NEW XSTM POWER DRINK

• Explosive taste, with aroma of herb mixture from Chinese Ginseng κand Acai Berry

• ZERO sugar and low calories• Adequate level of Β vitamins, caffeine andtaurine which help you when exhaustion “max out”

XS™ POWER DRINK

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XS™ PROMO

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XS™ PROMO

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XS™ POWER DRINK

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XS™ POWER DRINK