XCO TradePackage A - SMRT Media · xco influencer. BUS Package 1 12 Weeks $10,000 Usual Price:...

PACKAGE 2018

April – August 2018THE X COLLECTIVE

3 million

262Trains

2,200Billboards

106Stations

OUR#XCOinfluencerPACKAGES

TRAIN Packages . . . . . . . . . . . . . . . . . . . . . 03 – 07

STATION Packages . . . . . . . . . . . . . . . . . . . . 08 – 11

BUS Packages . . . . . . . . . . . . . . . . . . . . . . . 12 – 16

OptiMAX™ TRUCK Packages . . . . . . . . . . . . . 17 – 18

DIGITAL OUTDOOR SCREEN Packages . . 20– 22

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23Annex A

Terms & Conditions . . . . . . . . . . . . . . . . . . . . . . . 24

Contact . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

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TRAIN Packages

• Window Stickers• Cabin Window Stickers• In-Train Panels

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262TrainsTRAIN Package 1

1ML + 1 CCL4 Weeks

$5,000Usual Price: $25,700

1 ML + 1 CCL cabin window stickers x 4 weeks at $2,4001 cabin in 1 ML (12 windows in a cabin) 1 cabin in 1 CCL (10 windows in a cabin)2-week add-on extension at $550 for media with no change in creative

1 cabin in 1 ML (12 windows in a cabin) 1 cabin in 1 CCL (10 windows in a cabin) iViewSMRT: 15sec spot (Full Day)

add-on+Option:

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CABIN WINDOW STICKERS

2-week campaign extension at $1,850 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. Client to provide video/static clip for uploading.

ML: Main Line CCL: Circle Line

PACKAGE 2018April – August 2018

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ML + CCL Network Plus(210 Panels)

4 Weeks

$9,000Usual Price: $17,700

In-Train panels x 30 ML (180 panels) In-Train panels x 10 CCL (30 panels)

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IN-TRAIN PANELS

2-week campaign extension at $2,850 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Maximum 3 designs per placement. Creative not inclusive.


add-on+Option:ML & CCL Network (150 panels) x 4 weeks at $5,500In-Train panels x 20 ML (120 panels) In-Train panels x 10 CCL (30 panels)2-week add-on extension at $1,350 for media with no change in creative


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2 x ML4 Weeks

$12,800Usual Price: $33,600

2 x ML Window Stickers (Full Train) x 4 weeks at $19,1002-week add-on extension at $7,700 for media with no change in creative

In-Train panels x 2 ML (54 panels in a train)

add-on+Option:

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IN-TRAIN PANELS

2-week campaign extension at $6,000 for media with no change in creative. Subject to additional production cost if there is a change in creative. #XCOinfluencer Package 2018 price includes production unless otherwise stated. Maximum 3 designs per placement. Creative not inclusive.For the add-on option, Window Stickers have to be in the same train as the In-Train panels.



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1 ML + 1 CCL4 Weeks

$20,000Usual Price: $35,600

1 ML (Full Train) x 4 weeks including production at $9,7702-week add-on extension at $3,960 for media with no change in creative

1 ML (Full Train)1 CCL (Full Train)

add-on+Option A:

1 CCL (Full Train) x 4 weeks including production at $4,7902-week add-on extension at $1,720 for media with no change in creative

add-on+Option B:

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WINDOW STICKERS

2-week campaign extension at $8,400 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Maximum 25% coverage per train window. Maximum of 4 designs per placement. Creative not inclusive.



STATION Packages

• 4 Sheets• Faregates• iView

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STATION Package 1

1ML + 1 CCL4 Weeks

(Hubs & Lifestyle Stations only)

$5,000Usual Price: $10,700

1 ML: 4 Sheet within network (5 panels)1 CCL: 4 Sheet within network (5 panels)

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4 SHEETS

2-week campaign extension at $2,250 for media with no change in creative. Subject to additional production cost if there is a change in creative. #XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. Refer to Annex A for list of stations.



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STATION Package 2

1ML4 Weeks

(Cosmo/Lifestyle/Hubs Stations)

$7,000Usual Price: $13,200(Excludes production)

1 ML Faregates x 4 weeks

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FAREGATES

2-week campaign extension at $3,500 for media with no change in creative. Subject to additional production cost if there is a change in creative. #XCOinfluencer Package 2018 price includes production unless otherwise stated. Maximum 4 designs per faregate placement. Creative not inclusive.


1 ML Concourse iPlasma Wrap (same station) x 4 weeks at $1,500 (excluding production) 2-week add-on extension at $750 for media with no change in creative

add-on+Option A:

1 ML Concourse Floor Sticker (same station) x 4 weeks at $10,560 (excluding production) 2-week add-on extension at $5,280 for media with no change in creative

add-on+Option B:


STATION Package 3

1ML4 Weeks

(Cosmo/Lifestyle/Hubs Stations)

$20,000Usual Price: $65,600

4 Sheets (30 pieces islandwide) x 4 weeks

WINK+ Full Page Banner Package· Full page banner on app· Banner ad and logo exposure on app· 2,307 WINKs(excludes production) x 4 weeks

iView 10sec spot (Full Day) (excludes production) x 4 weeks

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4 SHEETS + WINK+ + iView

2-week campaign extension at $9,130 for media with no change in creative. Subject to additional production cost if there is a change in creative. Extension includes 4 Sheets (30 pieces islandwide), WINK+ (2 weeks of full page banner on app, banner ad and logo exposure on app and 1,154 WINKs), and iView (10sec spot full day)#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. Refer to Annex A for list of stations.



BUS Packages

• Full Rear Bus Panel • Single Wrap Bus • Double Wrap Bus• eLumiNEX™ Bus

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BUS Package 1

12 Weeks

$10,000Usual Price: $21,200

2 x Single/Bendy (Premium/Cosmo) 8 x Single/Bendy (Lifestyle/Hubs)

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4-week campaign extension at $2,270 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive.

FULL REAR BUS PANEL(2 Premium/Cosmo + 8 Lifestyle/Hubs)


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BUS Package 2

12 Weeks

$10,000Usual Price: $18,000

1 x 12-m (Premium/Cosmo) 1 x 12-m (Lifestyle/Hubs)

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SINGLE WRAP BUS(1 Premium/Cosmo + 1 Lifestyle/Hubs)

4-week campaign extension at $2,240 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. 2 sides + rear only. Visuals to comply with LTA’s regulation allowing body-painted advertisement to cover only 2/3 of the bus area.


BUS Package 3

12 Weeks

$20,000Usual Price: $41,600

1 x DD Bus (Premium/Cosmo) 1 x DD Bus (Lifestyle/Hubs)

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DOUBLE WRAP BUS(1 Premium/Cosmo + 1 Lifestyle/Hubs)

4-week campaign extension at $4,400 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. 2 sides + rear only. Visuals to comply with LTA’s regulation allowing body-painted advertisement to cover only 2/3 of the bus area. Images used here are for illustration purpose only.


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BUS Package 4

12 Weeks

$23,000Usual Price: $57,200

1 x DD Bus (Premium/Cosmo) 1 x DD Bus (Lifestyle/Hubs)

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eLumiNEX™ BUS(1 Premium/Cosmo + 1 Lifestyle/Hubs)

4-week campaign extension at $5,400 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. 2 sides + rear only. Visuals to comply with LTA’s regulation allowing body-painted advertisement to cover only 2/3 of the bus area. Images used here are for illustration purpose only.


OptiMAX TRUCK Package

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OptiMAX TRUCK Package

4 Weeks

$15,000Usual Price: $31,400(Excludes creative and event concept)

Exterior advertising Activation (once a week)

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OptiMAX TRUCK(Exterior Advertising & Activation)

2-week campaign extension at $6,000 for media with no change in creative. Subject to additional production cost if there is a change in creative.#XCOinfluencer Package 2018 price includes production unless otherwise stated. Creative not inclusive. EXTERNAL WRAP ONLY. Excludes ERP charges.Production cost for the external wrap is indicative only and depends on creative execution. Routes subject to approval from LTA.

add-on+ OptiMAX Creative (Exterior) at $1,330Option A:OptiMAX Creative (Interior) at $1,050add-on+Option B:OptiMAX Event Concept Fee at $4,000add-on+Option C:


DIGITAL OUTDOOR SCREEN Packages

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4 Weeks

Digital Large Format Screen1 ORC Belt (Heeren/Wisma Atria) & 1 CBD Belt (Wilkie Edge/Bugis/Bugis+)

$5,000Usual Price: $17,440

Day Part: Morning (8am to 11am) x 10sec spotDay Part: Evening (5pm to 8pm) x 10sec spot

iView SMRTDay Part: Morning (6am to 10am) x 10sec spot Day Part: Evening (5pm to 8pm) x 10sec spot

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DAY PART PACKAGEDigital Large Format 10sec spot(1 ORC & 1 CBD Belt) + iView

2-week campaign extension at $2,500 for media with no change in creative. #XCOinfluencer Package 2018 price not inclusive of creative. Up to 2 visuals per campaign. Client to provide video/static clip for uploading.

add-on+Loops of 5sec spot (Digital Screens + iView) at $2,620 (4 weeks)2-week add-on extension at $1,310 for media with no change in creative

Option:

DIGITAL OUTDOOR SCREEN Package 1



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Digital Large Format ScreenAny 1 screen (Heeren/Wisma Atria/Wilkie Edge/Bugis/Bugis+)

$6,500Usual Price: $24,000

10sec spot (Full Day)

iView SMRT10sec spot (Full Day)

Vending Machines10sec spot (Full Day)

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4 Weeks

FULL DAY PACKAGEDigital Large Format 10sec spot (Any 1 Screen) + iView + Vending Machines

2-week campaign extension at $3,250 for media with no change in creative. #XCOinfluencer Package 2018 price not inclusive of creative. 1 visual per 4-week campaign. Client to provide video/static clip for uploading.

add-on+Loops of 5sec spot (Digital Screen + iView + Vending Machines) at $3,360 (4 weeks)2-week add-on extension at $1,680 for media with no change in creative

Option:


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4 Weeks

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Digital Large Format Screen1 ORC Belt (Heeren/Wisma Atria) & 1 CBD Belt (Wilkie Edge/Bugis/Bugis+)

$9,400Usual Price: $32,400

10sec spot (Full Day)

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FULL DAY PACKAGEDigital Large Format 10sec spot(1 ORC & 1 CBD Belt) + iView

2-week campaign extension at $4,700 for media with no change in creative. #XCOinfluencer Package 2018 price not inclusive of creative. 1 visual per 4-week campaign. Client to provide video/static clip for uploading.

add-on+Loops of 5sec spot (Digital Screens + iView) at $4,540 (4 weeks)2-week add-on extension at $2,270 for media with no change in creative

Option:


iView SMRT10sec spot (Full Day)

ANNEX A 4 SHEETS

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MAIN LINE City HallRaffles Place

Ang Mo KioBishanBoon LayBugisDhoby GhautJurong EastSomersetTampinesTanjong Pagar

BedokChoa Chu KangClementiNovenaOutram ParkPaya LebarToa PayohYishunWoodland

AdmiraltyAljuniedBraddellBukit BatokBukit GombakBuona VistaChangi AirportChinese GardenCommonwealthDoverEunosExpoJoo KoonKallang KembanganKhatib

KranjiLakesideLavenderMarina BayMarsilingNewtonPasir RisPioneerQueenstownRedhillSembawangSimeiTanah MerahTiong BahruYew TeeYio Chu Kang

COSMO:

LIFESTYLE:

PREMIUM: HUBS:

LIFESTYLE:

HUBS:

CIRCLE LINE Bras BasahEsplanadeHolland Village

Buona VistaKent RidgeSerangoonPaya Lebar

Botanic Gardens Haw Par Villa Labrador ParkLorong Chuan Marymount Pasir PanjangTelok Blangah

COSMO: Bangkit Bukit Panjang Choa Chu Kang Fajar Jelapang Keat Hong Pending Petir Phoenix Segar Senja South View Teck Whye Ten Mile Junction

LRT


TERMS & CONDITIONS

PACKAGE CONDITIONSPackages must be booked for/by same client in ONE (1) contract.Packages may be utilised for different campaign dates and different products as long as campaign (including extension) commences within #XCOinfluencer Package 2018 validity period.Discount is not applicable to any Extension of Standard Package.Additional production cost will be incurred if there is a change in creative/campaign extension. All campaign extensions must commence within package validity period.Client is allowed to extend campaign for up to a maximum of four (4) weeks.

GENERAL TERMS & CONDITIONSPackages are applicable to all advertisers. Duration stated in package cannot be pro-rated.Package prices are valid from 20 April to August 2018 based on campaign commencement date.All extensions must commence within package validity period.Agency commission is applicable to all packages unless otherwise stated. Packages are subject to prevailing terms and conditions in standard agreement.All media bookings made prior to launch of this package cannot be converted to #XCOinfluencer Package 2018 prices. All creative visuals are to be supplied by clients in the required formats.All package prices are inclusive of production costs unless otherwise stated.


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PACKAGE 2018THE X COLLECTIVETHE X COLLECTIVE

Speak to your dedicated Account Manager today:

6338 2583 / 6331 1373 / 6331 1358

[email protected]

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XCO TradePackage A - SMRT Media · xco influencer. BUS Package 1 12 Weeks $10,000 Usual Price:...

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