Www.SocialClout.com Social Media Monitoring Platform.

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www.SocialClout.com Social Media Monitoring Platform

Transcript of Www.SocialClout.com Social Media Monitoring Platform.

Page 1: Www.SocialClout.com Social Media Monitoring Platform.

www.SocialClout.com

Social Media Monitoring Platform

Page 2: Www.SocialClout.com Social Media Monitoring Platform.

Social Media Monitoring

Discussion Boards, News

Social Networks

Blogs, Blog Posts

Forums, Video

sharing sites

Information Gathering

Data Processing

i.e. Text Mining,

Sentiment Analysis, etc.

Dashboard 1. LISTEN

2. MEASURE, ANALYZE, REPORT

3. MANAGE, ENGAGE, RESPOND

Participants:Companies, Customers,

Competitors, Institutes.

Conversations and Activity streams

Communication Triggers Social Media PlatformsSocialClout.com

Social Media Monitoring Tool

Product, Services, Issues, Stories, Events, Campaigns, etc.

Page 3: Www.SocialClout.com Social Media Monitoring Platform.

Social Media Overview Marketing wisdom says – you have to be present where your customers are. Researches show that Americans spend 4 minutes of every hour on various social media platforms. Facebook Boasts of more than 1 billion users. Social media has removed the barricade between brands and consumers, letting them connect directly to each other. Social media facilitates Real time marketing and Real time marketing takes marketing one step further by allowing brands to share

an experience with their audience.

What is SocialClout?

You are missing out on a low cost high reach channel. You are at the risk of losing customers to your competitors. You yourself are allowing competitive advantage to your competitors. You are neglecting a channel that has more 2.5 billion active users.

SO? If your marketing team doesn’t have a social media strategy

Business Cases

SocialClout is a Social Media Monitoring Application that Allows you to listen to the buzz around your

products/services/brands in the various social media platforms Analyses data for your products/services/brands and produces

insights that facilitate decision making Allows to identify brand advocates and engage with users Allows you to offer superior customer service using the social

media platforms Helps you to understand the pulse of your customers and

engage to drive business results• Gives you an opportunity to be close to your customers

Page 4: Www.SocialClout.com Social Media Monitoring Platform.

SocialClout – Social Media Solution • Comprehensive data

gathering from all major social media sites

• Real-time coverage for capturing conversations

• Data gathering services for periodic metrics collections

LISTEN

• Data processing and analyzing data w.r.t. KPIs

• Sentiment Analysis • Geographical and

demographical analysis

MEASURE

• Web dashboards with actionable reports

• KPI tracking and data analysis

• Respond to influencers or detractors with engagement workflow

MANAGE

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SocialClout Features

Benefits

Easier to identify relevant leads and drastically reduced cost of customer acquisition.

Efficiently monitor and analyze your competitors, understand market place gap and product development opportunity.

Comprehensive coverage of all major social media platforms

Real-time tracking, and covers all business KPIs

Automated sentiment analysis

In-depth analysis of data, and insightful reports

Campaign Management and Lead Generation through Social Media

Comprehensive help, support and documentation

Ability to engage with customers on multiple platforms

SocialClout Features

SocialClout is an eClerx proprietary product that provides and end to end solution for your social media monitoring and marketing needs.