Www.appistry.com The Fabric of Business Cloud Computing for the Enterprise Sam Charrington, VP...

www.appistry.comThe Fabric of Business

Cloud Computing for the Enterprise

Sam Charrington, VP Product Management & MarketingMichael Groner, Founder & Chief Architect

Tuesday, October 14, 2008

Problems Joining the Webinar?Email [email protected] for assistance


Agenda

• What is cloud computing?• Market evolution & related technologies• Types of clouds• Why cloud computing for the enterprise?• How to get started• Q&A

2


This Just In: Cloud Computing is Here!

3


Cloud Computing is…

“Cloud computing is a model for delivering IT infrastructure, applications, and data that shifts the emphasis from stand-alone silos to pooled, shared resources, dynamically allocated among various tasks and accessed via a network.”

4


Cloud offers an emerging best practice for infrastructure & application delivery based on the Google/Amazon model:

Multitenant Incrementally scalable Agile & adaptive Reliable and fault-tolerant SLA-driven Programmable & API accessible Virtualized

Cloud Characteristics

A “Google-Like” Platform for Applications

5


What is Cloud Computing Anyway???

• Commoditization• Internet Delivery • Virtualization• Grid Computing• SOA• Data Center Automation

Cloud Computing is the evolution and convergence of many seemingly independent computing trends:

• SaaS, PaaS, IaaS, XaaS• Utility Computing• Distributed Computing• Web 2.0• IT Outsourcing• Storage

6


Related Technologies

Technology Key Feature What’s Missing?

Grid Computing Platform of many machines providing common services

Difficult to administer;Typically focused on large scale batch processing

Virtualization Dynamic placement of VM’s provides resource flexibility

VM’s fail to fundamentally solve scale and reliability

Hosting Computational infrastructure available for rent

Lack on-demand services

Software as a Service (SaaS)

Application availability through the cloud

SaaS is an application on the cloud, not a cloud by itself

Utility Computing Packaged computing, application, and storage sold as a service

Close to the cloud model, but missing scale and reliability

7

Cloud Computing takes from the best of these offerings to provide a new style of computing


Cloud Ecosystem: Public Clouds

Public Cloud

Enterprise

8

Public Clouds• Provided by 3rd parties for

individual, corporate use• Easy to acquire• Cost effective• No capital outlay


Public Cloud

Cloud Ecosystem: Virtual Private Cloud

Enterprise

Virtual Private Cloud

9

Virtual Private Clouds3rd party clouds, or segments of the Public Cloud with additional features for security, compliance, etc.• HIPPA• SOX• PCI


Public Cloud

Cloud Ecosystem: Private Cloud

Enterprise

Private Cloud Private Cloud

External

Internal

Virtual Private Cloud

10

Private (Internal) Clouds• Extension of virtualization• Capital, ops efficiencies• Some applications, data

can’t/won’t leave the enterprise


Cloud Computing Pyramid

Infrastructure

Platform

App

Cloud

CloudApplication

Infrastructure as a Service

Platform as a Service

Software-as-a-Service

11


Types of Cloud Computing

Infrastructure

Platform

App

Cloud Application Platform •

E.g. Appistry EAF •

Shared x86 Server Pools •

Virtualization •

E.g. Dell, VMWare, Citrix •

• Stack-Specific Providers• E.g. Force.com, EngineYard,

Google AppEngine, AWS

• Compute and Storage• On-demand/Utility• E.g. Amazon EC2, GoGrid

12


Platform vs Infrastructure

After a few hours, the fog of hype starts to lift and it becomes apparent that the clouds are pretty much shared servers just as the Greek gods are filled with the same flaws as earthbound humans. Yes, these services let you pull more CPU cycles from thin air whenever demand appears, but they can't solve the deepest problems that make it hard for applications to scale gracefully. Many of the real challenges lie at the architectural level, and simply pouring more server cycles on the fire won't solve fundamental mistakes in design.


Applying Cloud Characteristics:Infrastructure vs. Platform

Characteristic Infrastructure / IaaS Platform / PaaS

Multitenant, Shared Multiple customers Multiple applications

Incrementally scalable

Create new servers on demand Applications scale linearly

Agile & adaptive VM placement Load balancing and workload mgmt

Reliable and fault-tolerant

Reliable infrastructure Reliable applications

SLA-driven Proactive system monitoring Resources allocated to meet SLAs

APIs Infrastructure management via APIs Applications management via APIs; Build applications on cloud services

Virtualized Server virtualization Application virtualization & automated management

14


How Cloud Works: Emerging Cloud Stack

Commodity Infrastructure• x86 has won!• Linux, Windows• High-density, shared pools of servers• Server virtualization for encapsulation, automation

Cloud Infrastructure Management• VM orchestration and bare-metal server

provisioning• Infrastructure monitoring and management

Cloud Application Platform• Application virtualization enables elastic scalability• Application deployment, management and

monitoring• Simplified development model for the cloud• Provide cloud services to apps

Commodity InfrastructureVirtualized or Bare-Metal

Cloud Infrastructure Management

Cloud Application Platform

Applications & Services

15


Why Cloud for the Enterprise?

16

CloudBusiness Case

Cost Savings

CompetitiveAdvantage AgilityCapability

CapEx OpEx

• Faster time-to-market• Better/faster decisions• “Competing on Analytics”

• Scale to meet market demands• Start small, reduce risk• Shift resources on-demand

• Do more with commodity• Increase infrastructure utilization• Utility acquisition

• Increase operational automation• Reduce deployment cost• Decrease power consumption


Case Study:Private Cloud for Logistics Applications

Challenges:• Bringing strategic application to market quickly• Supporting existing application code• Ensuring predictable request execution

Results:• Proof-of-concept application deployed in days• Predictably processes all shipments in

required timeframe• Application to save tens of millions of dollars

per year• Migrating additional applications into shared

environment

Data Process Result

Customer: Leading Transportation Services Provider Worldwide

• 2+ Million Stops• 60,000 Employees• 2,000 Developers

Application:Large-scale mission-critical logistics applications

17


How to get started?

• Align with existing initiatives› Virtualization efforts› “Green” initiatives› Cost-reduction efforts

• Inventory applications for “cloud-readiness”› Large-scale applications› Bursty applications› Green-field applications

• Convene a task force to migrate 1-3 applications› Architect, Developer, Operations

18


• Appistry provides a “Cloud Application Platform” for enabling highly scalable cloud computing services/applications

• Proven platform provides scalability/reliability while: Decreasing time-to-market Dramatically simplifying development efforts Reduced architectural complexity & project risk Reducing infrastructure & operational cost

Why Appistry?

19

http://www.appistry.com/customers/profile/fedex.html





Industry Recognition

“Fresh, radical and powerful technology aimed at meeting the needs of highly demanding business problems.”

“Vendors such as Appistry are offering software tools and architecture to enable firms to build Cloud IT architectures without the handcrafting that Web giants such as eBay or Yahoo! resort to.”

InfoWorld 100 Most Innovative Solutions Award• 2007 – GeoEye• 2005 – Sprint

• Cool Vendor in Application Platforms and SOA• Visionary: Application Platform Magic Quadrant

Recognized Leader for Innovative Cloud Application Platform20


Additional Resources

• Appistry EAF Community Edition› Download Free from http://www.appistry.com/developers

• Interested in Appistry EAF on GoGrid/Skytap/EC2› Contact Us

• Cloud Computing for the Enterprise White paper

21


For More Information

Sam Charrington <[email protected]>http://www.appistry.com/blogs/sam

http://twitter.com/samcharrington

Michael Groner <[email protected]>http://www.appistry.com/blogs/michael

http://twitter.com/msgroner

General [email protected] (1-888-277-0111)

22


Question & Answer

Please submit your question to the organizer in the QA panel located on the right hand side of your screen

Www.appistry.com The Fabric of Business Cloud Computing for the Enterprise Sam Charrington, VP...

Documents

Transcript of Www.appistry.com The Fabric of Business Cloud Computing for the Enterprise Sam Charrington, VP...