WUD Systemic Saving
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Transcript of WUD Systemic Saving
© 2009 Mobikwik.comVirtual Telecom Services Provider
Mobikwik.comVirtual Telecom Service Provider
SYSTEMIC SAVING
@ WUD GurgaonDesigning for Sustainability
© 2009 Mobikwik.comVirtual Telecom Services Provider
What do we mean by a SYSTEM?“A set of components that work together for overall objective of the WHOLE”
Mechanical/Electrical Systems- cars, clocks, assembly lines
Human Systems individual, teams, families- Companies
Electronic/Telecommunication systems- personal computers, LANs, WANs- Internet, Kindle
Ecological Systems- earth as a planet- global warming
Biological Systems- birds, fish, animals- food chain
When ONE element/component changes , it simultaneously changes and affects many other elements
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USABILITY in
Designing Smarter Products & Services or
SYSTEMS Emphasis on
•EFFECTIVITY
•EFFICIENCY
•SATISFACTION
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Which
•Saves TIME
•Reduces UNECCESSARY Interactions
•Improves PRODUCT KNOWLEDGE
•is USABLE
•is RELIABLE
•Saves MAINTENANCE and support costs
•Improves CUSTOMER EXPERIENCE
NO PROBLEMO HAPPY TO HELP
Attributes of a Smart SYSTEM?
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How do we Design Smarter SYSTEMS?
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Smart SYSTEMS
PURPOSE USABLE
ENGAGING INNOVATIVE
SMARTSYSTEMS
BusinessUser
ContentVisual Appeal
Easy To UseAccessibility
Service ModelsTechnology
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Case Study- Makemytrip.com
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Case Study- Makemytrip.com
The immediate IMPACT
• Extensive Product Information
• Product Search made easy
• Booking/Cancellation Simplified
• PNR is key
• Book Anytime Anywhere
• Multiple Payment Options
• 24/7 Customer Support
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Case Study- Makemytrip.com
The SYSTEMIC IMPACT
• No Agents required
• After Sales Support
• Saving Customer’s trip information- Easy Retrieval
• Reminder through SMS
• Sensitivity towards customer’s requirements
• Cheaper tickets- Competitive market
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Case Study- Just Dial
SEARCH
on PHONE
Or on WEBSITE
Just Dial
Customer Vendor
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Case Study- Just Dial
The immediate IMPACT
• Customer gets the precise information
• Phone based search- no net required
• Information is received in SMS format
• Vendor can call the customer directly
• Customer makes only one call
• Convenience
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Case Study- Just Dial
The SYSTEMIC IMPACT
• Better reach due to Phone based Interaction
• Localization
• Services are trying to acquire easy to remember numbers- like cab services etc.
• First customer requirements then customer details
• Faster responses to customer enquiry
• Replacing Print format
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Case Study- Mobikwik.com
[email protected] -IITD/Intel/ Nvidia
[email protected] -NID/ Bharti/ NYFA/ Eastvillage
[email protected] - IITD/Trilogy/Adobe
Mobikwik Team
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Case Study- Mobikwik.com
What are we Trying to do?
o Create a new network-less service providero Key plays on
o Technologyo User Experienceo Simplicity
o Three kind of serviceso Voiceo Datao Applications
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Case Study- Mobikwik.com
We have started with.…..
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Case Study- Mobikwik.com
We have started with…..
You can also schedule Recharge…
© 2009 Mobikwik.comVirtual Telecom Services Provider
Case Study- Mobikwik.com
We have started with…..
© 2009 Mobikwik.comVirtual Telecom Services Provider
Case Study- Mobikwik.com
We have started with…..
© 2009 Mobikwik.comVirtual Telecom Services Provider
Case Study- Mobikwik.com
The SYSTEMIC IMPACT
• Replacing print recharge coupons
• Micropayments made easy
• Improving Product Knowledge
• Accessing more services via SMS
• Cheaper Recharge (Talktime) options
• Reward for Customer Loyalty
• Grow as a Service Provider but also as a Platform
• Freedom to choose what to buy, when to buy
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Thank You…
ContactSunali Aggarwal
91-9818245950