World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

70
Box# 35 Folder# 668 World's Fair Corporation: Executive Committee Meeting Reports (25) Jan 22,1964

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World Fair New York 1964World's Fair CorporationExecutive Committee Meeting Reports01-22-1964

Transcript of World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Page 1: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Box# 35

Folder# 668

World's Fair Corporation:

Executive Committee Meeting Reports (25)

Jan 22,1964

Page 2: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

•.

NEW YORK WORLD'S F'AIR 1964·1965 CORPORATION INTERNATIONAL EXPOSITION AT F'LUSHII'IOG MEADOW PARI<

FLUSHING 52, N.Y. • TELEPHONE·AREI\ Coot 212 • WF 4·1964 • CA&L£ ADDREss"WORLOSFAIR"

PEACE fMAOUOH UWOEtltiTANOINO

91 DAYS TO OPENING OF FAIR

AGENDA

EXECUTIVE COMMITTEE ME

At 10:15 A.M.

AGENDA ITEM 1. Approval of minut Committee meeti.

AGENDA ITEM 2. Industrial sect}ln

~· Ratificati~of execute agreements

1. rrf.e Singer Compan ~endment 12- -63

af The World of Food, Inc. / \

t Amendment No. 3 12-1.._6-63

~~· 3. The Parker Pen Company \.\, / Amendment No. 1 12-16-63

/ r 4. Others

b. Status report - (See reference memorandwn)

ROBERT MOSES '"EIID!NT

Mr. Deegan

Mr.Stone

Mr.Stone

--..-.. @--- DAYS TO OPENING DAY

Page 3: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 3. Transportation Section

!· Ratification of executed agreements

1. Sinclair Refining Company Amendment No. 1 10-30-63

.Q. Status report (See reference memorandum}

1. Hall of Science

2. Terrace Club

AGENDA ITEM 4. International Section

!· Ratification of executed agreements

1. West Berlin Pavilions, Inc. Amendment No. 1 1-2-64

2, Greek Pavilion New York World';;;; Fair 1964-1965, Ltd. Amendment No. 2 1-7-64

3. Others

£. Status report (See reference memorandwn}

· AGENDA ITEM 5. United States Pavilion and State Section

§;. Ratification of executed agreements

1. The New England Council World's Fair Corporation Supplemental agreement 12-10-63

Mr. Tozzoli

Mr. Tozzoli

Mr. Beach

Mr.Beach

Gen. Potter

More •.•

Page 4: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

2. Wisconsin Pavilions, Inc. Amendment 12-24-63

3. Others

.Q. Status report (See reference memorandum)

AGENDA ITEM 6. Operations and Concessiqns

§;. Ratification of executed agreements

1. Approval of agreement between Pinkerton's and A.D. T. Company, Inc. (Electric protection service) 10-22-63

Gen. Potter

Gen. Potter

Mr. Constable

2. Pinkerton's National Detective Agency, Inc. Amendment No. 3 12-18-63 Re: Distribution of fWlds paid by A. D. T.

3. International Cable Ride Corporation Addendum No. 2 11-15-63 (Swiss Skyride)

4. Antique Rent-A-Car, Inc. Amendment No. 1 11-7-63

5. Arlington Hat Company, Inc. Amendment No. 1 12-20-63

6. Swiss Exhibits, Inc. - Consent to assignment to Federation Suisse des Associations des Fabricants d'Horlogene- Re: Installation of clocks 9-10-63

7. Henraetone Enterprises, Inc. Settlement agreement 12-23-63

8. Time, Inc. Amendment re: Preview Book 12-26-63

- 3 -More •.•

Page 5: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

9. Brass Rail Food Service Organization, InC. Supplement No. 8 .Ex:change of transformer capacity, sharihg of communications conduits, etc.

10. Broadcast Music, Inc. Use of licensed music on Fair grounds

11. Sesac, Inc. Use of licensed music on Fair grounds

12. Continental Circus, Inc. Amendment - Circus Museum

13. Atomedic Research Center Amentment No. 1 1-9-64 Construction of Hospital

14. Hamel & Langer Supervision of fountains, pools, sound system, fireworks and lighting

15. Equipment for Fairs, Inc. Amendment No. 1 Additional rent-Hertz advertising on strollers

16. Child Care at the Fair, Inc.

17. Others

b. Status report - (See reference memoranda)

c. Appointment of special policemen - (See reference memorandum)

AGENDA ITEM 7. Lake Amusement Area

a. Status report - (See reference memorartdum)

- 4-

Mr. Constable

Mr. Constable

Mr. Constable

Judg·] Rosenman

Page 6: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 8. Fair Engineering and Construction

~· Ratification of executed agreement

L Johnson Electrical,Corp. Second stage electtical work (See reference memorandwn)

2. Amphitheatre roof

b. Status report - (See reference memorandum)

AGENDA ITEM 9. Ex:pediting construction

a. Status report - (See reference memorandum)

AGENDA ITEM 10. Department of Parks Engineering and construction

!· Status report (See reference memorandum)

AGENDA ITEM 11. Arterial Program

a. Status report - (See reference memorandum)

AGENDA ITEM 12. Communications and Public Relations

a. Status report - (See reference memorandum)

AGENDA ITEM 13. Post Fair Plan (See reference brochure)

AGENDA ITEM 14. Financial status (See reference memorandum)

§:. Financial Review and Projection (See reference memorandum)

.£. Report- Advance Ticket Sales

- 5-

Gen. Potter

Gen. Potter

Mr. Denny

Mr • .Andrews

Mr. Hodgkiss

Mr. Berns

Mr. Moses

Mr.Spargo

Mr.Deegan

Page 7: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 15. Proposed schedule for Di,~ectors meetings 1964-1965

June 23, 1964 Mid-yea.z:: meeting January, 1965 -Annual Meeting June, 1965 - Mid-year meeting

AGENDA ITEM 16. Next meeting Executive Committee March 6, 1964 - 9:30 A. M.

AGENDA ITEM 17. Other business

- 6 -

Mr.Deegan

Mr. Deegan

Page 8: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

,.

IJ N I 6 PH t A E eoUI

PtAC~ THROUGH UNDC:R8TANOIHO

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52,N. Y. • TELEPHONE-AREA CODE 212 • WF 4·1964 • CABLE AODRESs"WORLDSFAIR~

91 DAYS TO OPENING OF FAIR

~EVISED AGENDA

EXECUTIVE COMMITTEE MEETING

JANUARY 22, 1964- 9 A.M.

(Finance Committee Joins Meeting at 10:15 A. M.)

ROBERT MOSES PRESIDENT

· Thomas J. Deegan, Jr. , Presiding

~ENDA ITEM 1. Approval of minutes of Exreutlve Committee meeting, December 16, 1964

Mr. Deegan

AGENDA ITEM 2. Industrial Section

~· Ra:~cation of executed agreements

~. The Singer Company Amendment 12-12-63

~. The World of Food, Inc. Amendment No. 3 12-16-63 Letter of Termination 1-16-64

~·3. The Parker Pen Company Amendment No. 1 12-16-63

4. Others

£. Status report (See reference memorandwn)

Mr. Stone

Mr. Stone

Page 9: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

~GENDA ITEM 3. Transportation Section

§:. Ratification of executed agreements

1. Sinclair Refin.i.ng Company Amendment No. 1 10-30-63

£. Status report (See reference memorandum)

1. Hall of Science

2. Terrace Club

~GENDA ITEM 4. International Section

J AGENDA ITEM 5.

.@:. Ratification of executed agreements

1. West Berlin Pavilions, Inc. Amendment No. 1 1-2-64

2. Greek Pavilion New York World';.; Fair 1964-1965, Ltd. Amendment No. 2 1-7-64

3. Others

£. Status report (See reference memorandum)

United States Pavilion and State Section

.@:· Ratification of executed agreements

1. The New England Council World's Fair Corporation Supplemental agreement 12-10-63

- 2 -

Mr.Tozzoli

Mr. Tozzoli

Mr. Beach

Mr.Beach

Gen. Potter

More ..•

Page 10: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

2. Wisconsin Pavilions, Inc. Amendment 12-24-63

3. Others

b. Status report - (See reference memorandwn)

AGENDA rrEM 6. Operations and Concessiqns

~· Ratification of executed agreements

1. Approval of agreement between Pinkerton's and A.D. T. Company, Inc. (Electric protection service) 10-22-63

Gen. ]?otter

Gen. Potter

Mr. Constable

2. Pinkerton's National Detective Agency, Inc. Amendment No. 3 12-18-63 Re: Distribution of funds paid by A.D. T.

3. International Cable Ride Corporation Addendum No. 2 11-15-63 (Swiss Skyride)

4. Antique Rent-A-Car, Inc. Amendment No. 1 11-7-63

5. Arlington Hat Company, Inc. Amendment No. 1 12-20-63

6. Swiss Exhibits, Inc. - Consent to assignment to Federation Suisse des Associations des Fabricants d'Horlogene - Re: Installation of clocks 9-10-63

7. Henraetone Enterprises, Inc, Settlement agreement 12-23-63

8. Time, Inc. Amendment re: Preview Book 12-26-63

- 3 -More •••

Page 11: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

9. American Machine & Foundry Company Amendment - Monorail - 1- 4-64 Additional space

10. Equipment for Fairs, Inc. Amendment No. 1 - 1-20-64 Additional rent- Hertz advertising

on strollers

11. Hertz Corporation Attornment agreement- 1-20-64

12. Continental Circus, Inc. Amendment - Circus Museum

13. Broadcast Music, Inc. Use of licensed music on Fair qroundc:;

14. Atomedic Research Center Amendment No. 1 1-9-64 Construction of Hospital

15. Others

b. Status report - (See reference memoranda)

£• Appointment of special policemen 1 (See reference memorandum)

jAGENDA rrEM 7. Lake Amusement Area

~· Status report (See reference memorandum)

-4-

Mr. Constable

Mr. Constable

Mr. Constable

Judge Rosenman

Page 12: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

/

~~GENOA ITEM: 8. Fair Engineering and Construction

/ !· Ratification of executed agreement J.

1. Johnson ElectricalJCorp. Second stage electtical work (See reference memorandum)

2 •. Amphitheatre roof

b. Status report - (See reference memorandum)

~ENDA ITEM 9. Elopedlting construction

!·Status report (See reference memorandum)

AGENDA ITEM 10. Department of Parks Engineering and construction

!· Status report (See reference memorandum)

\/'AGENDA ITEM 11. Arterial Program

a. Status report . - (See reference memorandum)

/AGENDA ITEM 12. Communications and Public Relations

a. Status report - (See reference memorandum)

\/AGENDA ITElvi 13. Post Fair Plan (See reference brochure)

/AGENDA ITEM i4. Financial status (See reference memorandwn)

~· Financial Review and Projection (See reference memorandum)

.£.Report - Advance Ticket Sales

- 5-

Gen. Potter

Gen. Potter

Mr.Denny. . . .

Mr.Andrews

Mr. Hodgkiss

Mr.Berns

Mr.Moses

Mr.Spargo

Mr.Deegan

Page 13: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 15. Proposed schedule for Di.i>ectors meetings H~64-1965

June 23, 1964 Mid-yeaz:; meeting January, 1965 -Armual Meeting June, 1965 - Mid-year meeting

AGENDA ITEM 16. Next meeting Executive Committee March 6, 1964 - 9:30 A. M.

AGENDA ITEM 17. Other business

- 6-

Mr. Deegan

Mr. Deegan

Page 14: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

·- - ......

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MEMORANDUM

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION

Date Jan. 20, 1964

TO: Pres. Screvane

FROM: Murray Davis Prepare reply for my signature Prepare reply for signature of Reply direct See me on attached Give me memorandum on attached Initial attached and return For your approval For your disposition For your information Note and send to General Files

REMARKS

If you haven't one of these menus

I thought you might like to se.e one.

You will note yout are the lead-off

hitter.

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Page 15: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

NE:W YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52. N.Y. • TELEPHONE ·AREA Coot 212 • WF' 4·1964 • CABLC ADDRESS NWORLOSFAIR"

III:At:( THJtOUOH UNDtllt,TANOINO

91 DAYS TO OPENING OF FAIR

AGENDA

ANNUAL MEETING OF MEMBERS AND DIRECTORS

JANUARY 22, 1964 - 11 A. M.

j Thomas J. Deegan, Jr. , Presiding

IN'TRODUCTORY REMARKS

J. v:.

Submission of minutes of Joint Annual Meeting of Members and Directors of January 24, 1963

Submission of minutes of Board of Directors meetings of April 22 and September 26, 1963

3. Submission of minutes of Executive Committee meetings of August 15, September 26, October 15, November 15 and December 3, 1963

4. Approval, as recommended by the Executive Committee, of the filing of an amendment to the certificate of incorporation increasing the number of directors from 250 to 300, and a similar amendment to the By-laws

It is proposed to amend Paragraph FIFTH of the certificate to provide as follows:

11 FIFTH: The number of its directors is to be not less than five nor more than three hundred. 11

Mr. Sere vane

Mr. Preusse

Mr. Preusse

Mr. Preusse

Mr. Preusse

It is proposed to amend ARTICLE SEVEN, Section 1 of the By-laws to provide as follows:

11 Section 1. General Provisions. The business of the Corporation shall be managed by a Board of Directors, consisting of not less than five nor more than three hundred Members. .xxx"

Page 16: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

. . 5.

6.

7.

8.

9.

Submission of Annual Report of Directors

Election of Directors for ensuing year (see lists A and B attached)

Election of Members (see list C attached)

Election of Chairman of Executive Committee and Officers

Progress Report

a Opening statement

1. Advance Ticket Sales Closing date for discounts February 29, 1964

b Industrial Area

c Transportation Area

d International Area

e Operations and Concessions including Lake Amusement Area

f U. S. Pavilion and State Area

g: Fair Corporation pre-Fair construction program

h Department of Parks pre-Fair construction program

i World's Fair Program Lincoln Center for the Performing Arts

j_ Report - World's Fair Housing Bureau

k New York City Exhibit William A. Shea Stadium

1 World's Fair Marina and F1ushing Bay Development

m Arterial Program

n Public Relations Program

-2-

Mr. Spargo

Mr. Gimbel

Mr. Gimbel

Mr. Gimbel

Mr. Deegan

Mr. Stone

Mr. Tozzoli

Mr. Beach

Mr. Constable

Gen. Potter

Gen. Potter

Mr. Andrews

Mr. Young Ex. Vice President

Mr. Ryan

Commissioner Morris

Mr. Gx:oenendyke

Mr. Hodgkiss

Mr. Berns

Page 17: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

10. Resolutions on death of

Alan G. Kirk Director and Member Irving S. Olds Member Joseph L. Auer Member

11. Next meeting of Board of Directors -June 23, 1964

12. Closing statement, including Preliminary Report on the Post Fair Park Plan

. 13. Film short on Fountain Show -Pool of Industry

-3-

Mr. Gimbel

Mr. Deegan

Mr. Moses

Mr. Morgan

Page 18: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

TRIBOROUGH BRIDGE AND TUNNEL AUTHORITY TRIBOROUGH STATION, BOX 35

N E W Y 0 R K, N. Y. I 0 0 3 5

TE:LEP~tONE TRAFALGAR 6·9700 MEMBERS:

ROBERT MOSES. CHAIRMAN

COPY

PETEFI J. REIDY EXECUTIVE Of RECTO~

GEORGE V. McLAUGHLIN. VICE CHAIRMAN

WILLIAM J. TRACY, VICE CHAiRMAN

January 20, 1964

MEMORANDUM TO COMMISSIONER MOSES

FROM ARTHUR S, HODGKISS

In my memorandum to you of January 13, 1964 on progress of arterial construction in the vicinity of the World's Fair, I stated that the westbound roadway of Grand Central Parkway from Kew Gardens to 1?2nd Street would be opened to traffic on January 16, 1964, Weather delayed completion of the work and it will be opened to traffic on Tuesday, January 21, 1964.

The eastbound roadway is still scheduled for opening on January 30, 1964 although there is a possibility of three or four days delay.

ASH:F

/s/ A,S,H, Arthur s. Hodgkiss

Deputy Executive Director

Page 19: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

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AGENDA ITEM: 2Q:.

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: Mr. Robert Moses DATE: January 13, 1964

FROM: Mr. Martin Stone

SUBJECT: INDUSTRIAL SECTION- SuMMARY OF SPACE ALLOCATIONS AND NEGOTIATIONS.

Tabulated below is the status of space to date in the Industrial Area under the jurisdiction of this Section. It does not, therefore, include space allocated to concessions or religious exhibits, both under the jurisdiction of Mr. Constable's department.

Total Rentable Area: 3, 245, 696 sq. ft.

Leases Signed

Companies and Associations

.All-State Properties, Inc. American Cyanamid Co. (Formica Div.) American Express Co. Bell System Exhibit, The Chunky Corporation, The Clairol Division, Bristol-Myers Co. Coca-Cola Company, The Continental Insurance Companies, The E. I. du Pont de Nemours & Company, Inc. Dynamic Maturity Eastman Kodak Company Electric Power & Light Exhibit, Inc. Equitable Life Assurance Society of the u. s. Festival of Gas General Cigar Co., Inc. General Electric Company International Business Machines Corp. Johnson's Wa:x Julirnar Farm Liebmann Breweries, Inc, (Rheingold) Mastro Pizza, Inc, National Cash Register Company Parker Pen Company, The Pepsi-Cola Company

Sg. Ft.

7, 500 * 22,700 10,000 *

104,935 6,000 *

10,000 * 46,314 12,699 46,956 18,378 69,497 47,204 20,000 79,290 * 15,023 * 57,930 54,038 33,206 6,000 *

49,385 6,000 *

18,892 10,000 93,696

Page 20: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: Mr. Robert Moses DATE: January 13, 1964

FROM: Mr. Martin Stone

SUBJECT: INDUSTRlAL SECTION - SUMMARY OF SPACE ALLOCATIONS AND NEGOTIATIONS.

Page 2

Leases Signed (Cont.)

Companies and Associations (Cont.)

Radio Corporation of America F. & M. Schaefer Brewing Company, The Scott Paper Company Seven-Up Simmons Company Singer Company, The Travelers Insurance Companies Westinghouse Electric Corporation

s,g. Ft.

30,002 41,194 * 24,992 45,088 . 10,931 *

(see note) 49,487 22,000 *

1,069,337

Note: The Singer Company is sponsoring the Arena, including the exhibit space under the stands running alonq New Ycrk Avenue, for $750,000. (This price does not include the cost of their own exhibits.)

Multiple-Exhibitor Pavilions

Better Living Center Hall of Education House of Good Taste, Inc. , The Pavilion of American Interiors, Inc. World of Food, Inc.

Total Leases Signed

80,489 * 50,001 74,160 38,110 50,066

292,826

1,362,163

Page 21: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

' .

TO:

FROM:

SUBJECT:

MEM:ORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

Mr. Robert Moses DATE: January 13, 1964

Mr. Martin Stone

INDUSTRIAL SEC'IION- SUNIMARY OF SPACE ALLOCATIONS AND NEGOTIATIONS.

_Page 3

* Not incl'Udimgi a:rea.s given without charge to exhibitors in retuTn for landscaping and maintenance:

All-State Properties, Inc. American Ex:press Co. Better Living Center Chunky Corporation, The Clairol Division, Bristol-Myers Co .. Festival of Gas General Cigar Co. , Inc. Julimar Farm Mastro Pizza, Inc. F. & M. Schaefer Brewing Company, The Simmons Company Westinghouse Electric Corporation

8, 231 13,899 1 387. , . 8,745

13,000 4,010 2, 599

27,737 4,000 4, 284 2, 388 5,664

Page 22: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Page 4

INDUSTRIAL SECTION

PROGRESS REPORT (as of January 13, 1964)

1. THE CONTINENTAL INSURANCE COMPANIES - David Gray, Vice President, The Continental Insurance Companies, requests that the Fair holds the property directly to the rear of their site up to the Parker Pen exhibit line. They plan an addition to their building to house a hospitality center and offices ana are working with Mr. William Douglas and their architect. As soon as plans are finalized they will sign a lease for whatever additional square feet they require.

2. OPPORTUNITIES U. S. A. - Despite frantic efforts by this group to change their plans, it is clear that it is simply too late to consider a project of this character, particularly in the light of the background of negotiations. Howard Cooper, President of Opportunities U.S. A, has thought to reduce an obvious restaurant concession to an exhibit reflecting the nature of franchise operations, together with the sup­port of a Small Business Administration exhibit. However, no new plans have been filed and the unreliability of previous representation and the pressure of time make it plain that there is no purpose in pursuing this project further.

3. MULTIPLES

The World of Food lease which was terminated as of December 6, 1963 was subsequently reinstated with a guarantee by Mr. Lionel Levy that all steel now being erected would be removed in the event that this project failed. Mr. Levy has been soliciting his sublessees to obtain an accelerated payment schedule in order to finance his construction. Several of his subcontractors have subordinated their claims. Some steel has been erected but this situation remains critical. Mr. Levy has until the close of business on January 15, 1964 to provide the Fair with the necessary assurances that the building will be completed on time.

Page 23: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Page 5

INDUSTRIAL SECTION

PROGRESS REPORT (as of January 13, 1964)

4. SPECIAL PROJECT

Pan American Highway Gardens - Eastman Kodak has agreed to install and maintain at its own expense 10 to 12 photomurals of the Pan American Highway. Brass Rail is using a Pan American decor for its restaurant on the site.

In conversation with Dr. Bertram D. Tallamy we had determined that additional material is needed other than the actual Central American planting which will be supplied by the Fair. We, therefore, plan to visit with Dr. Tallamy, the heads of the Central American countries, as well as the major industrial lists in this area. Dr. Tallamy has the enthusiastic approval of the office of Mr. Teodoro. Moscoso, U.S. Coordinator of Alliance for Progress, and the Bureau of Public Roads.

One project to be undertaken is possible construction of a small building, hopefully to be designed by Buckminster Fuller, to have a Pre-Columbian Gold Exhibit. Financing based upon an admission charge would be arranged with Bankers Trust Company, The Chase Manhattan Bank or the Bank of America, all of whom have interests in the area.

Page 24: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

!~-~'.1:-" u.,,!J

TO:

FROM:

DATE:

SUBJECT:

MEMORANDUM

DUFLICATE COPY

Commissioner Robert Noses, President, Nelo/ York World 1 s Fair Guy F. Tozzoli January 10, 1964

AGENDA. ITEM 3b

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==~~~~E~~~j:--~.---~~9T~~~TE --·-· ----j---···--1···-··-·$· -·---·-- -- -·----- ---·-' --· ------ - ----------------------- ---· ------------··--- ----· --~~'!----~~1. __ _

Transportation Section, World's Fair - SUMMARY OF SPACE ALLOCATION AND NEGOTIATIONS

REFERENCE::::

COPY TO:

Tabulated bel01~ is the current status of leases or agreements signed, or under active negotiati.on in the Transportation Section:

Leases Signed or Participation Agreements Signed

General Motors Ford Motor Company Chrysler Corporation Transportation & Travel Pavilion <:reyhound Heliport Sinclair Refining Company U. S. Rubber Company Century Grill International SKF Industries, Inc. Arlington Hat Company Brass Rail Concessions Mobile Care Auto Thrill Show Hall of Science Socony Mobil Oil Co., Inc. Eastern Air Lines, Inc. Stroller Concession Underground l~orld Home Avis Antique Rent-A-Car, Inc.

Sub total

~Pascs Under Active Negotiation

National Haritime Union

Total

Total Area:

Area (S.F.)

367,006 304,998 254,021 112,509 84,643 60,263 40,337 15,000 14,351 7' 770 7,000

64,481 10,000

175,000 203,954 29,988 13,622 6,000

36,164 58.550

1,865,657

64,602

2,000,000 S.F.

1,930,259 s.r~.

Page 25: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Conunissioner RobE!rt Hoses

l'r<~mpurtation & Travel Pavilion

Hall of Science

N<<tional Maritime Union

GFT: nb

- 2 - Janu.:try 10, 1964

The erection of steel for this building is approximately tl,•o-thirds compl ... •tcd. Completion of the steel erection is scheduled for January 22, There has been some rene1~ed activity in the area of h•ase negotiations but this time it is impossible to predict that this building will be a success.

Work on this structure is under completion and Conunissioner Brad Clark of the City of New York is holding a series of meetings with the contractors in an attempt to establish a firm completiou date, lve are investigating the possibility of oplming the lower exhibit level in the event that the total building is not completed by April 22, 1964. At the next meeting of the Executive Committee, I will be able to report more specifically on the schedule.

In conjunction with Mr. Constable and General Potter, we have been working with the National Maritime Union on an arrangl'llll'llt whereby the Union would absorb all thu eostH of landscaping and maintenance of a 64 ~ 602 sq. ft. area that has been designated as u park-like area and also as a cr01vd gathering point for the Operations Department. In return, the Union would have the right to erect two signs indicating their sponsorship of the area as well as a small booth at which information about the National Haritimt• Union lvould be available.

We are attempting to arrange the landticape design so that it would fit in with Gl.lmore Clark 1 s post-Fair plans and thus save additional funds that would otherwise he allocated to this large plot of ground.

Guy F. Tozzoli, Director lvorld Trade Department

Page 26: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

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AGENDA ITEM 4.Q

MEMORANDUM

NEW YORK WORLD'S FAIR I 964-1965 CORPORATION

TO: Mr. Robert Moses DATE: January 91 1964

FROM: Allen E. Beach

suBJEcT: Executive Committee Meeting -- Status of Participants in International Area

There will be the following International participants:

Country

Argentina Austria Belgium Caribbean Centralamerica-Panama

Costa Rica El Salvador Guatemala Honduras Nicaragua Panama

China, Republic of Denmark France Greece Guinea Hong Kong India Indonesia International Plaza

Ecuador Italy Luxembourg Monaco Nepal West Germany

Ireland Israel Japan (JETRO) Japan (JEA) Jordan

Space

20, 048 sq. ft. 21,620

164,811 33,812 9,950

24,529 18,500 53,873 25,000 25,353 23,394 27,336 40,000 79,477

12,203 14,438 49,983 37,103 13,843

Page 27: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Korea Lebanon Malaysia Mexico Morocco Pakistan Philippines Polynesia Sierra Leone Spain Sudan Sweden Switzerland Thailand United Arab Republic Vatican Venezuela West Berlin African Pavilion

23,754 10,988 10,007 40,392 10,000 10,000 21,000 21,300 11,496 78,000 13,923 20,002 16,499 14,054 20,000 52,778 20,000 10,012 54, 104

The follo.wing additional participants will have space in the International Area:

Exhibitor

Arlington Hat Brass Rail Christian Science Equipment for Fairs Rev. Billy Graham Masons Sermons from Science Swiss Sky Ride The Hall of Free Enterprise Wycliffe Bible Translators

Space

10, 976 sq. ft. 79,208 40, 109 11,010 55, 375 25, 114 32,800 62,910

5, 000 8,000

Page 28: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

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AGENDAITEM5]2 MEMORANDUM

NEW YORK WORLD'S FAIR 1964 -1965 CORPORATION

T01 MR. ROBERT MOSES DA11!a 1ANUARY 13, 1964

P'RONI w. E. POTTER

ou•JIECT: FEDERAL AND STATES AREA STATUS REPORT

A summary of the status of space allocation in the Federal and States Area is as follows:

*United States *Maryland *Missouri *New J"ersey *New York State *West Virginia *New England States (6) *Florida *Hollywood-California •nunois *Hawaii *Oklahoma *Alaska *Minnesota *Louisiana *Texas *Montana *Oregon *New Mexico *Wisconsin

196, 349 sq. ft. 35,951 55,998 91,266

129,392 34,409 81,518

116,146 75,373 55,540

121,696 67,914 32,277 46,296

123,078 46,969 42,008 70,061 41,288 50,993 54,129 *Four Concession Areas

Bus Stations *Arlington Hat

2,400 900

39,100 Existing Building

Child Care *New York City

*Construction Started WEP/scb

1,611,051 Sq. Ft.

Page 29: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

TO:

FROM:

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

MR. ROBERT MOSES

W. E. POTTER

DATE: JANUARY 13, 1964

suBJEcT: FEDERAL AND STATES AREA STATUS REPORT

United States

Mar:t:land

Missouri

New Jersey

New York State

West Virginia

New England States

-2-

The roof has been replaced and work is continuing on interior finishing. Exterior decorative panels are to be installed later. They expect to start installing exhibits 1n F:'ebruary.

The second level is essentially enclosed and work is progressing on interior finishing.

Framework for the restaurant building is up and the building is being enclosed. Work is continuing inside the main hall with some exhibits already delivered.

Work is continumg on the exterior work and landscaping. Buildings are open and therefore the exhibits cannot be installed until later.

The Circular Theatre is essentially concrete. Work is continuing on the mezzanine exhibit areas and the platform and elevators for the observation towers.

The building is expected to be fully enclosed by the end of the month. Work is continuing on the exhibits and installation will start about March 1.

The contractor is enclosing six (6) information centerunits and continues to erect steel in the restaurant area. The concessions for the restaurant and country store were formally awarded on January 8th.

Page 30: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: MR. ROBERT MOSES DATE: JANUARY 13, 1964

FROM: w. E. POTI'ER

suBJECT: FEDERAL AND STATES AREA STATUS REPORT

Florida

Hollywood-California

Dlinois

Hawaii

Oklahoma

Ala:lli!

-3-

The main exhibit hall is enclosed and work is continuing on the interior. The steel for the porpoise show seating is due at the site on January 13th.

The museum, restaurant, bar and Eastern set area buildings are enclosed. They expect to start delivering the sets before the end of January. The Graumann's Chinese Theatre replica for the entrance will be delivered the week of January 20th.

Brickwork is continuing through the cold weather through the use of temporary heat. The building should be closed in by the end of January.

The Aloha theme building and industrial exhibit hall are enclosed. Work continues on the restaurant shops, native village and amphitheatre.

Foundations for the outdoor map and three small wooden buildings are complete. The map will be installed in February. Work continues on landscaping and exterior work.

The concrete dome has been poured and work is now under way on the interior platforms and partitions. The concession contract was awarded for the Western portion of the area to include totem pole carvers, ivory carvers, Indian dancers, etc.

Page 31: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: MR. ROBERT MOSES DATE: JANUARY 13, 1964

FROM: w. E. POTTER

SUBJECT: FEDERAL AND STATES AREA STATUS REPORT

Minnesota

Louisiana

Texas

Montana

Oregon

New Mexico

Wisconsin

-4-

Footings for the polyhedrons a-e complete. The utilities are to be completed by the end of January. Delivery of prefabricated polyhedrons is due to start January 26th.

Steelwork for the first building is complete. Additional steel for all, except the music hall area, is due before the end of January. Closure panels are due to be delivered January 20th.

Work is continuing on the interior of the Mu.sic Hall. Exterior work on the Texas Pavilions continues.

The train exhibit is due at the Fair on April 22nd. The prefabricated stockade structures are due at the site before the end of January. Work continues on utilities.

The first of 80 piles which forms the structure for bleacher seats have been driven and all are expected to be in by the end of January. Folded plate roof is being manufactured in Oregon.

All five adobe buildings are closed in and work is continuing on the interior finishing. The exterior adobe finish will have to await warmer weather.

Foundatio!ls have been installed for part of the building and work is continuing. The super­structure of the Pruden Building is due at the site around January 25th.

Page 32: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR I 964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE

sueJEcr:AGENDA ITEMS - EXECUTIVE COMMITTEE MEETING - 1/22/64

FOR RA TIFICA 'TION

1. Swiss Exhibits. Inc. Fair Corporation consent to assignment to Watchmakers of Switzerland by Swiss Exhibits, Inc. of its right to erect clocks at public places on the Fair site. 9/10/63

2. International Cable Ride Corp. (Swiss Skyride)

2nd addendum to concession agreement between Fair Corporation and International Cable Ride Corp. reducing premise:?. '11/15/63

.3. .Arlington Hat Company Amendme;nt #l - s.ale.of balloo~, locations, anti . release of claim. 12/20}"63

4. Time, Inc. Letter Amendment to License Agreement re: Preview Book

5. Atomedic Research Center

12/26/63

Amendment #1 to Agreement between Fair Corporation and Atomedic Research Center re: tConstruction of Hospital

. 1/9/64

6. American Machine & Foundry Co.

Amendment and Modification of License Agreement with American Machine & Foundry for Monorail re: Addition to premises

7. American Machine & Foundry Co. Amendment and Modification.of License Agreement re: Amending minimum license fee and percentage license fee.

8. Continental Circus, Inc. Amendment and Modification of Agreement providing additional space for Circus Museum.

Page 33: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964 ·1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE PAGE 2-

SUBJECT:

FOR RATIFICATION

9. Hamel & Langer

Agreement for consulting services for supervision of Fountains, Pools, Sound System, Fireworks and Lighting.

10. Equipment for Fairs, Inc.

Amendment #1 - Locations and additional rent for advertising on strollers.

11. Equipment for Fairs, Inc.

Approval of sublease to Hertz for strollers.

12. Rite Ice Corp.

Concession agreement for distribution of ice on Fair Grounds.

13. Child Care at the Fair, Inc.

Agreement of Lease providing for Child Care Center.

14. Brass .Rail

Supplement #8 to Agreement of Lease covering exchange of transformer capacity, sharing of communications conduits, construction schedule, etc. ·

15. Joseph R. Holden (Century Grill International)

Amendment #2 to Agreement of Lease - Approval to sell souvenir item.

16. Broadcast Music, Inc. Use of licensed music on Fair Grounds.

17. Sesac Corporation

Use of licensed music on Fair Grounds.

18. Edward H. Burdick Associates, Inc. Agreement to locate Women's Hospitality Center in Better Living Pavilion.

Page 34: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE PAGE 3

SUBJECT:

FOR RA TIFICA T!ON

19. Tel-0-Tronic Industries, Inc. Automatic Merchants in Fair-operated washrooms.

20. Paul Lavalle

Conductor of World's Fair Band.

21. Cities Service Co. Sponsorship of Official World's Fair Band.

AUTHORIZATIONS

None

STA'rDS REPORTS

1. Concessions outside the Lake Area 2. License Agreements 3. Medical Program 4. Special Exhibits

APPOINTMENT OF SPECIAL POLICEMEN

Page 35: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NE 1N YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE

suaJEcr; STATUS REPORT - CONCESSIONS OUTSIDE THE LAKE AREA

GREYHOUND AT THE WORLD'S FAIR, INC.

Draft of Supplement No. 1 to Rider Agreement No. 1, relating to staging area, is under consideration by Fair Corp. and Greyhound. CoWlsel expects signed Supplement No. 1 by January 30, 1964.

GREYHOUND AT THE WORLD'S FAIR, INC.

Supplement No. 1 to Rider Agreement No. 6, relating to Monorail, will be prepared by counsel subsequent to meeting with Greyhound to discuss reduction in percentages of gross receipts to be paid by American Machine & Foundry Co. to Fair Corp. We anticipate agreement will be concluded by January 31, 1964.

--- ·-'

~""-·-------"<)-__ ___,.,.-- ·- .. -_ ... / l ____ _ ·- ....: .. --·------·---·

Page 36: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 13, 1964

FROM: STUART CONSTABLE

SUBJECT: STATUS REPORT- LICENSE AGREEMENTS (Estimated Revenue to the Fair less than $100, 000)

BALLOONS

Agreement signed by Arlington Hat Co. , Media and Fair Corp. on 12/20/63. Advance payment $4, 000. Additional $4, 000 payment due 7/1/64.

BUTTONS Agreement signed by Park Electrochemical Corp., Media and

Fair Corporation on 1/6. Advance payment $7, 500.

PIPES AND PIPE SMOKING ACCESSORIES

Agreement signed by S.M. Frank & Co., Inc., Media and Fair Corp. on 1/6. Advance payment :j>lO, 000.

CHILDREN'S PLAY CLOTHES'

Agreement signed by A. Schreiber, Inc. , Media and Fair Corp. on 1/6. Advance payment $10, 000.

FRENCH'S MUSTARD We have authorized Media to conclude negotiations with French's

Mustard Co. permitting the use of the Fair1s name and symbol for promotion in connection with supplying the mustard that will be used at Brass Rail refreshment stands.

Media submitted agreement to French1s Mustard Co. for signature on 1/2. Expect signed agreement by 1/17. Advance payment $25, 000.

COOKIES AND CRACKERS

Fair Corp. authorized Media to conclude negotiations with Burry Biscuit Co. Media expects to submit agreement to Fair Corp. for approval by 1/15. Exepct signed agreement by 2/3. Advance payment $20,000.

CAMERA

Media submitted agreement with Eastman Kodak to Fair Corp. for approval. Expect signed agreement by l/2ti. No advance payment.

.•• more, •.

Page 37: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 13, 1964

FROM: STUART CONSTABLE PAGE 2

suBJEcT: STATUS REPORT - LICENSE AGREEMENTS (contld)

POSTER STAMPS

We have authorized Media to conclude negotiations with Davis, Delaney Inc. Media submitted draft of agreement to Fair Corp. for approval on 12/9. Expect signed agreement by 1/27. Advance payment $10, 000,

THERMOWARE AND CERTAIN PLASTIC PRODUCTS

We have authorized Media to conclude negotiations with Miss Fair Gifts. Media expects signed agreement by 1/27. Advance payment $20, 000.

SILLY PUTTY

We authorized Media to conclude negotiations with Arnold Clark, Inc. Media submitted agreement to :F'air Corp. for approval on 12/26. Expect signed agreement by 1/27. Advance payment $6, 000; additional $4,000 minimum royalties guaranteed over the life of the contract.

SILK HOSE AND SLIPPERETTES

We have authorized Media to conclude negotiations with Holt Hosiery Co. Media submitted agreement to Fair Corp. for approval on 1/7.. Expect signed agreement by 2/3. Advance payment $10, 000.

COSMETICS

We have authorized Media to conclude negotiations with Aero-Chem Fillers, Inc. Media submitted agreement to Fair Corp. for approval on 12/30. Expect signed agreement by 1/27. Advance payment $25, 000.

corvrrc BOOKS

We have authorized Media to conclude negotiations with Warren Pub­lishing Co. Media expects to submit agreement to Fair Corp. by 1/24. Expect signed agreement by 2/10. Advance payment $10,000.

STUFFED TOYS

We have authorized Media to conclude negotiations with Bruston Mfg. Co. for stuffed toys. Media submitted agreement to Fair Corp. for approval. Expect signed agreement by 1/27. Advance payment $10, 000 .

• • • more ..•

Page 38: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964 ·1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 13, 1964

FnoM: STUART CONSTABLE PAGE 3

suBJEcT; STATUS REPORT- LICENSE AGREEMENTS (cont'd)

WORLD'S FAIR RECORDS

Fair Corp. authorized Media to award a non-exclusive license to RCA to produce an album of the official World's Fair Band, featuring Paul Lavalle. No advance payment, and percentage of royalty has not been determined.

SQUEEZE TOYS AND HAND PUPPETS

We have authorized Media to conclude negotiations with SWl Rubber Co. Media submitted agreement to Fair Corp. for approval on 12/2. Expect signed agreement by 1/27. Advance payment $5, 000.

F'LOWERING SEED STICKS

We have authorized Media to conclude negotiations with Carmichael & Davis. Media expects to submit agreement to Fair Corp. for approval by 1/17. Expect signed agreement by 2/10. Advance payment $10,000.

BOXED WOODEN MATCHES

We have authorized Media to conclude negotiations wit.lj. the Bantam Match Co. Media expects to submit agreement to Fair Corp. for approval by 1/24. Expect signed agreement by 2/17. No advance payment.

SNEAKERS AND RUBBER BOOTS

We have authorized Media to conclude negotiations for this non-exclusive license with the Japanese Exhibitors Association (Japanese import). Media expects to submit agreement to Fair Corp. for approval by 1/27. Expect signed agreement by 2/17. No advance payment.

HEAD BANDS AND SOCKS

We have authorized Media to conclude negotiations with Rudin & Roth. Media expects to submit agreement to Fair Corp. for approval by 1/27. Expect signed agreement by 2/10. Advance payment $14, 000.

ARTIFICIAL FLOWERS

We have authorized Media to conclude negotiations with Poly-Fol Co. Media expects to submit agreement to Fair Corp, by 1/17. Expect signed agreement by 2/3. Advance payment $10, 000 .

• • _.more •••

Page 39: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

..

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 13, 1964

FROM: STUART CONSTABLE PAGE4

sueJEcr: flTATUS REPORT- LICENSE AGREEMENTS (cant' d)

BELTS

We have authorized Media to conclude negotiations with the Pleasure Belt Co. Media submitted agreement to Fair Corp. for approval on 1/6. Expect signed agreement by 2/3. Advance payment $7, 500.

Page 40: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

..

MEMORANDUM

NEW YORK WORLD·s FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE

suBJECT; 'sTATUS REPORT - SPECIAL EXHIBITS

1. Billy Graham Exhibit

Structure is 90% enclosed-- roof is completed; poured spread footings for tower; working on interior finish.

2. Masonic Brotherhood Foundation Working on interior partitions; framing entrance bridge and working on utilities •.

3. Russian Orthodox Church

Structure fully enclosed; working on interiors.

4, Boy Scouts of America

Footings about 90% complete -- progress is fair.

5. Mormon Exhibit

Excavation and forming pool; working on interior .partitions about 50% complete; plexiglas panels have been installed in front of building. Painting tower and interior of main structure.

6. Protestant and Orthodox Center

Structure 90% enclosed; working on interior finishes.

7. Long Island R. R. Exhibit No actual work started as of this date.

-------.;!" .. -·-------

Page 41: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES DATE: JANUARY 10, 1964

FROM: STUART CONSTABLE

SUBJECT;STATUS REPORT- MEDICAL PROGRAM

1. Atomedic Hospital

All actions toward completion of hospital by early March are being taken. Prefabricated elements to arriye at Fair site by February 1, 1964. Turner Construction Co. to erect facility. Foundations and utility outlets will be completed by end of January 1964.

2. Construction of Aid Stations has been initiated by Brass Rail.

3. Medical personnel requirements being met satisfactorily. Adequate numbers of registered nurses and physicians have been interviewed and tentatively accepted for employment. Procurement of Health Inspectors being coordinated with New York City Department of Health.

4. All ambulance and other automotive equipment requirements have been arranged for, without cost, available upon request from New York Division of Buick Motors and Kaiser Jeep Corporation.

5. Chief of Professional Services and Chief of Environmental Health joined Medical Staff on full time basis as of January 1, 1964.

Page 42: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

' .

AGENDA I~EM 6.£

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

To: ROBERT MOSES Date: JANUARY 10, 1964

From: STUART CONSTABLE

Subjec~: JANUARY 22ND EXECUTIVE COMMITTEE MEETING AGENDA­APPOINTMENT OF SPECIAL POLICEMEN

PLEASE TAKE NOriCE THAT, pursuant to Chapter 428, :Paragraph 2(f) of New York Laws of 1960 and Section 23 of the Membership ·C01r.porations :Law of New York, and the authority conferred by New York World's Fair 1964-!1965 ·Corporation upon the Director of Maintenance and Security, whose signature appears below, the following persons recommended ·by Pinkerton's NationaJ. IDe.teotive Agency, Inc. have been appointed by the Director of Maintenance and .Security as special policemen for the policing of the area occupied 1b.Y .saii.d ·Corporation:

(SiEiE ATTACHED)

Security

The making of the foregoing appointments is hereby approved by me. Since this memorandum constitutes our record of the above appointments, may I request that it be returned to me after the next meeting of the Executive Committee.

~~===---~:!:-~~-~\ ~~ -:2 .. -/ L ~, Stuart Constable Vice President - Operations

TillS IS TO CERTIFY that the foregoing appointments were approved by the Executive Committee at a meeting held on , 196

cc: Mr. Constable Miss Haig File

Ernestine R. Haig Secretary

Page 43: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Attachment to Memorandum dated January 10, 1964 to Mr. Robert Moses from Mr, Stuart Constable - Subject: January 22nd Executive Committee Meeting Agenda - Appointment of Special Policemen

Barry, John E. Basel, Robert H. Bellantoni, Anqelo Breen, Daniel Broderick, Robert J. Byrnes, William Cavanagh, Joseph D. Clapp, James A. Coleman, John A. Consavo, Richard J. Cunningham, James Thomas Denise, Gary Dooley, Joseph During, Herbert Friedenburq, Jonas Gandolfo, Peter P. Gumbs, Albert E. Hale, Gerard Hazzard, Georqe Law, Charles G. Lyons, Edward James Mannarino, Alfred J. Mitchell, Robert (Jr.) Molinari, Richard V. Mulligan, Robert J.

HF,M/bd

Nesbitt, Eugene R. Pontas, Louis George Randolf, David Roche, Francis X. Sabatino, Salvatore R. Shine, John H. (Jr.) Soriano, Salvatore Tiedge, Donald Woods, John R. Adkinson, James Bross, Jacob B. Brown, Reginald B. Cocchi, Leo J. Condrill, Anthony Dinko, Joseph Dust, John J. Gilman, Robert Grennan, Michael Hammond, William J. Havemayer, Henry G. Katz, Howard Mooney, Theodore Muldoon, Gerald O'Connell, Charles 1. Turi, Aldo

Page 44: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 7§:.

f'.IEr·iORANDUM

NE\'1 YORK I'IORLD 1S FAIR 1964-1965 CORPORATION

TO: ROBERT NOSES DATE: JANUARY 10, 1964

F'ROi•!: SAMUEL I. ROSENNAN

SUBJECT: LAKE AMUSEMENT AREA STA'l'tJS REPORT

All of the land in the Lake Amusement Area has been leased.

The fifteen concessions are as follows:

1. Aerial Ride and lvaffle Restaurant 2. AMF f.1onorail 3. American Indian Exposition 4. Amphitheatre, Inc. 5. Boat Ride on ~leadow Lake 6. Chun King Restaurant 1. Continental Circus, Inc. 8. Dancing Waters 9. Jaycopter Ride

10. Puppet Theatre 11. Santa Maria 12. Texas Pavilions and Music Hall 13. Wax Museum 14. Flume Ride and Kiddyland 15. Showboat

Construction has begun on all projects and is either nearing completion or is proceeding satisfactorily.

There has been submitted for ratification at this meeting two amendments and modifications of license agree­ment with respect to the AMF Monorail. The first adds to the leased premises a small triangular parcel south of the Monorail station where AMF is constructing a small service building. The second provides for the modifica­tion of the minimum license fee and the percentage license fee provided for in the license agreement bet\'reen the Fair Corporation and AMF. In consideration of the Fair Corpora­tion 1 s agreeing to revise the percentages of gr•oss receipts payable to the Fair Corporation from

15% of the first 25~£ of the next 30% of all amounts

in excess of

$3,000,000 $3,000,000

:~6' 000 , 000

Page 45: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

-.. ··'

~U13Ji~CT: L/\KE ANU.SEr.:EJ-!'1' /1REA STATUS REPORT

to

lafo of the first 15% of the next 25% of the next 40% of all amounts

in excess of

13_,000,000 3,000,000 2,000,000

$8,000,000

PAGE 2

AMF has agreed to increase the minimum license fee from $250,000 to $1,250,000, the additional $1,000,000 having been paid upon the execution and delivery of the amendment and modification of the license agreement.

There has been submitted to the meeting for ratifi­cation an amendment and modification of the lease agree­ment between the Fair Corporation and Continental Circus, Inc. providing for the construction or a Circus museum as part of the Circus exhi.bi t.

Page 46: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEMS! MEMORANDUM

NEW YORK WORLD'S FAIR 1964 ·1965 CORPORATION

TO: Mr. Robert Moses DATE: January 13, 1964

FROM: William Whipple, Jr.

&UDJECT' Second Stage Electrical Work- Contract Q.-:_99-362

Since the rate of progress by Johnson Electrical Corp. under City contract for Second Staqe Electrical Work is insufficient to permit completion by April 22, 1964, we are faced with a situation which requires extraordinary action, particularly in view of the winter weather which will further impede progress. The City cannot pay additional amounts to maintain progress at a rate ensuring on-time completion.

In accordance with your instructions, an agreement has been worked out with Johnson whereby the Fair Corporation will:- · ·

~ Excavate and backfill through its own contractor for straightening and repairing lamp bases previously installed, and for installing remaining boxes, bases, and conduit. The Fair Corporation will receive contract amounts ;f paid by City for tllis wo:vk, and Johnson will be paid overhead and and profit as for a subcontractor. The Fair Corporation will also absorb 501; of Johnson 1 s payroll costs for these remaining items or work during the balance of the winter weather;

h Thaw out and provide tents and heating for electrical conduit boxes in which Johnson must make splices and absorb 25% of Johnson's payroll costs for actual splicing;

£.:._ Reimburse Johnson for direct labor, material, and equipment costs (plus 2~) incurred for melting ice in conduits through which cable must be pulled; reimburse Johnson 25% of payroll costs for cable pulling; and

fb_ Perform paving cuts required for installation of electrical conduits.

Johnson will carry on all other work, which totals half the value of what remains to be accomplished, without extra reimbursement.

The cost under the above agreement is estimated to be between $200, 000 and $250, 000. Of this amount approximately one-half will be work accomplished by our contractor and one-half participation in the cost of Johnson.

Recommend approval of the foregoing.

Page 47: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDAITEMB.Q

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: Mr. Robert Moses DATE: January 13, 196!'1

FROM: William Whipple, Jr.

suBJECT: Design and World's Fair Construction

Your approval is requested of the following report for presentation to the Executive Committee.

Six projects were placed under contract during the month including the U.S. Space Park and the lighting of open areas. Although the Space Park is under contract, design is not yet complete pencting receipt of additional information from U.S. agencies. However, pile driving will start approximately 20 January. The only contract of magnitude remaining to be let is that for lighting and flagpoles for the overpass, which is expected to be awarded by the Park Department this month.

On account of the virtual. stoppage of work under two Park Department contracts, namely for low voltage electric installation and for paving, the World's Fair Corporation has made expedient arrangements with contractors to assure continuation of work. Under the electric contract, the excavation and backfilling and the thawing of boxes, which were causing particular difficulty under winter con­ditions, were taken over as a responsibility of the Fair Corporation through a World's Fair contract. Certain extra costs due to winter operations are also being paid. Under these arrangements, work has been resumed on a satisfactory basis, which should insure the completion of this contract prior to the opening of the Fair. Certain additional costs are also being undertaken under the paving contract and this work also has been resumed within the last few days. As of December 31st, in the main area 94% of the curbs were in place and 75% of the area had been paved.

Broadway Maintenance has now installed about half of the street lighting standards. This work is progressing about as fast as bases are made available under the electric contract. Luminaires have been placed on approximately 500 of these poles.

The remainder of the display tulips were placed early in December; the installation of sod has been suspended until Spring. Tree planting is 90% complete.

Good progress continues to be made on the World's Fair Pavilion. The framework of the geodesic dome and the first plastic envelope are complete, and the second envelope is in the process of installation. The stage and dressingroom facilities are nearing completion.

continued .•...••....

Page 48: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

~ Mr. Robert Moses Page No. 2

William Whipple, Jr. January 13, 1964

Design and World's Fair Construction

Excellent progress was also made on the construction of the Singer Arena. The asphaltic concrete floor has been placed and the building is now being enclosed. The remainder of the precast concrete risers and treads should be completed by the end of this month. The only work which is slow on the Arena is construction of the exhibitors facilities by Singer and this is being pushed.

As of December 31st, there had been received for the review of plans $129,132. 53 in fees, and there were $24, 456. 00 billings outstanding. On the same date, there had been received $2, 209, 878, 48 i~ electrical connection charges and $339, 650. 00 in water connection charges. There were outstanding bills for $754, 318. 82 for electrical charges and $196, 650. 00 for water charges.

WW/wr

Page 49: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

MEMORANDUM

NEW YORK WORLD'S F'AIR 1964 ·1965 C.ORPORATION

TO: MR. MOSES DATEs JANUARY 13, 1964

JI'ROMI WILLIAM DENNY

suaJECT: REPORT To EXEcurrvE coMMITTEE MEETING OF JANUARY 22, 1964.

Herewith report on status of construction as of January 13, 1964.

AGENDA ITEM 9!

Page 50: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

-.. .. REPORI' TO EXECUTIVE COMMlTrEE

JANUARY 22, 1964

As previously presented

RED - action to be taken

INTERNATIONAL

47 Sites selected 47 Leases signed 47 Under construction 47 Submitted fdt. plans 47 Selected u.s. architects

WHrrE DOT - ground broken YELLOW DOT - action since last meeting.

FEDERAL AND STATES

31 Sites selected 31 Leases signed 30 Under construction

1 Hands of Federal & States staff

47 Selected National arch. only PROJECTS UNDER CONSTRUCTION

INDUSTRIAL

38 Sites selected 38 Leases signed 36 Under construction 2 Hands of Jndustrial staff

TRANSPORTATION

14 Sites selected 14 Leases signed 14 Under construction

CONCESSIONS

28 Sites selected 28 Leases signed 26 Under construction

4 7 International 36 Industrial 14 Transportation 25 Concessions 30 Federal and States

i52

START OF CONSTRUCTION SINCE LAST MEETING. • • • • • 9

STATUS OF ALL EXHIBITS

158 Sites selected 158 Leases signed

CONSTRUCTION COST TO DATE

$ 307. 000, 000

Page 51: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

ANDREWS S. CLARK, INC.

N.Y. WORLD'S FAIR 1964-1965 CORPORATION

EXECUTNE COMMITTEE MEETING

JANUARY 22, 1964

Status of Park Department Construction Contracts

1. Basic Roads & Utilities Estimated Completion 100%

2. Electrical & Communication Conduits Estimated Completion 1000,6

3. Tide Gate & Dam Estimated Completion 100%

4. Relocate Queens Botanical Gardens Estimated Completion 100%

5. Tree Planting - 1st Phase Estimated Completion 100%

6. Roosevelt Avenue Parking Field Parking field completed and in use

7. IRT- LIRR Overpass Lawrence Street Overpass Estimated Completion 100%

8. Tree Planting- 2nd Phase Estimated Completion 100%

9. _9round Cover Planting & Seeding Estimated Completion 27%

10. Second Stage Roads & Utilities Estimated Completion 82%

11. Two Wells in Lake Area Estimated Completion 99%

AGENDA ITEM 10!

City Share

$3,098,295

736,090

169, 002

296, 889

111,635

455,893

2, 179,387

138, 039

195, 615

559,828

117,830

Page 52: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

12,

13.

14.

15.

16.

17.

18.

19.

20.

21.

22.

23.

AHDREWS & CLARK. INC.

- 2-

N.Y. WORLD'S FAIR 1964-1965 CORPORATION

EXECUTIVE CO:M:MITTEE MEETING

JANUARY 22, 1964

Status of Park Department Construction Contracts

Lake Area Development Estimated Completion 100%

Permanent Park Pools Estimated Completion 99%

Second Sta.cre Electrical & Communications S~stems Estimated Completion 75%

Additional Planting Estimated Completion 14%

Pedestrian Overpass Entrance Building' Estimated Completion 96%

Alterations to Sew~e PumQing Station§ Estimated Completion 98%

Botanical Gardens Administration Building Estimated Completion 100%

Development of Arboretum Area Estimated Completion 100%

Additional Wells in Lake Area Estimated Completion 95%

Third Staqe Roadwa~s and Grading Estimated Completion 60%

Fifth Phase Landscaping Estimated Completion 25%

Bench Units Estimated Completion 3%

City Share

$ 279,484

2, 357,282

1, 766,860

136, 152

729,978

30,350

176,231

223,917

137,417

2, 601,323

301,054

317,337

Page 53: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

ANDREWS e. CLARK, INC.

- 3-

N.Y. WORLD'S FAIR 1964-1965 CORPORATION

EXECUTIVE COMMITTEE MEETING

JANUARY 22, 1964

Status of Park Department Construction Contracts

24. Light Poles Standards Estimated Completion 74%

25. Marina Parking Field & Utilities Estimated Completion 36%

26. Drinking Fountains Estimated Completion 3%

27. Fencing Leased Area Estimated Completion 20%

28. · Final Landscaping Estimated Completion 70%

29. Pedestrian Overpass Lighting Bid openinq on January 14.

30. City Building Exterior Estimated Completion 15%

31. Demolition For Junior Stadium Cont.tact documents submitted to City agencies for approval

32. Flushing Bay Dredging Corps of Engineers Contract Estimated Completion 99%

33. Museum of Science N.Y. City Dept. of Public Works Contract Estimated Completion 33%

TOTAL

City Share

$ 85,658

368,465

66,800

120, 195

671,552

52,000

545,865

200,000

1, 032, 766

1, 513,432

$21, 772, 621

Page 54: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

TRIBOROUGH BRIDGE AND TUNNEL AUTHORITY TRIBOROUGH STATION, BOX 35

NEW YORK, N.Y. 10035

TELEPHONE TRAFALGAR 6·9700 MEMBERS:

ROBERT MOSES, CHAIRMAN

COPY

PETER .J. REIDY EXECUTIVE DIRECTOR

GEORGE V. Mcl.AUGHL.IN, VICE CHAIRMAN

WiL.l.IAM J, TRACY, VIC~ CHAIRMAN

January 13, 1964

MEMORANDUM TO COMMISSIONER MOSES

FROM ARTHUR S. HODGKISS

Attached is the latest report on progress of arterial highway construction in the vicinity of the World's Fair.

All highways are completely opened to traffic except Grand Central Parkway from Kew Gardens to 172nd Street. The westbound roadway is scheduled to be opened on January 16th and the eastbound by January 30, 1964.

Merritt-Mt. Vernon have the largest remaining amount of work to do. All of their roadways are completed and the work consists pri· marily of cleanup, grading, fencing and center mall barriers, This will require a substantial amount of winter work if they are to be entirely completed before the opening of the Fair.

The 69th Road Bridge and incidental work can be completed in time for the Fair if the State will continue to require the contractor to work on the bridge during the winter months,

I have talked to Austin Sarr about both of these items and he w'Jll give his full cooperation,

Copies of this report have been sent to those shown on the attached list •.

ASH:F Attachment

/s/ A,S.H. Arthur S. Hodgkiss

Deputy Executive Director

Page 55: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

January 13, 1964

MEMORANDUM TO ARTHURS. HODGKISS

FROM JOHN T. O'NEILL

Re: Progress on Arterial Highway Construction in the I

Vicinity of the World's Fair

All major roadways are open to traffic except the Grand Central Parkway between Kew Gardens and 172nd Street (Contracts Nos •. 3 and 5-Tully & DiNapoli). The State has scheduled the opening of the westbound roadway for January 16th and the eastbound roadway for January 30, 1964.

Attached is a chart showing the dollar amount of worlt remS!J.n!ng to be completed on each contract. ·This work should be completed prior to the opening of the Fair. The major items of work are concrete paving, asphalt paving and resurfacing, drainage, railing, lighting, joint sealing, pavement treatment, topsoiling, fencing, landscapinq, cleanup and traffic signs.

Progress has been lagging during the past two weeks on most of the jobs. The State must direct maximum work effort durinq the winter months if all contracts are to be completed prior to the opening of the Fair,

Contract No; 2, (Merritt:_}.Tt, Vernon) - has the largest amount of work to complete, Work progress and work forces have been reduced to a critical point. Most of the remaining work is in the heart of the Fair area and must be completed as early as possible.

Contract No. 13 (Arth~!rl.Or}nson) - will not be completed by the openinq of the Fair unless maxin.u1 •. winter operations are required by the State. Based on past progl'ess, completion by the opening of the Fair is very dubious.

,Qontract No, 6 !DeLillo) - has suspended all operations allegedly due to financial difficulties. The State has ordered full scale resumption before January 17, 1964, or the contract will be terminated and completed by another contractor.

Page 56: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

-2-

The other lagging contracts can be completed prior to the open­ing of the Fair with close coordination and supervision by the State.

The landscaping and traffic sign contracts are also lagging and require maximum expediting action by the State.

JTO'N:F Attachment

Lsl JOHN To O'NEILL John T. O'Neill

Page 57: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

January 13, 1964

WORLD'S FAIR ARTEillfiL HIGHWAY PROGRESS

Contra.ct Time Amount

of Actual

Contract W:Jrk Contracts Start Comp:_ Months Co.st * Rc Jlln.:.n:..

1. GCP B. Q. Exp. -No. Blvdo 11/8/61 12/31/63 26 $10,000,000 $350,000

2. GCP No. Blvd. - Kew Gardens 1/11/62 10/30/63 22 9,900,000 800,000

3. GCP Kew Gardens -150th St. 6/14/62 12/31/62 19 5,000,000 400,000

5. GCP 150th St. -172nd St. 12/1/61 10/30/63 23 6,500,000 200,000

6. GCP 172nd St. .. Clearview 12/3/61 10/30/63 23 4,100,000 100,000

8. VWE Kew Gardens .. Interchange 12/4/C1 12/31/63 25 4,100,000 100,000

10. VWE GCP-L. I. Exp. 6/11/62 12/15/63 18 7,000,000 50,000

11. VWE L. I. Interchange 11/15/61 10/30/63 24 11,600,000 250,000

12. VWE L. I. Exp. -Whitestone Exp. 2/28/62 12/1/63 21 11,400,000 Comp.

13. VWE Jewel Ave. 7/lfJ/C2 12/1/63 16-1/2 2,500,000 500,000

14. NB GCP ... Whitestone Exp. 9/5/Cl 1/1/64 28 20,0001000 ~00,000

15. WE Flushing River I?r. 1~;/13/61 1/31/64 26 5, 300,000 15,000

16. WE Whitestone Br. -Flushing R. 11/13/61 10/30/63 24 8,500,000 25,000

17. CE73rdAve.-Hillside Ave. 6/27/61 7/7/63 24-1/2 8,700,000 25,000

Refer to map for names of contractors and engineers.

* Contract cost adjusted to probable final estimate.

Page 58: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

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Page 59: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

AGENDA ITEM 12!

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

ro: Mr. Robert Moses oATE: January 13, 1964

FROM: Bill Berns

suBJEcT: Communications and Public Relations Status Report (ConsUltants- Thomas Deegan, William J. Donoghue, J. Walter Thompson)

The following is a report on past activity and future plans of the Communications and Public Relations Department in the world-wide pro­motion of the New York World's Fair.

In the early Public Relations planning for the Fair1 it was determined by this department together with its consultants, the Thomas J. Deegan Company 1 the William Donoghue Company and J. Walter Thompson, that:

1. Publicity and promotion timing was vital to the success of this operation.

2. The Fair would work closely with exhibitors on promotion and advertising to assure success; and would advise and coordinate the promotional and advertising activity of Fair participants.

3. The Fair would keep all news media apprised of day-to-day news activity related to the Fair and its exhibitors. The report indicates that a heavy concentration of Fair promotion will be effective in three-and-one-half months prior to opening of the Fair in 1964; and that Fair participants are responding to the promotional cooperation which we engendered.

-more-

Page 60: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Mr. Moses

Past Activity:

Magazines:

Radio-TV:

Macy Thanks­giving Parade:

Progress Film:

Displays:

. . ~ );:,

-2-

During the past year over 1, 000 magazines throughout the United States and abroad have published major articles and advertisements on the Fair.

Television stations throughout the United States and Canada are serviced on a regular basis with Fair information and news. Six special one-minute films were furnished to over 300 television stations in the United States during the past year. Many network programs, such as the Tonight Show, Today, CBS Reports, Huntley-Brinkley, quiz shows, etc., have done progress features and other types of coverage of the Fair over the year. Overseas programming has included coverage in West Germany, West Berlin, Italy, England, France, Canada and Warsaw.

The theme of the parade was the World's Fair, and over 65 million people watched this via NBC and CBS television.

The Fair has produced three progress films. The first two, distributed in 1962 and 1963, reached an estimated total audience of 35 million, through television and clubs. The third Fair film is now being released to television stations throughout the country. The United States Travel Service is servicing the areas abroad.

A special World's Fair preview display in the Time-Life Exhibit Hall in Rockefeller Center, exhibited from July to September, drew the largest audience of any previous display with nearly half-a-million people attending in just under eight weeks.

For the past year, and continuing through 1964, the Fair has maintained a display and information booth at Disney­land on the West Coast, with an estimated attendance of one million.

-more-

Page 61: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Promotional Material:

Preview Book:

Planned A c 't:i'Ji ty:

-3-

The F:'air has produced and distributed over ten million folders, 200, 000 posters, 1, 000 display units, and numerous other items including counter cards, window streamers, flags, etc., throughout the country.

In partnership with Time, Inc., the Fair has produced and distributed over one-and-a-quarter million preview books.

Over the next three months the Fair's promotion will hit a peak. This will include:

Magazines:

Readers Digest: (January issue) "The Most Marvelous Fair Ever"

Life: (Cover issue, January 17) 30 pages devoted to Fair.

Architectural Forum: (January issue) Feature article on Fair.

Time: (January) Cover story.

Newsweek: (January) Cover story.

Vogue: Entire January iss'ue devoted to the Fair and New York.

Parade: (January) "Building of Biggest Fair Ever:" an entire issue in April.

Ana, Ladies Home Journ~ Argo§Y, Popular Mechanics, for January. ']'hr<llgh!:?ut February and March and April, all other national magazines planning major articles or entire issues.

!'Jews papers:

Over 50 major newspapers, from the New York Times to the Los Angeles Times, are planning major supplements devoted to the Fair prior to Opening Day. This includes the New York Times.

-more-

Page 62: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

-4-

Mr. Moses

Ne!~spapers: {Cont'd)

planning the biggest supplement in its history (180 pages); the Daily News (largest circulation in the world) with two major supplerrents, Papers in Chicago, St. Louis, Washington, San Francisco and Boston are planning major supplements.

Radio- TV

0 enin Da Television: In addition to the coverage of the Opening Day festivities, NB will produce a one and a-half hour special, from 7:30 to 9:00PM, on the Fair, sponsored by U.S. Steel. This is expected to attain the largest audience of any single entertainment television show ever produced.

Today Show: (NBC-TV) Will originate at least half-an-hour a week, e.very week, from the Fair.

Programs already making specific plans for pre -opening and post­opening programming include: "Tonight", "Steve Allen," "Candid Camera,'' "Ed Sullivan," "·Perry Como," "Danny Kaye," "Queen for a Day," "Captain Kangaroo," "To Tell the Truth." Several series are now planning to emanate from the Fair grounds.

Radio-TV Kit: A complete kit will be serviced to over 6, 000 radio and TV·stations in the United States and abroad during February.

Speakers B:ureau: Through the cooperation of the participants such as General Electric, Bell System, Travelers Insurance, American Express, Formica, and such non-participants as Mohawk, Delta, and other air lines, the Fair's speaker's program has generated what now amounts to 2, 800 speeches a week throughout the country.

Advertising; The Fair's pre -Christmas advertising campaign directed toward ticket sales helped reach the current advance sale of $4, 500, 000. 00 in tickets. (Note: Although the advance ticket sale continues to March 1 we have already reached the highest boxoffice advance of any event in history). The Fair tie-in advertising program has resulted to date in generating over 150 million dollars in Fair-oriented advertising for 1964.

-more-

Page 63: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Mr. Moses

Display Promotion:

-5-

A key area of promotion centers around the department stores and super na rkets through­out the country. Planned for the coming m onths are:

Life Department Store Promotion: In the largest promotion of this kind ever under­taken by Life, over 200 department stores in as many cities will feature a Preview of the Fair during January, February and March.

Newsweek Magazine: A campaign in department stores which will distribute over 10 million booklets about the Fair.

Seventeen: Promoting the Fair via department stores to young America.

Macy's (New York): Will display the large Fair model in an in-store promotion lasting from January to August, 1964.

Gimbel Bros. Department Stores: In addition to featuring the Fair's symbol, the Unisphere, on the Broadway front of their New York store, for two years, the five Gimbel stores in Philadelphia will feature the Fair during January and February.

Food Fair Super Markets: The Fair will be the main theme in over 500 Food Fair stores during March, 1964.

In all, these promotions will be viewed by some 150, 000, 000 people during the next three months.

In addition to the aforementioned, the Fair's $500,000 modern Press Building, along with the new Radio-TV Press Satellite area, are prepared with the professional staffs of the Deegan and Donoghue companies to service the thousands of working press -covering the Fair and to make certain the news of l;!le Fair is transmitted world-wide every day.

Page 64: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

\

~?fuf 'l;···

IMPORTANT

Attached is the collateral paper for Item 14 on the Agenda for the -

Executive Committee meeting, January 22, 1964

-... I

' .

. I

Page 65: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

--... -.

.. .. PEAC£ THROUOH UNOERSTANDINO

Finance Commillee

GEORGE E. SPARGO CHAIRMAN

AGENDA ITEM 14

~g~'w YORK WORLD'S FAIR 1964-1965 CORPORATION

INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52 , N.Y. • TELEPHONE -AREA Cooe: 212 • WF 4·1964 • CABLE AooRe:ss''WORLOSFAIR"

ROBERT MOSES PRE~IDENT

January 22, 1964

MEMORANDUM TO MEMBERS OF THE FINANCE COMMITTEE AND THE EXECUTIVE COMMITTEE

FROM GEORGE E. SPARGO .. , '-. FREDERIC H. SRANOI , .• ·J ,

" ~~ ;lf'\' '-GEORGE 8. MOORE I -. ' WILLIAM H. MOORE

WILLIAM H. MORTON It is with considerable satisfaction that I report to you the WILLIAMs. RENCHARD results of the financial operations of the Corporation to January 1, DAVID RocKEFELLER 1964. The Corpptroller has prepared an estimate of cash flow JOHN M. SCHIFF

DALE E. SHARP comparable to the one considered at the last joint meeting of the Executive Committee and the Finance Committee. A copy of this

ALEXANDER M. WHITE is attached. It shows that the recommendations of the two commit-

Sub-Committe~ tees as to the temporary financing were followed to the extent necessary since our last meeting. At that meeting, the Corporation

MILLER MOORE d l cHAIRMAN authorize the borrowing of short-term money from commercia

RoLLIN c. susH banks in the amount of six million dollars. Three million dollars of RoBERT E. cHRISTIE. "'this was borrowed at an interest cost of five percent per annum and ABRAM cLAuDe:. JR. is reflected in the attached tabulation. WILLIAM F. CORE

ROBERT V. LINDSAY

DAVID T. MIRALIA

ROBERT R. SMITH

RICHARD B. WHITNEY

A comparison of the Cash Flow chart with the Summary State­ment of Receipts and Disbursements might be confusing. The estimate of Cash Flow shows a balance at the end of 1963 of more than four million dollars. The last figure on the Summary Statement of Receipts and Disbursements shows a balance of more than six million dollars. The difference between these two figures is accounted for by the funds already deposited with the city, state and federal governments for Fair Corporation's share of the cost of contracts with­in the Fair area let by governmental agencies and the deposits made to cover employment contracts now in force. The actual cash on hand shown on the Summary Statement of Receipts and Disbursements has been increased since the first of the year to more than five million dollars.

When we started our drive nearly three years ago, the budget estimates indicated that the Fair would require pre-Fair financing in the amount of forty million dollars. We sold approximately thirty million dollars of slx percent notes to various individuals and corporations throughout the country. At our last meeting, it was

- continued·-

91 DAYS TO OPENING DAY

Page 66: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

.. . .. - 2 ~

obvious from the study of the figures that the entire forty million dollars would not be required. The Finance Committee recommended and the Executive Committee approved short-term borrowing from banks as a substitute for selling the additional notes which will result in the substantial saving in interest cost to the Fair. Our total debt, as of January 1, 1964, was approximately thirty-three million dollars. It is safe to assume that the debt of the Corporation on opening day, April 22, 1964, will not exceed thirty-five million dollars.

It is the opinion of the Comptroller who prepared the Cash Flow sheet that no further borrowing will be needed. An examination of the figures indicates to me that there is only one optimistic figure in Column 2 which forecasts the income and expenses from January 1, 1964 to April21, 1964, which may not be realized. He anticipates that an additional four million dollars will be derived from admissions prior to April 22, 1964. To the extent that this is optimistic, it will be necessary for the Corporation to use some part of the additional short-term borrowing recommended by the Finance Committee and approved by the Executive Committee. If this income from admissions is not realized during this pre-Fair period, it will be picked up in subsequent columns and the total income from this source in later periods will take up the slack so that the net result will be the same.

Column 3 of the Estimated Casl;l Flow for the first operating season of the Fair is conservative. Examination of this column shows that we can attain our goal, meet our operating costs and pay off all of our indebtedness prior to the end of 1964. It is our feeling that we can go into the 1965 operating season with a cash balance of more than twenty million dollars.

As we approach the opening day of the first operating season of the Fair, the great interest generated in the project, both here and abroad, added to the interest shown in the advance sale of tickets, confirms the original estimated attendance figures. Construction and operating costs have followed remarkably close to the original estimates. There will be some slight increase in the actual cost of construction. This has been more than compensated for by a decrease in the interest costs and operating costs.

Following this Cash Flow chart to completion, you will see that it is our considered opinion that by the end of the Fair the City of New York will have been repaid the twenty-four million dollars it spent on permanent park improvements in the Fair site and that a substantial balance will be available for park improve­ments.

These park improvements are described in detail in a report released by the Fair this week entitled "Flushing Meadow and Beyond". This provides a master plan not only for the completion of construction of Flushing Meadow Park, so

- continued -

Page 67: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

- 3-

badly needed in this solidly built-up Borough of Queens, but also of a Corridor Park extending from Flushing Meadow Park to and through Kissena Park, Cunningham Park, Alley Park and Douglaston Park Golf Course. With the approval of the City of New York, the Fair Corporation could and should carry out this proposed post-World's Fair program and leave to the City not only the great bene­fits derived during the two years of operation but a permanent park improvement as a lasting memory of a ver·y successful exposition.

George E. Spargo Chairman of Finance Committee

Page 68: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

Balance at Beginning of Period

RECEIPTS: Ground Rentals Concessions & Licenses Other Services & Revenues Utilities Admissions Parking

Total Revenues Less: 8~ Reserve for Contingency

Net Revenues ContributiOIUI Proceeds of Bank Loans Proceeds of Sale of 6~ Notes

Total Receipts

Total Receipts & Balance

EXPENDITURES: Construction Costs Interest & Financing Expenses General, .Administrative .&.

Operating Expenses Payment of Bank Loans Demolition Restoration of Puk Payment of 61. Hot ..

Total Expenditures

Balance at End of Period

DISTRIJIU'XION OF l5ALANCE (SURPLUS):

Actual 8/18/59

to 12/31/63

$12,650,000 1,715,000

350,000 2,550,000 4,600,000

65.000

NEW YORK WORLD'S FAIR 1964-1965 CORPORAXtON ESTD1ATE OF CASH FLOW

(FORECAST AT. JANUARY 1, 1964)

1/1/64 4/22/64 10/19/64 4/21/65 10/18/65 to to to to to

4/21/64 10/18/64 4/20/65 10/17/65 ___ 12/31/66

$4,285,000 $ 720,000 $17,670,000 $22,295~000 $57,820,000

TOTALS

175,000 9,100,000 5,900,000 1,000,000 - $28,825,000 760,000 4,425,000 1,425,000 4,400,000 300,000 13,025,000 500,000 900,000 500,000 900,000 375,000 3,525,000

1,400,000 1,500,000 725,000 1,450,000 525,000 8,150,000 4,000,000 54,000,000 6,000,000 43,300,000 - 111,900,000

25~000 _ _ ___ 3~_0_P_..QOQ 35.000_ 2,400,000. - 5.525.000 $21,930,000 $6,860,000 $72,925,000 $14,585,000 $53,450,000 $ 1,200,000 $170,950,000

550 ,00()__ _ _ _ __S_._S_25_.Q_O_Q_______ _1~16_(),000 _ 4,275,000 100,000 11,910.000

$21,930,000 $6,310,000 $67,100,000 $13,425,000 $49,175,000 $ 1,100,000 $159,040,000 100,000 - - - - - 100,000

6,000,000 - - - - - 6,000,000 27 ,1Jm_._OOQ_ ____ h22Q_,OOO - - - - 30,000,000

$_~S_.810,0j)j) ____ ~_8_,_S_~00_9 __ ~.§_7, 100,0()0 __ ---~-J3_._4_4_5_,POO ____ $~Q_.l7_5,0QO $ 1,100,000 $195,!4_0,000

$55,810,000 $12.815.000 $67,820,000 $31.095,000 $71.470,000 $58,920,000 $195.140,000

$25,000,000 2,685,000

20,840,000 3,000,000

$ 6,000,000 870,000

5,225,000

$ 1,500,000 1,400,000

14,250,000 3,000,000

$ 1,000,000

7,800,000

$ 400,000

13,250,000

$ 100,000

1,900,000

$ 34,000,000 4,9.55,000

63,265,000 6,000,000

2,000,000 2,000,000 5,000,000 5,000,000

30,000,000 - - - 30,000_.000 $51,525,000 $12,095,000 $50,150,000 $ 8,800,000 $13,650.000 $ 9,000,000 jl45,220,000

$ 4,285,000 $ 720,000 $17,670,000 $22.295,000 $57,820,000 $49,920,000 $ 49,920,000

Reimbursement to City for Construction .~Balance to the City for Park Improvement and Educational Purposes

$ 24,000,000 $ 25,920,000

Page 69: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

· NEW YORK WORLD'S FAIR 1964 .. 1965 CORPORATION

SUMMARY STATEMENT OF RECEIPTS AND DISBURSEMENTS

FROM AUGUST 18, 1959 TO DECEMBER 31, 1963

Receipts: Contributions Proceeds of bank loans Proceeds of 6% World's Fair Notes * Rents, licenses, parking and utilities income Admissions - Advance ticket sales Miscellaneous income

Total receipts

Disbursements: Repayment of bank loans Construction cost Other pre•Fair expenses

Total disbursements

Cash and deposit balance December 31, 1963

Distribution of balance: Cash

Less - Unremitted withheld taxes Operating and construction deposits

$3,366,311.84 33,012.15

$ 90,100.00 6,000' 000.00

27,787 ,ooo.oo 16,978,868.19 4,596 '757. 68

348,169.59

3,000' ooo. 00 23,191,390.05 23,518! 769.43

3 '333 2 299. 69 2 '757 ,436. 29

*Total subscribed §30.061,000

AGENDA ITEM 14·

$55,800,895.46

49,710,159.48

$ 6,090.735.98

s 6.090,735.98

Page 70: World's Fair Corporation - Executive Committee Meeting Reports - 01-22-1964

NOTE

THERE WAS NO EXECUTIVE COM:MITTEE MEETING

HELD IN FEBRUARY, 1964 OR MAY, 1964