CLOUD COMPUTING AS A FACILITATOR TOOL FOR THE ENTREPENEURSHIP IN COLOMBIA
World conference on entrepeneurship 2014
14
How Twitter affects Entrepreneurs’ effectual thinking and behaviour Jane Leonard Cork Institute of Technology @cit_business Really Useful Training and Development @really_useful
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Presentation on Sarasvathy's theory of effectual thinking. how Twitter sparks effectual thinking.
Transcript of World conference on entrepeneurship 2014
How Twitter affects Entrepreneurs’ effectual thinking and behaviour
Jane Leonard
Cork Institute of Technology @cit_businessReally Useful Training and Development
@really_useful
Sarasvathy
Focus on Entrepreneurship in terms of decision making and knowledge
structures
Do Entrepreneurs use Twitter?
What I did
Strong Ties Family, friends
Weak Ties Not related or known to each other
Results of research
Making time and scheduling
Social sharing
Why is this important
Next Steps
• Run effectual workshops
• Train start-ups in effectual thinking
• Work with employees to develop effectual thinking
Thanks
• Thanks to CIT for supporting
research
• Thanks to entrepreneurs for
sharing their experiences