Workshop Storytelling

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August 3, 2015 Day 1: Principles of Storytelling sjoerd-jeroen moenandar [email protected] ATÜ Duty Free storytelling training

Transcript of Workshop Storytelling

Page 1: Workshop Storytelling

August 3, 2015

Day 1: Principles of Storytelling

 sjoerd-jeroen [email protected] ATÜ Duty Free storytelling training

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Day 1o Introductionso A checklist for storytellerso Telling storiesDay 2o Storytelling in conversationsDay 3o Storytelling in presentations

THIS WORKSHOP 

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o “You only get one chance for a first impression”

o To impress = to leave a lasting image

o Elevator pitcho A mini-story of me

INTRODUCTIONS 

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o How to make your mini-story enticing?

o The mini-story of me is for you

o Make you care for me• An aim

o Three parts:• Where have you been• Where are you now• Where are you going

A MINI-STORY OF ME 

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A. Tell each other your mini-story of meB. Tell the group the mini-story of your partnero Where do you come from?o Where are you now?o Where are you going?

ASSIGNMENT 1 

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oTelling a storyoWat do we need

for storytelling?

WHAT IS STORYTELLING? 

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o It’s something we do!o For storytelling we

need:• Storyteller• Audience (to whom

the story is told)• Content (what the

story is about)• Story

STORYTELLING IS AN ACTION 

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o Something that happened to me• Story?• Or anecdote?

o Story• Somebody does

something• The story explains why

and how and what

WHAT IS A STORY? 

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o Main charactero A goalo A reasono Opponent(s)o Helper(s)o Someone who profits

ELEMENTS OF A GOOD STORY 

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1. Desire2. Ability3. Action4. Results

FOUR STAGES OF A GOOD STORY 

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SIX ELEMENTS/FOUR STAGES 

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reasons goal s.o. who profits

helpersmain opponentscharacter

NOTE! THESE ARE NOT NECESSARILY CHARACTERS!

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Have you thought of the four aspects? Storyteller Audience Content StoryDid you include the six elements? Main character A goal A reason Opponent(s) Helper(s) Someone who profitsDoes the story contain the four stages? Desire Ability Action Results

CHECKLIST FOR A GOOD STORY 

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In groups: tell a story!o Anything: love story, fairy tale, action story or

thriller!

ASSIGNMENT 2 

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IBC Business Card

EXAMPLE 

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In groups: tell the storyof ATÜ!

ASSIGNMENT 3 

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Four aspects Storyteller Audience Content StorySix elements Main character A goal A reason Opponent(s) Helper(s) Someone who profitsFour stages Desire Ability Action Results

CHECKLIST FOR A GOOD STORY 

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SIX ELEMENTS/FOUR STAGES 

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reasons goal s.o. who profits

helpersmain opponentscharacter

NOTE! THESE ARE NOT NECESSARILY CHARACTERS!

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o Eliciting instead of interviewing

o ‘What did you do?’ instead of ‘what happened to you?’

o ‘What do you want?’ instead of ‘What do you expect?’

o Oprah-styleo Follow the flow of the

conversation (no script!)

NARRATIVE CONVERSATIONS 

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o What did you want? (Establishes the goal)

o Why did you want this? (If necessary followed up by Who wanted you to want this/Who caused you to act? – Establishes the reason)

o Chronology: when did you decide you wanted [the goal]?

DESIRE 

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o What did you need to achieve your goal? (Means.)

o Why did you act in this specific way and not in any other way? (Strategies.)

o Who or what helped you to prepare yourself? (Helpers.)

o Who or what obstructed you while preparing yourself? (Opponents.)

o Did you succeed at once? (Means/strategies.)

o Chronology: When were you ready to act?

ABILITY 

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o How did or didn’t you achieve your goal?

o Additional roles: Who or what helped you with this? Who or what obstructed you?

o Chronology: When did you achieve your goal/When did it become clear to you that you would not achieve your goal?

ACTION 

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oWho profited from you achieving your aim?

oWhat are the consequences of you having or not having achieved your goal?

RESULTS 

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Interview your partnero Six roles, four stages

ASSIGNMENT 3 

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Prepare a presentation on the most boring possible subject

ASSIGNMENT 4 

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o Difference stories and anecdotes?

o Possible structure for presentations: stories

o Illustration of information: Stories

o Spice up your presentation (e.g. every 20 minutes): stories & anecdotes

o Preparing your training:• what is the story of your learners?• What is your role in this story?

STORYTELLING IN TRAININGS 

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THANK YOU FOR YOUR ATTENTION 

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Presentation available through http://www.slideshare.net/SJMoenandar