Workshop: planning smash hit content. Charity content marketing conference, 28 April 2016
25
Smash hit content for charities @jfdimark
-
Upload
charitycomms -
Category
Government & Nonprofit
-
view
1.335 -
download
0
Transcript of Workshop: planning smash hit content. Charity content marketing conference, 28 April 2016
On the agenda
Meaningful Content
Defining your story
Researching ideas
Filling your calendar
@JFDIMark
The process for finding meaningful content ideas:
Research and understand what your audience finds valuable +
Add your own unique perspective and experience to it.
@JFDIMark
Keywordtool.ioAnswerthepublic.com
Keyword plannerGoogle Trends
Webmaster toolsSite: search Forums
@JFDIMark
Visit the CharityComms website to view
slides from past events, see what events
we have coming up and to check out
what else we do:
www.charitycomms.org.uk