Global studio_g6

3 Initial Concepts

A good gift is one which has a long expiry date._The receiver of the gift should be able to use it from time to time._The gift should remind the receiver of the giver.

Good gift

Re-design a Korean traditional game kit

A Souvenir that includes the images of Seoul

A book light that has an image of Seoul at night.

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3

Yoonnori

Seoul as a gift

Seoul in the night

1. Yoonnori

Re-design the korean traditional game, ‘yoonnori’.

This game requires sophisticated stragedy.

We believe that it’s also possible for foreign people to enjoy the game easily.

So we aim to re-design the game kit for non-Korean people.

Examples of re-designed game kit

Korean traditional GAME + KIT + modernism

2. Seoul as a gift

Simplify the image of a city

Industrial facility 의 MUJI 기념품

More from MUJI

Examples of the simplified image of Seoul

지하철 달력

Use landmarks of a city

3. seoul in the night

Book lightDesign a book light using the night image of seoul metaphorically.

‘shadow puppet’ or ‘pictogram’ could be used as a methodology to turn the night images into a design factor in the book light.

Night view of seoul

Shadow puppet

pictogram

metaphor

Interesting book lights

Thank you