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    BUSINESS COMMUNICATIONS- I

    E-17

    WORKBOOK

    MBA Semester I

    Section:____________________

    Name of the student : ______________

    Name of acu!t":_____________

    #ate of Su$mission:___________

    Ro!! no%______________

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    #r% Am$ed&ar Institute of Mana'ement

    Studies

    And Research( #ee&sha$hoomi(

    Na')ur

    December 2013

    Formal Letter for writing a Job application

    Mr.ABC,

    XYZ Company,87 elaware !oa" ,

    #$#A.

    %&b' Application for programmer() po)ition

    ear Mr. ABC,

    # am writing to apply for t*e programmer po)ition a"+erti)e" in t*e Times Of India dated

    __________. A) re&e)te", # am enclo)ing a complete" -ob application, my certification, my

    re)&me an" t*ree reference).

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    *e opport&nity pre)ente" in t*i) li)ting i) +ery intere)ting, an" # belie+e t*at my )trong tec*nical

    e/perience an" e"&cation will ma0e me a +ery competiti+e can"i"ate for t*i) po)ition. *e 0ey

    )trengt*) t*at # po))e)) for )&cce)) in t*i) po)ition incl&"e'

    # *a+e )&cce))f&lly "e)igne", "e+elope", an" )&pporte" li+e &)e application)

    # )tri+e for contin&e" e/cellence # pro+i"e e/ceptional contrib&tion) to c&)tomer )er+ice for all c&)tomer).

    1it* a B% "egree in Comp&ter 2rogramming, # *a+e a f&ll &n"er)tan"ing of t*e f&ll life cycle of

    a )oftware "e+elopment pro-ect. # al)o *a+e e/perience in learning an" e/celling at newtec*nologie) a) nee"e".

    2lea)e )ee my re)&me for a""itional information on my e/perience.

    # can be reac*e" anytime +ia email3333333333334.com or my cell p*one, 333333333333.

    *an0 yo& for yo&r time an" con)i"eration. # loo0 forwar" to )pea0ing wit* yo& abo&t t*i)

    employment opport&nity.

    %incerely,

    Mr.Amit 5*orpa"e.

    Informal Letter

    6 !o)e+ille ,

    2ar0 %treet ,

    Central A+en&e,

    M&mbai 99:6

    ate ' ;9t*, ope yo& are "oing well.

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    #(m "oing fine, t*o&g* my life i) &ite *ectic at t*e moment beca&)e, a) yo& 0now, # am mo+ing

    abroa" an" t*ere i) )o m&c* to "o?

    *ere are a few t*ing) t*at # can(t ta0e wit* me beca&)e t*ey are too big )o # am )eeing if any ofmy frien") wo&l" be intere)te" in b&ying t*em.

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    ear Mr. >olme),

    # wo&l" fir)t li0e to t*an0 yo& for organiing o&r recent trip to C*ina. 1e t*oro&g*ly en-oye"tra+eling aro&n" C*ina an" t*e acti+itie) yo& )&gge)te" were t*e be)t.

    # "o *owe+er *a+e t*e nee" to bring one &nfort&nate in)tance to yo&r attention. *e *otel yo&boo0e" for &) in Bei-ing t*e C*ina Crown >otel wa) a *&ge "i)appointment. *o&g* li)te" in

    o&r itinerary a) a fo&r4)tar *otel, an" "e)cribe" a) being @recently reno+ate" an" wit*in wal0ing

    "i)tance to t*e Forbi""en CityG, t*e e)tabli)*ment wa) neit*er.

    *e C*ina Crown wa) in no way a fo&r4)tar e)tabli)*ment, an" if reno+ation) were recently

    carrie" o&t, o&r room wa) not incl&"e" in t*em. *e *otel it)elf wa) of a poor &ality, an" # *a+e

    attac*e" p*otograp*) of t*e "irt an" filt* we were welcome" wit* in o&r room, an" ot*er area) oft*e b&il"ing.

    1e "i" re&e)t a "ifferent room from t*e front "e)0, an" after being met wit* con)i"erable

    re)i)tance, were finally )*own two ot*er room) t*at were act&ally wor)e t*an o&r own.

    A) far a) being wit*in wal0ing "i)tance to t*e Forbi""en City, t*o&g* )ome may con)i"er =:mile) to be a bri)0 wal0, we certainly "o not.

    # feel t*at a ref&n" in t*e amo&nt of !) =6999 t*e co)t of o&r t*ree nig*t) in t*e C*ina Crownan" a/i fare to t*e Forbi""en City i) fair compen)ation.

    *an0 yo& for yo&r 0in" an" )pee"y attention to t*i) matter.

    %incerely,

    !a-i+ %a/ena

    Resignation Letter

    ear Mr %*arma,

    # wo&l" li0e to re)ign from my -ob wit* imme"iate effect. # *a+e ta0en t*i) "eci)ion to p&r)&eanot*er opport&nity t*at wo&l" act a) a cataly)t in my career.

    # wo&l" be )er+ing a one mont* notice )tarting tomorrow an" wo&l" li0e to be relie+e" of my

    re)pon)ibilitie) by Febr&ary =6, :997. # wo&l" li0e to t*an0 yo& for yo&r )&pport an" in)ig*t)t*at ma"e my )tint a great learning e/perience.

    # am c&rrently wor0ing on t*e following pro-ect)'

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    H Con"&cting mar0et re)earc* for o&r propo)e" pro"&ct 44 )late" to be complete" by en" of

    t*i) wee0. H %t&"ying t*e )ale) tren") for t*e la)t )i/ mont*) an" pro+i"ing a report 44 )late" to be

    complete" by Febr&ary 8.

    # wo&l" li0e to "i)c&)) t*e following w*en we meet'

    H My pen"ing bon&) for t*e c&rrent financial year. H acation time an" it) a"-&)tment wit* t*e notice perio".

    # wo&l" li0e to recommen" a few team member) for my po)ition an" wo&l" be *appy to train an"

    )&pport my replacement.

    2lea)e let me 0now of a con+enient time to meet an" "i)c&)) t*e )ame.

    Yo&r) )incerely,Amit %*arma.

    e)ignation I "epartment.

    Resignation Letter

    ate'

    o,

    *e >! Manager,

    Company name.

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    # *ere wit* )&bmit my re)ignation from t*e po)t of ......... in ....................... K"i+i)ion at

    44444444444, 444444444444444, 2&ne.

    1it* yo&r permi))ion, # wo&l" li0e to a"" t*e following'

    # am lea+ing ............., a &ni&e an" great organiation, wit* a rat*er *ea+y *eart. After )er+ing

    for almo)t year), # *a+e gaine" immen)ely from t*e 0nowle"ge an" e/perience. # m&)t

    a"mit t*at # ta0e lot of goo" t*ing) from *ere, w*ic* )*o&l" ta0e me to m&c* *ig*er le+el). %ir,

    plea)e allow me to )ay t*at yo& *a+e been my N!ole mo"elN all t*e)e year) an" per*ap) in t*e

    time) to come.

    #t wa) fanta)tic wor0ing wit* .......... an" # )ee0 yo&r g&i"ance an" be)t wi)*e) from time to time.

    # *ope yo& will )pare little time in *elping yo&r ol" pal. # ta0e t*i) opport&nity to t*an0 yo& an"

    ot*er colleag&e), w*o *a+e ma"e my )tay in ...... +ery plea)&rable.

    *an0ing yo&, %ir,

    Yo&r) +ery tr&ly,

    KYo&r name

    2re)) $ote K2o)t E+ent

    Installation of MBA Batch 2012-13 held at DAIMSR

    r.Ambe"0ar #n)tit&te of Management %t&"ie) an" !e)earc*, ee0)*ab*oomi, $agp&r recently

    organie" a two "ay #n)tallation programme for t*e $ew Batc* K:9=:4=; of MBA. *e e+ent on

    "ay one wa) irector A""re)) wa) "eli+ere" by r. %. %. F&lele. >e welcome" all t*e )t&"ent)

    of new batc* of MBA. #n *i) )peec* *e enco&rage" t*e )t&"ent) to get acti+ely in+ol+e" in t*e

    +ario&) acti+itie) an" al)o appri)e" t*em wit* +ario&) initiati+e) being ta0en &p by t*e in)tit&te

    to en*ance t*e )0ill) an" abilitie) of t*e )t&"ent). *e )t&"ent) were al)o gi+en few wor") of

    ca&tion pertaining to t*e competiti+e )cenario an" *ow to cope wit* t*e +ario&) c*allenge) t*at

    t*ey are li0ely to face in t*e mo"ern b&)ine)) en+ironment.

    %econ" "ay of in)tallation wa) *el" at Motel %*i+am 2ri"e at B&ti Bori. *e 2rogramme wa)

    *el" &n"er t*e g&i"ance of r. M. J. %i""i&i. *e "aylong e+ent incl&"e" many game) an"

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    competition). *e ba)ic ob-ecti+e of t*i) e+ent wa) to ma0e t*e )t&"ent) interact wit* eac* ot*er

    an" wit* fac&ltie) freely. Lea"er)*ip game) an" e/erci)e) were con"&cte" an" +ario&) c&lt&ral

    competition) were *el". *e )t&"ent) of +ario&) cla))e) compete" wit* eac* ot*er an" e+ent)

    )&c* a) A&)tralian rafting, B&il"ing t*e Bri"ge, Balloon relay race, &g4of41ar etc. A )inging

    an" "ancing Competition among)t t*e )t&"ent) of +ario&) cla))e) wa) *el", followe" by

    "i)trib&tion of prie) an" certificate to t*e winner) of t*e "ifferent competition). &ring t*e

    2rie "i)trib&tion f&nction r. M. J. %i""i&i, e/plaine" t*e ob-ecti+e of t*e e+ent) w*ile

    *ig*lig*ting t*e importance of comm&nication), #nterper)onal )0ill) an" eam wor0 for a )t&"ent

    of Management. M). L&b"*a M&n"afale an" 2iy&)* %*arma were a"-&"ge" a) t*e be)t

    participant) in t*e e+ent. *e programme wa) ably )&pporte" by ot*er fac&lty member) an" $on4

    teac*ing )taff of A#M%!.

    o, ate'=7.9.:9=:

    *e E"itor,33333333333333333333333333333, $agp&r

    %&b-ect' !e&e)t to p&bli)* t*e 2re)) $ote regar"ing #n)tallation at A#M%!

    !e)pecte" %irO Ma(am,

    2lea)e p&bli)* t*e abo+e pre)) note in t*e e)teeme" "aily p&bli)*e" from $agp&r.

    *an0ing yo&.

    !egar"),

    r.%.%.F&lele,

    irector, A#M%!

    PRSS !"# $Pre- %ent&

    @Effecti+e >iring 2ractice)G, iring 2ractice)G. Effecti+e *iring practice i) t*e nee" of t*e *o&r, w*ic* i) of great concern to

    e+ery organiation. B&t act&al &e)tion i) *ow "o yo& "o t*atP By gaining 0nowle"ge abo&t t*i)tec*ni&e from t*i) wor0)*op one will be able to ma0e better *iring "eci)ion w*ic* will ai" in

    lower attrition rate I attain greater retention of employee), t*&) )ec&re t*e po)iti+e re)&lt) t*atyo&r company nee"). *i) practice en)&re) t*e rig*t per)on for t*e rig*t -ob in t*e rig*t place at

    t*e rig*t time.

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    r. Ambe"0ar #n)tit&te of Management %t&"ie) I !e)earc*, ee0)*ab*oomi, $agp&r,

    being t*e ol"e)t B4%c*ool in t*e Central #n"ia en-oy) +a)t patronage from t*e #n"&)try wit* o+er

    twenty year) of operation) *a) "e+elope" )trong lin0age) wit* in"&)trie).

    Britt 1orl"wi"e #n"ia KB11 i) one of t*e large)t E"&cator an" raining Company

    K5lobal >ea"&arter at $ort* Carolina, Morri) ille %A operating in nearly 9 co&ntrie)an" *a) a )trong pre)ence in #n"ia. #n t*i) en"ea+or, it *a) con"&cte" +ario&) programme)

    li0e employability )0ill "e+elopment for college )t&"ent), ni+er)ity cre"it co&r)e),employability interface wit* corporate, career g&i"ance an" fac&lty "e+elopment

    programme).

    *e rainer i) a certifie" trainer by t*e %ociety of #nterc&lt&ral E"&cation, raining an"!e)earc* K%#EA!, #n"ia an" al)o t*e #n"ia repre)entati+e for t*e #nternational A))ociation of

    Facilitator) K#AF, %A. >e *a) traine" more t*an 8999 people in )ome of t*e mo)t renowne"

    organiation) acro)) #n"ia an" t*e Mi""le Ea)t. rainer *a) traine" many in"i+i"&al), at +ario&)

    le+el), from organiation) )&c* a) %A2 Lab), Coca Cola, >oneywell #nc, 1ipro, Ab& *abi

    Commercial Ban0, >FC, %a)0en, %atyam, Ab& *abi C*amber of Commerce, arget raining#nternational an" *oma) #nternational in #n"ia an" many more.

    al0ing abo&t t*e o+er+iew of t*e wor0)*op, it con)i)t) of )i/ )e))ion). #t incl&"e)

    #ntro"&ction, )*aring programme ob-ecti+e), )0ill) re&ire" for a partic&lar -ob profile, )trategici))&e) in recr&itment, recr&itment matri/, Competency, 2re4#nter+iew 2lanning, 0ey f&nctional

    competencie), probing an" clo)ing an #nter+iew, "e+eloping in"i+i"&al action plan an" )&c*

    cr&cial topic).

    Manager), epartmental >ea") an" %&per+i)or) w*o *a+e t*e re)pon)ibility of *iring

    people are in+ite" to participate in t*i) wor0)*op title" @Effecti+e >iring 2ractice)G. For

    !egi)tration contact A#M%! ee0)*ab*oomi Camp&) an" t*e contact no). are :7=:9;96,DD69:6. *e wor0)*op will be con"&cte" at %eminar >all, A#M%!, ee0)*b*oomi,$agp&r on ==t*J&ne :9== from '99 am to 6';9 pm.

    #o'

    31(0)(2011

    *e E"itor' ***********************' !ag+,r

    Sir'

    Qin"ly p&bli)* t*e abo+e 2re)) !elea)e in yo&r e)teeme" "aily I oblige.

    #haning .o,( .o,r/s faithf,ll'

    Kr. %&"*ir F&lele

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    ADR#ISM!# C"P.

    Ad co+i) a term t*at refer) to t*e main te/t of a a"+erti)ement, w*et*er it i) a conte/t&al . *e

    te/t of t*e a" copy i) generally t*e )econ" an" t*ir" line) of an a" "i)playe" on a )earc* engine

    re)&lt) page or any ot*er web page, an" i) between t*e title an" t*e "i)play !L. Mo)ta"+erti)er) &)e a" copy not only to "e)cribe t*e a"+erti)ement, b&t to al)o in)ert t*e 0eywor")

    t*at t*e a") *a+e been create" for. *e a" copy i) an e/cellent way not only to "e)cribe w*ere t*e

    a"+erti)ement lin0 lea"), b&t al)o to ma0e t*e a"+erti)ement )eem a) per)&a)i+e a) po))ible toany +i)itor) w*o mig*t be intere)te", a) t*ey *a+e alrea"y )earc*e" for a partic&lar 0eywor" t*at

    *a) bro&g*t t*e a" &p.

    A" copy i) ma"e &p of "ifferent element), all of w*ic* are generally )lippe" into t*e two or t*ree

    line) t*at a"+erti)er) are allowe" to &)e for t*eir p&rpo)e). #t al)o combine) )earc* engineoptimiation wit* mar0eting tactic) t*at are &)e" in all type) of a"+erti)ing, not -&)t pay per clic0

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    an" conte/t&al a"). A) long a) t*e a"+erti)er 0now) t*e pro-ect or b&)ine)) t*e company i)

    attempting to )ell, an" *a) in min" w*o t*e 0ey "emograp*ic i), a" copy can be written

    effecti+ely. %ome of t*e mar0eting tactic) an" part) of a") incl&"e" in writing a" copy incl&"e'

    Crediilit4

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    Ba)eball 2layerP BallerinaP

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    6o #+e4 2ermanent

    Start Date4 A%A2

    1e are )ee0ing a pro+en Cl&b Manager O #nternational Manager O >ea" Coac* po))e))ing t*at

    win4at4all4co)t) mentality to ta0e &p a *ig* profile, p&blic facing Football Management role wit*t*e national team. Read on(((

    Fo&n"e" in =8D; t*i) m&lti4awar" winning football a))ociation *ea" &p all reg&latory a)pect) oft*e game of football in #n"ia. *eir aim i) to "eli+er an effecti+e an" profe))ional organi)ation

    for t*e greater goo" of #n"ian football. A rare opport&nity *a) now ari)en to lea" t*e national

    playing team on t*e e+e of a ma-or international to&rnament.

    !eporting "irectly to t*e %enior Management team t*e Football Manager will be at t*e +ery

    forefront of football "eci)ion ma0ing, w*et*er it be )electing t*e fir)t team for matc* "ay,

    performing team re+iew) Kincl&"ing "i)ciplinary action) or managing t*e e/pectation) of a

    nation. #n more "etail yo& will...

    %&ccee" in a ma-or international to&rnament K&arter final) or abo+e.

    Fin" a way of integrating e/perience" mi"fiel"er) )o t*ey can perform toget*er.

    1or0 clo)ely wit* Jo&rnali)t) to en)&re brilliant po)iti+e 2! i) ac*ie+e".

    #o

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    Understanding the beautiful game from grass roots level upwards, you should be the type of personwho thrives under pressure and is totally at home in the public eye, whether this is at an officialinterview or street heckling.Joining a high pressured yet rewarding working environment, our client invests heavily in staffdevelopment with great benefits to match, including: Extensive paid for travel !wags included"#expansive, state$of$the$art, new office location# excellent holiday entitlement# free entry to all

    football games !and some concerts" and a globally competitive salary.%lease note: &e are particularly interested in hearing from 'lub (anagers with exemplary taxhistories currently occupying a top ) %remier *eague position. %revious applicants need not apply.+et in touch...

    Fac&lty %ign'33333333333333333333

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